Video marketing for libraries, Dalal, Heather A. O`hanlon, Robin Yacobucci, Karen L.
Автор: Alman Susan W., Swanson Sara Название: Crash Course in Marketing for Libraries ISBN: 1610698703 ISBN-13(EAN): 9781610698702 Издательство: Bloomsbury Цена: 5792.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Explains effective marketing strategies and identifies the tools needed to boost the visibility and increase the use of your library in the community.
Автор: Helmick Samantha C. Название: Mobile Social Marketing in Libraries ISBN: 1442243813 ISBN-13(EAN): 9781442243811 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 10138.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Learn how to encourage library patrons to create their own content and tag it with the library`s location. Mobile Social Marketing in Libraries walks you through the process of planning, creating, and sharing mobile social marketing content for your library.
Автор: Paul Whitney, Christina Castell Название: Trade eBooks in Libraries: The Changing Landscape ISBN: 311030970X ISBN-13(EAN): 9783110309706 Издательство: Walter de Gruyter Рейтинг: Цена: 16727.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: With the advent of downloadable retail eBooks marketed to individual consumers, for the first time in their history libraries encountered an otherwise commercially available text format they were prevented from adding to their collections. Trade eBooks in Libraries examines the legal frameworks which gave rise to this phenomenon and advocacy efforts undertaken in different jurisdictions to remove barriers to library access. The principal authors provide a general historical overview and an analysis of library/eBook principles developed by a variety of library associations and government reviews. In addition, experts from twelve countries present summaries of eBook developments in their respective countries and regions.
Автор: Helmick Samantha C. Название: Mobile Social Marketing in Libraries ISBN: 1442243805 ISBN-13(EAN): 9781442243804 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 18797.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Learn how to encourage library patrons to create their own content and tag it with the library`s location. Mobile Social Marketing in Libraries walks you through the process of planning, creating, and sharing mobile social marketing content for your library.
Library Supply Chain Management: An Emerging Key Concept to Optimize Library Operations and Fulfill Library Mission in the 21st Century contains three sections, each comprised of several topical chapters on a particular subject. Part One explains why supply chain management is vital to libraries. Part Two builds on Part One, beginning with a classic supply chain model, including its brief history and current development. Part Three suggests a theoretical supply chain model based on emerging technological advancements of society. This model will develop based on four components, user goals, workflow efficiency, financial stewardship and core services.
Introduces supply chain management to library and information science
Provides the first study on supply chain integration for libraries to fulfill their mission in knowledge management and delivery
Provides practitioners and researchers with a model and theoretical framework of the supply chain to further study library science
Inspires researchers and practitioners to embrace or adopt emerging technologies for service and operational optimization
Автор: Monika Antonelli (Editor), Название: Greening libraries ISBN: 1936117088 ISBN-13(EAN): 9781936117086 Издательство: Неизвестно Рейтинг: Цена: 8276.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Founding chairman of the Digital Public Library of America John Palfrey explains how libraries can survive and flourish in a digital world.
Автор: Edwards Название: Libraries and Founders of Libraries ISBN: 1108010520 ISBN-13(EAN): 9781108010528 Издательство: Cambridge Academ Рейтинг: Цена: 6651.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This 1864 book examines the evolution of libraries in England and elsewhere, from antiquity to the mid-nineteenth century. It discusses the importance of influential individual collectors, and the subsequent history of their libraries, as well as the development of public record collections housing official documents of national importance.
Автор: Fabrice Papy Cyril Jakubowicz Название: Digital Libraries and Innovation ISBN: 1785482238 ISBN-13(EAN): 9781785482236 Издательство: Elsevier Science Рейтинг: Цена: 17348.00 р. Наличие на складе: Поставка под заказ.
Описание: The digital libraries emerging from "information societies" no longer concern only digital technodocumentary devices that are patrimonial, cultural or scientific. Social networks and high-audience merchant sites share the same technologies, heterogeneous digital resources, offer identical user experience (UX) capabilities, and are born within the same communities of designers and engineers. These technology-induced recoveries nourish a usage fantasy that irrigates a transformation movement of innovation where use and user occupy a central place.The evolution of digital libraries does not constitute a disjointed set of singular innovations. They are the result of an innovation movement that gives them a specific dynamic and produces two major effects: empowering users and increasing their number. This book highlights and study that the combination of these effects is likely to have a positive impact not only from an economic point of view but more broadly from a social point of view.
Автор: Edwards Название: Memoirs of Libraries ISBN: 1108012213 ISBN-13(EAN): 9781108012218 Издательство: Cambridge Academ Рейтинг: Цена: 6968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This monumental 1859 book describes the evolution of libraries in Britain, Europe and America from antiquity to the mid-nineteenth century. It examines numerous ecclesiastical, university and civic libraries, and concludes with the author`s views on all aspects of library management, focusing particularly on the municipal libraries he fervently promoted.
Автор: Miller Название: Googlization of Libraries ISBN: 0415483794 ISBN-13(EAN): 9780415483797 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book includes a variety of articles which look critically and judiciously at Google and its products, with a focus on Google Scholar and Google Book Search.
Автор: Robertson, Guy Название: Disaster Planning for Libraries ISBN: 0081009488 ISBN-13(EAN): 9780081009482 Издательство: Elsevier Science Рейтинг: Цена: 10603.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Disaster Planning for Libraries is ideal for corporate librarians or corporate library staff members who are charged with developing security and disaster plans. It serves as a reference resource and guide, not only for people who have never considered the disaster planning process, but also for experienced planners.
The first four chapters examine the wide variety of settings that corporate libraries occupy, from urban office towers and malls, to smaller buildings in suburban and rural locations. It considers the special circumstances of libraries in hospitals, law firms, manufacturing plants, and government departments, and discusses how corporate-wide security and disaster plans address-or fail to address-the risks in corporate libraries. The book summarizes the planning phases related to preparedness for, and in response to, security breaches, emergencies, and disasters.
The next eight chapters cover the business resumption process for corporate libraries, including the implications of declaring a disaster, the best ways to assess damage to corporate library facilities and assets, the need for strategic alliances with different kinds of suppliers, opportunities for alliances with other libraries, and the normalization of library operations. The book then discusses the necessary post-disaster public relations that corporate libraries should organize and maintain after negative events, covering orientation and training programs for corporate library employees, and demonstrating how such programs can be adapted to meet the needs of libraries in various settings.
Discusses how corporate-wide security and disaster plans address--or fail to address--the risks in corporate libraries
Presents critical information in an accessible manner
Offers different approaches to a broad range of security and disaster planning topics in corporate libraries
Considers a variety of physical settings for corporate libraries, including office towers, malls, and basements, and the associated risks in these settings for staff and library assets
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