Описание: Used as a companion guide to Mainstreaming Corporate Sustainability, this case book provides specific examples of companies who have incorporated successful techniques to promote sustainability within their organization. Combined with the textbook, it provides a full curriculum for any introductory course on corporate sustainability. Through the examples of companies from around the world, the reader will learn about best practices and helpful tools, including international standards and performance frameworks, that can be adapted to any company. These resources are described in a manner that allows the reader to successfully integrate sustainability into a company’s corporate culture. It is useful for students, faculty, and practicing sustainability professionals.Pathways to Success will help develop an understanding of the pitfalls and challenges of this ever-changing field. It shows how to become adept at asking the right questions and speaking the language of sustainability to become a leader in this important business arena.
Key Features
Provides questions for discussion at the end of each chapter to promote dialogue and learning
Includes additional resources to allow the reader to delve more deeply into the subject
Offers examples of companies who have profitably integrated environmental and social responsibility into their management systems
Illustrates from leaders in the sustainable field the successful use of stakeholder engagement and supply chain management to respond to customer demand
Details strategy and management systems to show how to actually integrate sustainability in-to a company at any stage of development, and describes various risks and pitfalls to help avoid mistakes
Описание: Mainstreaming Corporate Sustainability is a practical guide to the leading tools and resources used to successfully integrate sustainability into a company’s corporate culture. Through the examples of companies from around the world, it provides an overview of the basics of any successful sustainability program, including the various international standards and performance frameworks that can be adapted to companies striving to improve their sustainability performance. These standards are summarized and explained in clear language and a conversational tone, allowing the reader to absorb what can be a complicated maze of resources. Used as the centerpiece for a popular corporate sustainability class taught on campus and online at Harvard University Extension School, as well as other universities around the U.S., this guide provides students and professionals alike with an overview of the most valuable management tools and resources available today. The second edition has been expanded with updated resources and a greater emphasis on climate change and reducing a firm’s carbon footprint.Mainstreaming Corporate Sustainability provides an understanding of the pitfalls and challenges of this ever-changing field. It helps the reader become adept at asking the right questions and speaking the language of sustainability professionals, providing guidance to become a leader in this important business arena. Recommendations for additional reading are provided throughout, allowing the reader to delve more deeply into the subject at any stage.Key Features:Provides step-by-step processes for building a corporate sustainability program from the ground upEmphasizes environmental and social responsibility while providing tools to promote successful financial measurement and economic successIncludes key ingredients to enrich any existing sustainability program and prioritizes the various choices for actionHelps to identify risk and opportunity to create economic success when environmental and social challenges ariseIncludes advice on stakeholder engagement and meeting communication challenges in today’s shifting business worldDescribes how to develop strategies and systems management to promote successful transitions from inefficient operationsProvides key advice for supply chain management and meeting challenges of the value chain for multi-national corporationsGives information about reporting and how to develop a clear and successful sustainability report Supplies ideas for innovation, design, and marketing to promote responsible stewardship and successful customer relationsOffers a great balance between application of the tools/metrics/frameworks and the understanding of the philosophical underpinningsIntegrates the various elements of sustainability into a cohesive and systematic methodology that broadens how you will view corporate responsibility and the options available for addressing the pressing sustainability challenges facing our worldWAV offers teaching material for adopting professorsavailable from the Web Added Value Download Resource Center
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