Автор: Coles, Linda Название: Social media for business ISBN: 0730345777 ISBN-13(EAN): 9780730345770 Издательство: Wiley Рейтинг: Цена: 2297.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The quick-and-easy guide to effective social media marketing
Social Media for Business is the essential guide to navigating the social media maelstrom and effectively promoting your business online. You'll learn how to develop a simple marketing plan, use social media effectively and measure the results of your efforts as you turn contacts and followers into customers. This new third edition has been updated to reflect the expanding influence of Instagram, and includes Snapchat, Security, Social Influence and updated case studies that illustrate the rapid evolution of social media as a business tool. You'll learn about the recent changes to Facebook, LinkedIn, YouTube and Pinterest and how to factor them into your strategy -- as well as when to decide to transition toward or away from any specific platform.
Social media can help you expand your networks, engage with your customers and help you grow your business, but not all platforms work for all businesses. The best results come from directed effort and stellar execution, and this book shows you how to make it happen from setup to sale.
Learn where to focus your efforts for maximum gain
Discover the newest platforms, their demographics and their potential
Understand key changes that can affect the way you use major platforms
Build an effective social media presence that translates into business
Not every business needs a Facebook page, but every business does need some sort of online presence -- and social media can be a high-impact, cost-effective way to reach thousands of potential customers. From building a profile to creating and curating content, Social Media for Business is packed with guidance every business owner needs.
Автор: Coles Roberta L. Название: Race and Family: A Structural Approach ISBN: 1442254386 ISBN-13(EAN): 9781442254381 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 12038.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Race and Family is a textbook that introduces students to key concepts through a structural lens. Rather than examining each racial/ethnic group in isolation like many race and family textbooks, Race and Family illustrates overarching structural factors that affect all families, such as economic factors, demographic factors, and gender relations.
Автор: Jay Coles Название: Tyler Johnson Was Here ISBN: 0316440779 ISBN-13(EAN): 9780316440776 Издательство: Little Brown Рейтинг: Цена: 4099.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A young man searches for answers after the death of his brother at the hands of police in this striking debut novel, for readers of The Hate U Give. When Marvin Johnson's twin, Tyler, goes to a party, Marvin decides to tag along to keep an eye on his brother. But what starts as harmless fun turns into a shooting, followed by a police raid. The next day, Tyler has gone missing, and it's up to Marvin to find him. But when Tyler is found dead, a video leaked online tells an even more chilling story: Tyler has been shot and killed by a police officer. Terrified as his mother unravels and mourning a brother who is now a hashtag, Marvin must learn what justice and freedom really mean. Tyler Johnson Was Here is a powerful and moving portrait of youth and family that speaks to the serious issues of today--from gun control to the Black Lives Matter movement.
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