Identity, Narrative and Metaphor, E. L`H?te

Автор: Charteris-black, Jonathan
Название: Corpus approaches to critical metaphor analysis
ISBN: 1349516309 ISBN-13(EAN): 9781349516308
Издательство: Springer
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Цена: 11179.00 р.
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Описание: In a stimulating and novel approach, this book explains why metaphors are persuasive, suggesting that they are ideologically effective because they are cognitively plausible and evoke an emotional response.

Автор: L`H?te
Название: Identity, Narrative and Metaphor
ISBN: 1137427388 ISBN-13(EAN): 9781137427380
Издательство: Springer
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Цена: 12577.00 р.
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Описание: This book shows that the discourse of the Labour party 1994-2007, revolving around three key concepts of identity, narrative and metaphor, not only reflected new Labour`s policy and organisational changes, but that it was also an essential part of its successful strategies of renovation and of power legitimation.

Автор: Gibbs Jr
Название: Metaphor Wars
ISBN: 1107071143 ISBN-13(EAN): 9781107071148
Издательство: Cambridge Academ
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Цена: 15840.00 р.
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Описание: The study of metaphor is now firmly established as a central topic within cognitive science and the humanities. This book explores the critical role that conceptual metaphors play in language, thought, cultural and expressive actions. It evaluates the arguments and evidence for and against conceptual metaphors across academic disciplines.

Автор: Musolff Andreas
Название: Metaphor and Political Discourse
ISBN: 1137558318 ISBN-13(EAN): 9781137558312
Издательство: Springer
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Цена: 9083.00 р.
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Описание: Far from being rhetorical ornaments, metaphors play a central role in public discourse, as they shape the structure of political categorisation and argumentation. Finally, drawing on examples of metaphor negotiation and on a reassessment of Hobbes` concept of metaphor in Leviathan, the book highlights the ethical dimension of metaphor in politics.

Автор: Han
Название: Metaphor and Entertainment
ISBN: 1137298030 ISBN-13(EAN): 9781137298034
Издательство: Springer
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Цена: 10760.00 р.
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Описание: Metaphor and Entertainment presents the very first, large-scale exploration of metaphor in Chinese online entertainment news, one of the most vibrant and controversial news genres in contemporary China.

Автор: Musolff Andreas
Название: Metaphor and Discourse
ISBN: 1137539984 ISBN-13(EAN): 9781137539984
Издательство: Springer
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Цена: 9083.00 р.
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Описание: The contributors present a coherent collection of work on the functioning of metaphor in public discourse and related discourse areas from a broadly cognitive-linguistic background, providing a state-of-the-art overview of research on the discursive grounding of metaphor from a cognitive-linguistic perspective.

Автор: Goatly Andrew
Название: Language of Metaphors
ISBN: 0415586380 ISBN-13(EAN): 9780415586382
Издательство: Taylor&Francis
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Цена: 7654.00 р.
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Описание: Explores the language of metaphor. Combining insights from relevance theory and functional linguistics, this title provides a model for understanding how metaphors work in real communicative situations, how we use them to communicate meaning as well as how we process them. It examines the distinction between literal and metaphorical language.

Автор: Kornprobst
Название: Metaphors of Globalization
ISBN: 0230522262 ISBN-13(EAN): 9780230522268
Издательство: Springer
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Цена: 16070.00 р.
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Описание: By revisiting globalization using an analysis of metaphors, such as `global village` and `network society`, this volume sheds new light on overlooked dimensions of global politics, redresses outdated conceptualizations, and provides a critical analysis of existing approaches to the study of globalization.