Автор: Subhash C. Jain , David A. Griffith Название: Handbook Of Research In International Marketing, Second Edition ISBN: 1849803021 ISBN-13(EAN): 9781849803021 Издательство: Edward Elgar Publishers Цена: 38438.00 р. Наличие на складе: Поставка под заказ.
Описание: The book consists of insights from leading scholars in international marketing, working not only to advance the theoretical underpinnings of today`s most important international marketing issues, but also to provide insights for how the field of scholarship and practice of international marketing might develop in the future. |