Setting Sail into the Age of Digital Local Government, Tony E. Wohlers; Lynne Louise Bernier

Автор: Svenja Falk; Andrea R?mmele; Michael Silverman
Название: Digital Government
ISBN: 3319387936 ISBN-13(EAN): 9783319387932
Издательство: Springer
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Цена: 16769.00 р.
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Описание: This book focuses on the implementation of digital strategies in the public sectors in the US, Mexico, Brazil, India and Germany. The case studies presented examine different digital projects by looking at their impact as well as their alignment with their national governments’ digital strategies. The contributors assess the current state of digital government, analyze the contribution of digital technologies in achieving outcomes for citizens, discuss ways to measure digitalization and address the question of how governments oversee the legal and regulatory obligations of information technology. The book argues that most countries formulate good strategies for digital government, but do not effectively prescribe and implement corresponding policies and programs. Showing specific programs that deliver results can help policy makers, knowledge specialists and public-sector researchers to develop best practices for future national strategies.

Автор: Mateusz Grzesiak
Название: Personal Brand Creation in the Digital Age
ISBN: 3319696963 ISBN-13(EAN): 9783319696966
Издательство: Springer
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Цена: 6986.00 р.
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Описание: Presenting a scientific exploration of personal branding and digital communication, this ground-breaking book aims to fill a gap between theory and practice. Describing how social media can increase brand profiles online, it explains basic terms before investigating the cultural context for online personal branding.

Автор: Annika Steiber
Название: Management in the Digital Age
ISBN: 3319674889 ISBN-13(EAN): 9783319674889
Издательство: Springer
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Цена: 7685.00 р.
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Описание: In this Springer Brief, the author introduces how Chinese firms are successfully using their own variants of the `Silicon Valley Approach` to management. If true, this could have profound implications for managers everywhere.The author acknowledges that no management model fails (or succeeds) every time.