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Understanding new media, Logan, Robert K.


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Автор: Logan, Robert K.
Название:  Understanding new media
ISBN: 9781433131479
Издательство: Peter Lang
Классификация:

ISBN-10: 1433131471
Обложка/Формат: Paperback
Страницы: 488
Вес: 0.68 кг.
Дата издания: 27.04.2016
Серия: Understanding media ecology
Язык: English
Издание: New ed
Размер: 226 x 152 x 37
Читательская аудитория: Professional & vocational
Ключевые слова: Public speaking guides,Communication studies, BIOGRAPHY & AUTOBIOGRAPHY / General,LANGUAGE ARTS & DISCIPLINES / Communication Studies
Подзаголовок: Extending marshall mcluhan - second edition
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Поставляется из: Англии
Описание: Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a «global village,» making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression «the medium is the message.» These predictions form the genesis of this updated volume by Robert K. Logan, a friend and colleague who worked with McLuhan. In this second edition of Understanding New Media Logan expertly updates McLuhan’s Understanding Media to analyze the «new media» McLuhan foreshadowed and yet was never able to analyze or experience. The book is designed to reach a new generation of readers as well as appealing to scholars and students who are familiar with Understanding Media.
Дополнительное описание: Contents: «New Media» and Marshall McLuhan: An Introduction – McLuhan’s Methodology: Media as Extensions of Man and Mankind – Five Communication Ages: Adding the Mimetic and the Interactive Digital Ages – To What Extent Do the «New Media» Confirm or Contr



Future of the library

Автор: Logan, Robert K. Mcluhan, Marshall
Название: Future of the library
ISBN: 1433132648 ISBN-13(EAN): 9781433132643
Издательство: Peter Lang
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Цена: 6921.00 р.
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Описание: Originally written in the late 1970s, this book was untouched for more than 35 years. McLuhan passed away before it went to press, but Logan always intended to finish it. Even though much has changed in the three decades since work on the project was halted, many of the points that McLuhan and Logan made in the era of ‘electric media’ are highly cogent in the era of ‘digital media.’
Looking at the future of the library from the perspective of McLuhan’s original vision, Logan has carefully updated the text to address the impact of the Internet and other digital technologies on the library. McLuhan prophetically foreshadowed the transformative effect that computing would have on «mass library organization,» saying it would become obsolescent. It is perhaps no coincidence that a key theme of the book is that libraries must strive to create context given today’s hyper information overload. The authors believe this task can be achieved by putting together a compact library of books providing an overview of human culture and scholarship.
This book is based on the original text that McLuhan and Logan wrote. Logan’s updates are integrated in the main text and clearly identified by markers. This preserves the flow of the original text and at the same time provides updates in the context of the original study. Other significant updates include two new chapters: Chapter 6 provides a LOM (Laws of the Media) treatment of the new post-McLuhan digital media, and Chapter 7 discusses the impact of these media on today’s library. A second part to the concluding Chapter has been added to update some of the conclusions reached in 1979, and there is also a new preface.


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