Research Methods in Tourism, Hospitality and Events Management, Paul R Brunt et al

Автор: Christou
Название: Social Media in Travel, Tourism and Hospitality
ISBN: 1138247596 ISBN-13(EAN): 9781138247598
Издательство: Taylor&Francis
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Цена: 8573.00 р.
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Описание: Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.

Автор: Hansen Anders
Название: Media and Communication Research Methods
ISBN: 023000007X ISBN-13(EAN): 9780230000070
Издательство: Springer
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Цена: 4191.00 р.
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Описание: Media and Communication provides a clear and accessible introduction to key research methods, approaches and tools available for the study of media and communication processes. It provides a new focus on current topics, such as `ethics,` `research questions,` and `markets and corporate trends,` and adopts a considerably more global perspective.

Автор: Peter Burnham; Karin Gilland Lutz; Wyn Grant
Название: Research Methods in Politics
ISBN: 0230019854 ISBN-13(EAN): 9780230019850
Издательство: Springer
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Цена: 6148.00 р.
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Описание: Klemens von Klemperer traces the many efforts of the German Resistance to forge alliances with Hitler`s opponents outside Germany. He uncovers the activities and beliefs of individual members, the formation of Resistance policies, their relations with the intelligence agencies of the Allied powers, and finally assesses the Resistance`s influence on the agenda of post-war international relations.

Автор: Paul R Brunt et al
Название: Research Methods in Tourism, Hospitality and Events Management
ISBN: 1473919142 ISBN-13(EAN): 9781473919143
Издательство: Sage Publications
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Цена: 30730.00 р.
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Описание: A step-by-step approach to guide students through the whole research process, from initial ideas, through to writing up and presenting the findings.

Автор: Coolican Hugh
Название: Research Methods and Statistics in Psychology
ISBN: 1444170112 ISBN-13(EAN): 9781444170115
Издательство: Taylor&Francis
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Цена: 6276.00 р.
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Описание: "Research Methods and Statistics in Psychology, sixth edition, provides comprehensive coverage of both quantitative and qualitative methods and statistics. The new edition has been updated to reflect recent software updates and advances in knowledge. This classic research methods text is an essential purchase for all psychology students studying at degree level and beyond"--