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Social Media Entertainment: The New Intersection of Hollywood and Silicon Valley, Craig David, Cunningham Stuart


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Автор: Craig David, Cunningham Stuart
Название:  Social Media Entertainment: The New Intersection of Hollywood and Silicon Valley
ISBN: 9781479846894
Издательство: Mare Nostrum (Eurospan)
Классификация:

ISBN-10: 1479846899
Обложка/Формат: Paperback
Страницы: 368
Вес: 0.50 кг.
Дата издания: 26.02.2019
Серия: Postmillennial pop
Язык: English
Иллюстрации: 33 black and white illustrations
Размер: 154 x 229 x 23
Ключевые слова: Media studies,Advertising industry, BUSINESS & ECONOMICS / Industries / Media & Communications,SOCIAL SCIENCE / Media Studies
Подзаголовок: The new intersection of hollywood and silicon valley
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Поставляется из: Англии
Описание:

Winner, 2020 Outstanding Book Award, given by the International Communication Association

Honorable Mention, 2020 Nancy Baym Book Award, given by the Association of Internet Researchers

How the transformation of social media platforms and user-experience have redefined the entertainment industry
In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry.
Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike.
Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption.




Social Media Entertainment: The New Intersection of Hollywood and Silicon Valley

Автор: Craig David, Cunningham Stuart
Название: Social Media Entertainment: The New Intersection of Hollywood and Silicon Valley
ISBN: 1479890286 ISBN-13(EAN): 9781479890286
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 11161.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Winner, 2020 Outstanding Book Award, given by the International Communication Association

Honorable Mention, 2020 Nancy Baym Book Award, given by the Association of Internet Researchers

How the transformation of social media platforms and user-experience have redefined the entertainment industry
In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry.
Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike.
Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption.

Hidden Innovation

Автор: Cunningham Stuart
Название: Hidden Innovation
ISBN: 0739188062 ISBN-13(EAN): 9780739188064
Издательство: Неизвестно
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Цена: 26668.00 р.
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Описание: This book explores the notion that organizations are living systems themselves and as such they manifest various degrees of health and dysfunction, analogous to those of individuals. Becoming trauma-informed as a system means healing as a system and that frequently necessitates the repairing of deficits in basic social and political skills that are necessary for democratic practice in any setting.


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