Thomas Byers , Richard Dorf , Andrew Nelson Technology Ventures: From Idea to Enterprise, 5 ed. 9781260085082

Варианты приобретения

Цена: 9779.00р.
Кол-во:
о цене
Наличие: Отсутствует. Возможна поставка под заказ.

При оформлении заказа до: 2025-08-04
Ориентировочная дата поставки: Август-начало Сентября
При условии наличия книги у поставщика.

Добавить в корзину

в Мои желания

Автор: Thomas Byers , Richard Dorf , Andrew Nelson (Томас Байерс)
Название: Technology Ventures: From Idea to Enterprise, 5 ed.
Перевод названия: Томас Байерс: Технологические предприятия. От идеи к предприятию
ISBN: 9781260085082
Издательство: McGraw-Hill
Классификация:

Экономика

Торгово-промышленная деятельность и управление

ISBN-10: 1260085082
Обложка/Формат: Paperback
Страницы: 592
Вес: 0.77 кг.
Дата издания: 27.02.2018
Издание: 5 ed
Иллюстрации: 139 illustrations, unspecified
Размер: 187 x 231 x 19
Читательская аудитория: Tertiary education (us: college)
Рейтинг:
Поставляется из: Англии
Описание: For business, engineering, science, and professional students who demand a comprehensive guide to high-growth entrepreneurship, Technology Ventures is the leading resource for analyzing opportunities and building new enterprises. Drawing on the latest academic research and practitioner insights, Technology Ventures integrates clear theoretical frameworks with action-oriented examples and exercises. Its broad perspective on technology, including clean tech, information technology, and the life sciences - ensures wide-ranging appeal to anyone with an interest in high-potential ventures.

Entrepreneurship is playing a vital role in finding solutions to the huge challenges facing civilization, including health, communications, security, infrastructure, education, energy and the environment. Coverage on customer engagement, the customer development process, and the latest insights on business model design, have been expanded. Special attention has been paid to university technology commercialization, open source innovation, and opportunities in mobile, digital health, 3D printing, and energy tech.

The organization of key topics such as: intellectual property, the new venture organizations, and marketing and sales, has been enhanced. Also available with this edition are additional web-based resources, including syllabi and presentations, additional cases and business plans, and hundreds of videos of entrepreneurs and leaders.

Technology Ventures: From Idea to Enterprise, 5 ed., Thomas Byers , Richard Dorf , Andrew Nelson