Type Matters: The Rhetoricity of Letterforms, Wyatt Christopher Scott
Автор: Wyatt Christopher Scott Название: Type Matters: The Rhetoricity of Letterforms ISBN: 1602359776 ISBN-13(EAN): 9781602359772 Издательство: Неизвестно Цена: 18392.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Stephen Bernhardt warned almost thirty years ago that our "preoccupation with conventional essay format" excludes the rhetorical rigor of typographic elements. John Trimbur extended this argument, noting that "one of the main obstacles to seeing the materiality of writing has been the essayist tradition and its notion of a transparent text." Visual rhetoric scholars have interrogated the ways in which meaning-making happens iconographically, photographically, and via other visual means. TypeMatters now focuses on the visual, rhetorical work of typography.
TypeMatters bridges the scholarship of typography and design with the field of rhetoric. Contributors address the ways in which and places where typography enacts or reveals rhetorical principles. The collection includes chapters that situate texts broadly; frame their discussions and analyses rhetorically, technologically, and culturally; draw from scholarship ranging from rhetoric and writing studies to graphic design theory and beyond; and explore the ways that the visual and tactile shapes of letters persuade and convey information to readers.
"Typographic rhetorics, typeface meaning studies, semiotics of typography, histories of print capitalism--the approaches to writing gathered in this groundbreaking collection show how understanding texts can never be just a matter of words alone. Instead, as co-editors Christopher Scott Wyatt and D nielle Nicole DeVoss make clear, it is time to recognize that type matters: type signifies, it has personality, it makes things happen. From the intersection of writing studies, visual rhetoric, and graphic design, the contributors to this volume explore how the rhetoricity of typography works and, as a result, deepen our knowledge of the materiality of writing, its styles of inscription, and its worldly force." --John Trimbur, Emerson College
The text is presented in full color on white, 70# paper.
Автор: David Scott, C. M. Posner, Christopher Martin, Els Название: Interventions in Education Systems: Reform and Development ISBN: 1472526066 ISBN-13(EAN): 9781472526069 Издательство: Bloomsbury Academic Рейтинг: Цена: 20592.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Interventions in Education Systems draws on research conducted in England, Mexico, Singapore and Finland to illuminate reform processes to education systems in a range of contexts, to develop a better understanding of intervention processes and to promote the development of more sophisticated models for reforming education systems. The authors compare policy implementations and interventions in countries with different socio-economic profiles and different levels of development, highlighting how these processes in practice all too frequently are side-tracked and distorted, often unintentionally, by political, economic and social forces.
Автор: Grimaldi Christopher Scott Название: Adult World ISBN: 0615600808 ISBN-13(EAN): 9780615600802 Издательство: Неизвестно Цена: 2240.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru