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Gender and Public Relations, 


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Цена: 8420.00р.
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При оформлении заказа до: 2025-07-28
Ориентировочная дата поставки: Август-начало Сентября
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Название:  Gender and Public Relations
ISBN: 9781138206083
Издательство: Taylor&Francis
Классификация:




ISBN-10: 1138206083
Обложка/Формат: Paperback
Страницы: 296
Вес: 0.55 кг.
Дата издания: 04.08.2016
Серия: Routledge new directions in pr & communication research
Язык: English
Иллюстрации: 1 tables, black and white
Размер: 234 x 156 x 16
Читательская аудитория: Postgraduate, research & scholarly
Ключевые слова: Public relations, BUSINESS & ECONOMICS / General,BUSINESS & ECONOMICS / Public Relations,SOCIAL SCIENCE / Feminism & Feminist Theory
Основная тема: Public Relations / Human Resource Management / PB Direct
Подзаголовок: Critical Perspectives on Voice, Image and Identity
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Европейский союз
Описание:

Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations.

This book is positioned within the critical public relations stream. Through the prism of gender and public relations, it examines not only the manipulatory, but also the emancipatory, subversive and transformatory potential of public relations for the construction of meaning. Its focus is on the dynamic interrelationships arising from public relations activities in society and the gendered, lived experiences of people working in the occupation of public relations. There are many previously unexplored areas within and through public relations which the book examines. These include:

  • the production of social meaning and power relations
  • advocacy and activist campaigns for social and political change
  • the negotiation of identity, diversity and cultural practice
  • celebrity, bodies, fashion and harassment in the workplace
  • notions of managing reputation and communicating policy.

In extending the field of inquiry, this edited collection highlights how gender is accomplished and transformed, and, thus how power is exercised and inequality (re)produced or challenged in public relations. The book will expand thinking about power relations and privilege for both women and men and how these are affected by the interplay of social, cultural and institutional practices.

Winner of the Outstanding Book PRide Award, awarded by the National Communication Association (NCA).




The AMA Handbook of Public Relations

Автор: Dilenschneider Robert L.
Название: The AMA Handbook of Public Relations
ISBN: 0814415253 ISBN-13(EAN): 9780814415252
Издательство: McGraw-Hill
Рейтинг:
Цена: 4803.00 р.
Наличие на складе: Поставка под заказ.

Описание: Public relations was among the first industries to harness the power of the Internet. This title helps PR professionals merge their traditional and Web-based campaigns into a powerful multi-faceted public image machine while protecting their clients and themselves from negative attention and cyber-sabotage.

Handbook of Strategic Public Relations and Integrated Commun

Автор: Caywood Clarke
Название: Handbook of Strategic Public Relations and Integrated Commun
ISBN: 0071767460 ISBN-13(EAN): 9780071767460
Издательство: McGraw-Hill
Рейтинг:
Цена: 14241.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A guide to PR and communications - updated with the social media and brand-reputation tools and techniques. It concludes with a section on the future of the industry-developing issues, trends and roles of public relations and integrated communications.

Public relations metrics

Автор: Betteke van Ruler, Ana Tkalac Vercic and Dejan Ver
Название: Public relations metrics
ISBN: 0805862730 ISBN-13(EAN): 9780805862737
Издательство: Taylor&Francis
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Цена: 7961.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Presents developments in public relations measurement and evaluation. This book brings together ideas and methods that can be used throughout the world, and scholars and practitioners from the United States, Europe, Asia, and Africa are represented.


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