Автор: Santiso Название: The Decade of the Multilatinas ISBN: 1107424976 ISBN-13(EAN): 9781107424975 Издательство: Cambridge Academ Рейтинг: Цена: 6494.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Latin American multinationals (multilatinas) have been central in the rise of emerging markets in the last few decades. This book analyses the trends, the countries and the firms involved, and explores the implications for the US, China, Spain and the rest of Europe.
Название: Multilatinas ISBN: 1107562139 ISBN-13(EAN): 9781107562134 Издательство: Cambridge Academ Рейтинг: Цена: 6019.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book studies the internationalization strategies of sixty-two large Latin American multinational companies, drawing on survey-based data on their organizational resources and environment. It is an invaluable read for graduate students in international business focusing on Latin America, as well as executives and practitioners in Latin American businesses.
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