Описание: Nowadays, it is essential for a multitude of companies to engage in foreign markets. However, the successful management of internationalization processes constantly poses new challenges. By publishing the book series "mir-Edition," the editors attempt to provide academic guidance on the manifold and complex requirements of international business activities. The book series' purpose hence is twofold. Firstly, the "mir-Edition" is to provide empirical assessment and theoretical elaboration on the phenomena which can be observed in international management practice. Secondly, the findings obtained are to be made available in the form of systematised knowledge, explanations, thought-provoking impulses as well as recommendations for further courses of action. For the past 50 years, the international journal "mir - Management International Review," which is read in more than 40 countries, has seen itself committed to promoting an understanding of international management as an applied academic discipline. As of now, the journal only publishes articles in English. The wider range of the existing book series ought to give authors and readers the opportunity to deal with the various problems of international management in a comprehensive and thorough manner. The editorial board of the "mir- Edition" was extended in 2008 through the addition of renowned experts from the domain of international management. Yet, the established editors' policy for the "mir-Edition" of presenting innovative work to a critical audience, which support the scientific advancement, has remained unchanged.
Описание: This book attempts to bridge academic knowledge and practitioner`s knowledge regarding the control and coordination of subsidiaries in Japan.
Автор: Neil Hood; Julian Birkinshaw Название: Multinational Corporate Evolution and Subsidiary Development ISBN: 1349264695 ISBN-13(EAN): 9781349264698 Издательство: Springer Рейтинг: Цена: 23058.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is one of the first to specifically address the subsidiary development process - a phenomenon by which multinational company subsidiaries enhance their resources and capabilities. It shows how this process is integral to multinational corporate evolution, which is largely driven by changes in subsidiaries and their development.
Автор: Prof. Dr. Stefan Schmid; Katharina Kretschmer Название: Performance Evaluation of Foreign Subsidiaries ISBN: 3834911496 ISBN-13(EAN): 9783834911490 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Katharina Kretschmer contributes to the role typology research stream in international business. The book is highly relevant for management practice. Deep insights into the implications of subsidiary roles are displayed, and it is shown that role-specific subsidiary management is possible if not necessary. In the future, MNC managers could benefit even more when, instead of treating all their subsidiaries alike, approaching them differently especially when evaluating their performance."
Описание: This comprehensive study examines the global strategies of multinational corporations (MNCs), the strategic evolution and the categories of their subsidiaries in China based on 150 MNCs. It is the first large-scale project of this nature to be conducted. The research has significant bearing on strategic planning for firms that have set up, are setting up or are planning to establish subsidiaries in China, and the firms that try to compete in the global marketplace. The findings are significant for the West, owing to the current economic crisis and the need to determine if subsidiary expansion strategies will help Western firms achieve the portfolio effects in operations and avoid the harmful impact of macro events such as the existing global financial crisis. Additional empirical findings, analysis, discussions, and suggestions for future studies are also presented.
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