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American Business Since 1920: How It Worked, Thomas K. McCraw, William R. Childs


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Цена: 4110.00р.
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Автор: Thomas K. McCraw, William R. Childs
Название:  American Business Since 1920: How It Worked
ISBN: 9781119097297
Издательство: Wiley
Классификация:


ISBN-10: 1119097290
Обложка/Формат: Paperback
Страницы: 408
Вес: 0.45 кг.
Дата издания: 19.01.2018
Серия: General & world history,History of the Americas,Business & management
Язык: English
Издание: 3 revised edition
Размер: 174 x 239 x 21
Читательская аудитория: Professional & vocational
Ключевые слова: General & world history,History of the Americas,Business & management
Основная тема: History
Подзаголовок: How it worked
Ссылка на Издательство: Link
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Поставляется из: Англии
Описание:

Tells the story of how Americas biggest companies began, operated, and prospered post-World War I

This book takes the vantage point of people working within companies as they responded to constant change created by consumers and technology. It focuses on the entrepreneur, the firm, and the industry, by showing--from the inside--how businesses operated after 1920, while offering a good deal of Modern American social and cultural history. The case studies and contextual chapters provide an in-depth understanding of the evolution of American management over nearly 100 years.

American Business Since 1920: How It Worked presents historical struggles with decision making and the trend towards relative decentralization through stories of extraordinarily capable entrepreneurs and the organizations they led. It covers: Henry Ford and his competitor Alfred Sloan at General Motors during the 1920s; Neil McElroy at Procter & Gamble in the 1930s; Ferdinand Eberstadt at the governments Controlled Materials Plan during World War II; David Sarnoff at RCA in the 1950s and 1960s; and Ray Kroc and his McDonalds franchises in the late twentieth century and early twenty-first; and more. It also delves into such modern success stories as Amazon.com, eBay, and Google.

  • Provides deep analysis of some of the most successful companies of the 20th century
  • Contains topical chapters covering titans of the 2000s
  • Part of Wiley-Blackwells highly praised American History Series

American Business Since 1920: How It Worked is designed for use in both basic and advanced courses in American history, at the undergraduate and graduate levels.




      Старое издание

Building a Business of Politics: The Rise of Political Consulting and the Transformation of American Democracy

Автор: Sheingate Adam
Название: Building a Business of Politics: The Rise of Political Consulting and the Transformation of American Democracy
ISBN: 0190217197 ISBN-13(EAN): 9780190217198
Издательство: Oxford Academ
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Цена: 3800.00 р.
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Описание: Today, politics is big business. Most of the $6 billion spent during the 2012 campaign went to highly paid political consultants. In Building a Business of Politics, a lively history of political consulting, Adam Sheingate examines the origins of the industry and its consequences for American democracy.

American Big Business in Britain and Germany: A Comparative History of Two  "Special Relationships " in the 20th Century

Автор: Berghahn Volker R.
Название: American Big Business in Britain and Germany: A Comparative History of Two "Special Relationships " in the 20th Century
ISBN: 0691171440 ISBN-13(EAN): 9780691171449
Издательство: Wiley
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Цена: 4752.00 р.
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Описание:

While America's relationship with Britain has often been deemed unique, especially during the two world wars when Germany was a common enemy, the American business sector actually had a greater affinity with Germany for most of the twentieth century. American Big Business in Britain and Germany examines the triangular relationship between the American, British, and German business communities and how the special relationship that Britain believed it had with the United States was supplanted by one between America and Germany.

Volker Berghahn begins with the pre-1914 period and moves through the 1920s, when American investments supported German reconstruction rather than British industry. The Nazi seizure of power in 1933 led to a reversal in German-American relations, forcing American corporations to consider cutting their losses or collaborating with a regime that was inexorably moving toward war. Although Britain hoped that the wartime economic alliance with the United States would continue after World War II, the American business community reconnected with West Germany to rebuild Europe's economy. And while Britain thought they had established their special relationship with America once again in the 1980s and 90s, in actuality it was the Germans who, with American help, had acquired an informal economic empire on the European continent.

American Big Business in Britain and Germany uncovers the surprising and differing relationships of the American business community with two major European trading partners from 1900 through the twentieth century.

-- "Choice"
Cornering the Market: Independent Grocers and Innovation in American Small Business

Автор: Spellman Susan V.
Название: Cornering the Market: Independent Grocers and Innovation in American Small Business
ISBN: 0199384274 ISBN-13(EAN): 9780199384273
Издательство: Oxford Academ
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Цена: 10296.00 р.
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Описание: Popular stereotypes of Rockwellian storekeepers have characterized grocery retailers as backward and resistant to modernizing impulses. Cornering the Market challenges these conventions to show that early grocers were important but unsung innovators, revolutionizing business practices from the bottom, and transforming the grocery trade from local enterprises to a nationwide industry.

Artists of the Possible: Governing Networks and American Policy Change Since 1945

Автор: Grossmann Matt, Grossmann Matthew
Название: Artists of the Possible: Governing Networks and American Policy Change Since 1945
ISBN: 0199967849 ISBN-13(EAN): 9780199967841
Издательство: Oxford Academ
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Цена: 6810.00 р.
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Описание: Do policymakers heed the voices of the American public or only the lobbyists in Washington? Why do they take action on health reform, but not gun control? Why does policymaking usually move slowly, and sometimes not at all? Artists of the Possible takes on these questions, analyzing sixty years of domestic policy history to provide a new understanding of what drives policymaking in all three branches of government. The results are surprising: public policy does not address the public's largest concerns. The amount of policy-and its liberal or conservative direction-emerges instead from coalition building and compromises among political elites. Elections, public opinion, and media coverage have little impact, no matter the issue area. Even changes in Washington's partisan balance and ideological divides fail to reliably produce shifts in policy direction. This data-rich, exhaustively researched work overturns our most basic assumptions about how policy is made, challenging the notion that our government is of, by, and for the people.


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