Описание: This study advances a model for Critical Discourse Analysis which draws on Evolutionary Psychology and Cognitive Linguistics, applied in a critical analysis of immigration discourse. It will be of special interest to students and researchers with which to explore new perspectives in CDA.
Описание: A guide that offers a step-by-step process to data-driven qualitative multimodal discourse analysis Systematically Working with Multimodal Data is a hands-on guide that is theoretically grounded and offers a step-by-step process to clearly show how to do a data-driven qualitative Multimodal Discourse Analysis (MDA). This full-color introductory textbook is filled with helpful definitions, notes, discussion points and tasks. With illustrative research examples from YouTube, an Experimental and a Video Ethnographic Study, the text offers many examples of how to deal with small to large amounts of data, including information on how to transcribe video data multimodally, including online videos, and how to analyze the data. This textbook contains ample theory, directions for literature, and a teaching guide to help with a clear understanding of how to work with multimodal data. Contains new research data, exceptional illustrations and diagrams Offers step-by-step processes of working through examples, transcriptions and online videos Goes into great depth so that students can use the book as hands-on material to engage with their own data analysis Designed to be easy-to-use with color-coded definitions, tasks, discussion points and notes Written for advanced undergraduate, graduate and PhD level students, as well as participants in research workshops, Systematically Working with Multimodal Data is an authoritative guide to understanding data-driven qualitative Multimodal Discourse Analysis.
Автор: Bateman, John Schmidt, Karl-heinrich Название: Multimodal film analysis ISBN: 0415754437 ISBN-13(EAN): 9780415754439 Издательство: Taylor&Francis Рейтинг: Цена: 4283 р. Наличие на складе: Есть у поставщика Поставка под заказ.
This book presents a new basis for the empirical analysis of film. Starting from an established body of work in film theory, the authors show how a close incorporation of the current state of the art in multimodal theory--including accounts of the syntagmatic and paradigmatic axes of organisation, discourse semantics and advanced 'layout structure'--builds a methodology by which concrete details of film sequences drive mechanisms for constructing filmic discourse structures. The book introduces the necessary background, the open questions raised, and the method by which analysis can proceed step-by-step. Extensive examples are given from a broad range of films.
With this new analytic tool set, the reader will approach the study of film organisation with new levels of detail and probe more deeply into the fundamental question of the discipline: just how is it that films reliably communicate meaning?
Автор: Ravelli, Louise J. Mcmurtrie, Robert J. Название: Multimodality in the built environment ISBN: 0415716187 ISBN-13(EAN): 9780415716185 Издательство: Taylor&Francis Рейтинг: Цена: 12540 р. Наличие на складе: Есть у поставщика Поставка под заказ.
This book provides an extended exploration of the multimodal analysis of spatial (three-dimensional) texts of the built environment, culminating in a holistic approach termed Spatial Discourse Analysis (SpDA). Based on existing frameworks of multimodal analysis, this book applies, adapts, and extends these frameworks to spatial texts. The authors argue that choices in spatial design create meanings about what we perceive and how we can or should behave within spatial texts, influence how we feel in and about those spaces, and enable these texts to function as coherent wholes. Importantly, a spatial text, once built, is also a resource which is then used, and an essential aspect of understanding these texts is to consider what users themselves contribute to the meaning potential of these texts. The book takes the metafunctional approach familiar from Systemic-Functional Linguistics (SFL) and foregrounds each metafunction in turn (textual, interpersonal, experiential, and logical), in relation to the detailed analysis of a particular spatial text.
Автор: Jewitt Carey Название: Introducing Multimodality ISBN: 0415639263 ISBN-13(EAN): 9780415639262 Издательство: Taylor&Francis Рейтинг: Цена: 2925 р. Наличие на складе: Есть у поставщика Поставка под заказ.
This accessible textbook introduces multimodality: its origins, scope and the potential of multimodal research for understanding the ways in which people communicate. The authors illustrate the key concepts and methods in various domains while demonstrating how to engage critically with the notion of multimodality. Readers will learn to recognize similarities and differences in theoretical and methodological positions, and the limitations of different approaches are highlighted including advice on how to mix and ultimately choose the most apt approaches for a study.
The book challenges widely held assumptions about language and presents the practical steps involved in setting up a multimodal study, including:
formulating research questions
collecting research materials
assessing and developing methods of transcription
considering the ethical dimensions of multimodal research.
With a wide range of examples, clear practical support and a glossary of terms, "Introducing Multimodality" is an ideal reference for undergraduate and postgraduate students in multimodality, semiotics, Applied Linguistics and media and communication studies. A self-study guide is also included, designed as an optional stand-alone resource or as the basis for a short course to help readers engage with the issues raised by the book."
Описание: In the immediate aftermath of the global financial crisis of 2008, governments around the developed world coordinated policy moves to stimulate economic activity and avert a depression. In subsequent years, however, cuts to public expenditure, or austerity, have become the dominant narrative in public debate on economic policy. This unique collaboration between economists and linguists examines manifestations of the discourses of austerity as these have played out in media, policy and academic settings across Europe and the Americas. Adopting a critical perspective, it seeks to elucidate the discursive and argumentation strategies used to consolidate austerity as the dominant economic policy narrative of the twenty-first century.
Автор: Machin D & Mayr A Название: How to Do Critical Discourse Analysis ISBN: 085702891X ISBN-13(EAN): 9780857028914 Издательство: Sage Publications Рейтинг: Цена: 9922 р. Наличие на складе: Поставка под заказ.
Описание: "How great to have this practical introduction to doing critical discourse analysis, especially one that provides examples of multimodal discourse analysis. Extremely useful for students who need tools for the study of text, talk and images." - Teun van Dijk, Pompeu Fabra University "The authors have truly achieved the impossible: to make extremely complex phenomena accessible for students and scholars alike. Thus, this textbook will provide a most helpful guide when looking for adequate ways to grasp and analyze the intricate interdependence of written, oral and visual forms of semiosis." - Ruth Wodak, Lancaster University How do media texts manipulate and persuade us? How do language and images play out the ideas, values and identities? This book shows readers exactly how language, power and ideology are negotiated in media texts, from magazine and advertising, to YouTube and music videos. Presenting a systematic toolkit of theories, concepts and techniques for doing language and image analysis, students learn how to dig deep into discourses and the media landscape. With case studies and examples from a range of traditional and new media content, the book equips students to understand the relationship between language, discourse and social practices.
Автор: Flowerdew, John Название: Critical discourse analysis in historiography ISBN: 0230301185 ISBN-13(EAN): 9780230301184 Издательство: Springer Рейтинг: Цена: 9349 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book shows how the study of the evolving discourse employed during a political process spanning more than a decade can provide insights for critical discourse analysis, on the one hand, and understanding of a real world political process on the other, thereby demonstrating the potential role for critical discourse analysis in historiography.
Автор: Wodak Ruth Название: Critical Discourse Analysis ISBN: 1446210588 ISBN-13(EAN): 9781446210581 Издательство: Sage Publications Рейтинг: Цена: 80056 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Since the late 1980s, Critical Discourse Analysis (CDA) has become a well-established field in the social sciences. However, in contrast with some branches of linguistics, CDA is not a discrete academic discipline in the traditional sense, with a fixed set of research methods. The manifold roots of CDA lie in a myriad of disciplines including rhetoric, anthropology, philosophy and cognitive science, to name a few. This four-volume set brings together seminal articles on the subject from varied sources, creating an invaluable roadmap for scholars seeking to consolidate their knowledge of CDA, and of its continued development. Sculpted and edited by a leading voice in the field, this work covers the interdisciplinary roots, the most important approaches and methodologies of CDA, as well as applications in other disciplines in an updated and comprehensive way. Structured thematically, the four volumes cover a wide range of aspects and considerations: Volume One: Histories, Concepts and Interdisciplinarity Volume Two: Theoretical Approaches and Methodologies Volume Three: 'Doing CDA' - Case Studies Volume Four: Applications and Perspectives - New Trends in CDA
Описание: This intriguing book applies Critical Discourse Analysis to a range of South Asian women`s lifestyle magazines, exposing the disconnection between the magazines` representations of South Asian women and the lived realities of the target audience.
Описание: Advances in Critical Discourse Studies collects ground-breaking scholarship and cutting-edge research which reflects significant shifts in Critical Discourse Studies, exploring the field from theoretical, analytic and methodological perspectives. Innovative chapters analyse a diverse range of discourses including journalism, mass media, political communication, policy documents, interviews, photographic archive and official bodies. The chapters in Part I explore Critical Discourse Studies from the point of view of history, memory, identity politics, and discourse, analysing salient examples of how memory and recollection of the past shapes understandings and narratives of the present, and visions of future societies. Part II explores problem-oriented analysis in Critical Discourse Studies and examines the roles that discourse plays in the formation, perpetuation and transformation of class relations. Finally, Part III explores a methodological issue by looking at the benefits of reinforcing fieldwork and ethnographic analysis in Critical Discourse Studies. The case studies throughout the book demonstrate that analytic research contributes significantly to the in-depth and in-situ research of a variety of increasingly complex social, historical, political and economic contexts. This book was originally published as three special issues of the journal Critical Discourse Studies.
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