Описание: This book offers an in-depth examination of mass customization, personalization, and co-creation (MCPC), detailing recent research as well as looking towards new frontiers in the field. It features a strong focus on real life applications.
Автор: Thorsten Blecker; Gerhard Friedrich Название: Mass Customization ISBN: 1441940766 ISBN-13(EAN): 9781441940766 Издательство: Springer Рейтинг: Цена: 19564.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book defines the parameters of the emerging business strategy of mass customization, covering the main categories in a systematic examination of: manufacturing systems and mass customization;
Автор: Lars Hvam; Niels Henrik Mortensen; Jesper Riis Название: Product Customization ISBN: 3642090648 ISBN-13(EAN): 9783642090646 Издательство: Springer Рейтинг: Цена: 10760.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: For the majority of industrial companies, customizing products and services is among the most critical means to deliver true customer value and achieve superior competitive advantage. It is based on the experience gained from more than forty product configuration projects in companies providing customers with tailored products and services.
Автор: Thorsten Blecker; Gerhard Friedrich; Bernd Kaluza; Название: Information and Management Systems for Product Customization ISBN: 1489984127 ISBN-13(EAN): 9781489984128 Издательство: Springer Рейтинг: Цена: 20263.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In today`s competitive environment, manufacturing and service companies are intensifying their customization processes. Information and Management Systems for Product Customization will concentrate on both product customization and costs` efficiency, which is termed as mass customization.
Описание: This book offers an in-depth examination of mass customization, personalization, and co-creation (MCPC), detailing recent research as well as looking towards new frontiers in the field. It features a strong focus on real life applications.
Автор: Flavio S. Fogliatto; Giovani J.C. da Silveira Название: Mass Customization ISBN: 144717142X ISBN-13(EAN): 9781447171423 Издательство: Springer Рейтинг: Цена: 28732.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This work sets out emerging research on the role of MC and personalization in the context of international operations. The chapters cover MC in global industrial economics and operations, as well as topics relevant to the manufacturing and service sectors.
Автор: Bertram Название: The Strategic Role of Software Customization ISBN: 3658148578 ISBN-13(EAN): 9783658148577 Издательство: Springer Рейтинг: Цена: 9141.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Matthias Bertram aims to develop a deeper understanding of software customization and its strategic role for software product management. Drawing on the conceptual foundation of the resource-based view of the firm, such as resources, capabilities, and dynamic capabilities, the author conducts two qualitative investigations: the first within vendor and customer firms to develop an in-depth understanding of the value of software customization as well as the vendor resources and capabilities necessary to successfully provide software customization and the second on the vendor’s dynamic capabilities necessary to generate temporary competitive advantage from software customization in product management activities.
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