Описание: In Engines of Innovation , Holden Thorp and Buck Goldstein make the case for the pivotal role of research universities as agents of societal change. They argue that universities must use their vast intellectual and financial resources to confront global challenges such as climate change, extreme poverty, childhood diseases, and an impending worldwide shortage of clean water. They provide not only an urgent call to action but also a practical guide for our nation's leading institutions to make the most of the opportunities available to be major players in solving the world's biggest problems. A preface and a new chapter by the authors address recent developments, including innovative licensing strategies, developments in online education, and the value of arts and sciences in an entrepreneurial society. |In Engines of Innovation, Holden Thorp and Buck Goldstein make the case for the pivotal role of research universities as agents of societal change. They argue that universities must use their vast intellectual and financial resources to confront global challenges such as climate change, extreme poverty, childhood diseases, and an impending worldwide shortage of clean water. They provide not only an urgent call to action but also a practical guide for our nation's leading institutions to make the most of the opportunities available to be major players in solving the world's biggest problems. A preface and a new chapter by the authors address recent developments, including innovative licensing strategies, developments in online education, and the value of arts and sciences in an entrepreneurial society.
Автор: Nijssen Ed Название: Entrepreneurial Marketing ISBN: 0415722217 ISBN-13(EAN): 9780415722216 Издательство: Taylor&Francis Рейтинг: Цена: 6123.00 р. Наличие на складе: Поставка под заказ.
Описание: How do you sell a totally new kind of product to a market that does not yet exist? Entrepreneurial businesses often create products and services based on radically new technology that has the power to change the marketplace. This means that existing market research will have produced data about market categories and structures that are largely irrelevant to the entrepreneur. This complicates the sales and marketing functions for new products that may be hard for the market to understand in the first place. Entrepreneurial Marketing focuses on this special challenge: new marketing methods for new products. Classic core marketing concepts, such as segmentation, positioning, and the marketing mix undergo an "extreme makeover" in the context of innovative products hitting the market. The author stresses effectuation, iterative thinking, principles of affordable loss, adjustment for emerging opportunities, and cooperation with first customers. This new textbook provides students of entrepreneurial marketing with everything they need to know to succeed in their classes as well as practical tools and techniques that will be useful after the exams have finished.
Автор: Alvaro Gimenez; Edward Guinan; Panagiotis Niarchos Название: Close Binaries in the 21st Century: New Opportunities and Challenges ISBN: 9048172594 ISBN-13(EAN): 9789048172597 Издательство: Springer Рейтинг: Цена: 18167.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
An International Conference entitled "Close Binaries in the 21st Century: New Opportunities and Challenges," was held in Syros island, Greece, from 27 to 30 June, 2005.
There are many binary star systems whose components are so close together, that they interact in various ways. Stars in such systems do not pass through all stages of their evolution independently of each other; in fact their evolutionary path is significantly affected by their companions. Processes of interaction include gravitational effects, mutual irradiation, mass exchange, mass loss from the system, phenomena of extended atmospheres, semi-transparent atmospheric clouds, variable thickness disks and gas streams.
The zoo of Close Binary Systems includes: Close Eclipsing Binaries (Detached, Semi-detached, Contact), High and Low-Mass X-ray Binaries, Cataclysmic Variables, RS CVn systems, Pulsar Binaries and Symbiotic Stars. The study of these binaries triggered the development of new branches of astrophysics dealing with the structure and evolution of close binaries and the interaction effects displayed by these exciting objects. Close Binaries are classic examples of the fundamental contribution that stellar astrophysics makes to our general understanding of physical processes in the universe.
Ground-based and space surveys will discover many new close binaries, which were previously unknown. In the future, new approaches will also be possible with highly efficient photometric searches looking for very shallow eclipses, such as those produced by Earth-like extra-solar planets.
Contributions to this conference covered the latest achievements in the field and reflected the state of the art of the dynamically evolving area of binary star research.
Описание: This book addresses the urgent and complex threats and challenges to the world`s forests posed by the four great problems of the age: climate change, conservation objectives, sustainable development needs, and the growing demand for affordable energy.
Addressing the complexities of radicalisation, resilience, cyber, and homeland security, State, Society and National Security: Challenges and Opportunities in the 21st Century aims to shed light on what has changed in recent years security discourse, what has worked (as well as what has not), and what the potential further evolutions within each domain might be.
The release of this book commemorates the 10th anniversary of the creation of the Centre of Excellence for National Security (CENS) -- a policy-oriented security think tank within the S Rajaratnam School for International Studies, Nanyang Technological University, as well as the 10th edition of CENS' annual Asia-Pacific Programme for Senior National Security Officers (APPSNO), which has developed into a premier international security conference in Southeast Asia.
Featuring contributions from practitioners, policy experts and academics closely linked to CENS, this volume is a reminder of the meaningful and impact-creating insights that 10 years' worth of thinking and talking about national security imperatives have generated.
Contributors to this volume include Professor Sir David Omand, former director of the United Kingdom's Government Communication Headquarters (GCHQ), Steven R Corman, Professor in the Hugh Downs School of Human Communication, Marc Sageman, former operations officer at the United States Central Intelligence Agency, Ilan Mizrahi, former Head of Israel's National Security Council and John, Lord Alderdice, Liberal Democrat member of the House of Lords and Senior Research Fellow and Director of the Centre for the Resolution of Intractable Conflict at Harris Manchester College, Oxford.
This book has been written in a manner that makes it accessible to policymakers, security practitioners and academics, as well as interested lay readers.
Автор: Kouji Ikura; Masaya Nagao; Seiji Masuda; Ryuzo Sas Название: Animal Cell Technology: Challenges for the 21st Century ISBN: 0792358058 ISBN-13(EAN): 9780792358053 Издательство: Springer Рейтинг: Цена: 34799.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Proceedings of the Joint International Meeting of the Japanese Association for Animal Cell Technology (JAACT) and the European Society for Animal Cell Technology (ESACT) 1998, Kyoto, Japan
Автор: Jos? Guim?n; Sara Zac de Filc Название: Challenges of Psychoanalysis in the 21st Century ISBN: 1461355141 ISBN-13(EAN): 9781461355144 Издательство: Springer Рейтинг: Цена: 13974.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: During discussion of psychoanalysis and virtual reality in the new millennium, it was predicted that in the next century the differences between the conscious, unconscious, and the pre-conscious will have to be reconsidered in view of the ever-expanding concepts created by virtual reality.
Автор: Drucker Название: Management Challenges for the 21st Century ISBN: 1138174203 ISBN-13(EAN): 9781138174207 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Management Challenges in the 21st Century looks afresh at the future of management thinking and practice. The content revolves around two fundamental issues that are occuring simultaneously: changes in the world economy, and shifts in the practice of management. These developments, especially in developed countries are crucial in exploring and understanding the challenges of the future.
This volume focuses on the key questions for all business: What are the new realities? What new policies are required of companies and executives in order to deal with these changes. Facing a whole swathe of issues head-on in his usual clear-sighted style, Drucker offers up a prescient and informed analysis that will help every executive to build a proactive strategy for the future.
Описание: This book presents papers from the national conference on Applied Demography held in January 2010. It reflects the rapid change in contemporary applied demography and includes papers that deal with applied demography in Australia, Canada, Estonia, and Mexico.
Название: Innovation Policy Challenges for the 21st Century ISBN: 1138960594 ISBN-13(EAN): 9781138960596 Издательство: Taylor&Francis Рейтинг: Цена: 8573.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
As the economies of western countries move from primarily resource-based to knowledge-based, and trade liberalization limits what governments can do through direct action, the landscape of innovation is changing and policymakers must react accordingly. This exciting new book examines the challenges that policy makers face in responding to a new environment. The book addresses how governments are now seeking to drive innovation through new forms of R&D policies, through public procurement, skills development, entrepreneurship and innovation culture to name but a few of the approaches.
Innovation Policy Challenges for the 21st Century
explores these and other contemporary issues in innovation, reviewing the state of the art literature and consolidating current thinking at the frontiers of innovation. The volume debates and presents scattered and anonymous material in a coherent way, with a particular focus is on 'hot topics' in the field of innovation studies that have been previously under-researched. The book is divided into four key themes: government as a key actor in the innovation process, entrepreneurs as innovators, skills and competences required to maintain and improve innovation performance in Europe and finally, the wider context in which innovation policy develops.
