Visual Communication Theory and Research, S. Fahmy; M. Bock; W. Wanta
Автор: Hansen Anders Название: Media and Communication Research Methods ISBN: 023000007X ISBN-13(EAN): 9780230000070 Издательство: Springer Рейтинг: Цена: 4191.00 р. Наличие на складе: Поставка под заказ.
Описание: Media and Communication provides a clear and accessible introduction to key research methods, approaches and tools available for the study of media and communication processes. It provides a new focus on current topics, such as `ethics,` `research questions,` and `markets and corporate trends,` and adopts a considerably more global perspective.
Автор: Croucher Stephen M. Название: Understanding Communication Research Methods ISBN: 0415833116 ISBN-13(EAN): 9780415833110 Издательство: Taylor&Francis Рейтинг: Цена: от 1095.00 р. Наличие на складе: Есть
Описание: Comprehensive, innovative, and focused on the undergraduate student, this textbook prepares students to read and conduct research. Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, the book offers students practical reasons why they should care about research methods and a guide to actually conduct research themselves. Examining quantitative, qualitative, and critical research methods, the textbook helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book defines all the main research traditions, illustrates key methods used in communication research, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including sample student papers that demonstrate research methods in action.
Автор: Fahmy Shahira Название: Visual Communication Theory and Research ISBN: 1137362146 ISBN-13(EAN): 9781137362148 Издательство: Springer Рейтинг: Цена: 9781.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In today`s multimedia environment, visuals are essential and expected parts of storytelling. However, the visual communication research field is fragmented into several sub-areas, making study difficult. Fahmy, Bock, and Wanta note trends and discuss the challenges of conducting analysis of images across print, broadcast, and online media.
Описание: The Handbook of International Crisis Communication Research articulates a broader understanding of crisis communication, discussing the theoretical, methodological, and practical implications of domestic and transnational crises, featuring the work of global scholars from a range of sub-disciplines and related fields.
Автор: Croucher Stephen M. Название: Understanding Communication Theory ISBN: 0415748046 ISBN-13(EAN): 9780415748049 Издательство: Taylor&Francis Рейтинг: Цена: 11023.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book offers students a comprehensive, theoretical, and practical guide to communication theory. Croucher defines the various perspectives on communication theory--the social scientific, interpretive, and critical approaches--and then takes on the theories themselves, with topics including interpersonal communication, organizational communication, intercultural communication, persuasion, critical and rhetorical theory and other key concepts. Each theory chapter includes a sample undergraduate-written paper that applies the described theory, along with edits and commentary by Croucher, giving students an insider's glimpse of the way communication theory can be written about and applied in the classroom and in real life. Featuring exercises, case studies and keywords that illustrate and fully explain the various communication theories, Understanding Communication Theory gives students all the tools they need to understand and apply prominent communication theories.
Автор: Sebastian Kubitschko; Anne Kaun Название: Innovative Methods in Media and Communication Research ISBN: 331940699X ISBN-13(EAN): 9783319406992 Издательство: Springer Рейтинг: Цена: 3912.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This collection reflects the need for suitable methods to answer emerging questions that result from the ever-changing media environment. Innovative Methods in Media and Communication Research engages with the substantial need to rethink established methods to research acute changes in the media environment.
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