Описание: Demonstrates to improve your data collection, clean your data, and combine different data sources. Teaching you how to identify and analyse areas that fit your library`s priorities, this book covers case studies of library projects with digital analytics; ways to use email campaign data; how to measure click-through rates; using COUNTER compliant data; and techniques for using Google Tag Manager.
Описание: Demonstrates to improve your data collection, clean your data, and combine different data sources. Teaching you how to identify and analyse areas that fit your library`s priorities, this book covers case studies of library projects with digital analytics; ways to use email campaign data; how to measure click-through rates; using COUNTER compliant data; and techniques for using Google Tag Manager.
Описание: Demonstrates to improve your data collection, clean your data, and combine different data sources. Teaching you how to identify and analyse areas that fit your library`s priorities, this book covers case studies of library projects with digital analytics; ways to use email campaign data; how to measure click-through rates; using COUNTER compliant data; and techniques for using Google Tag Manager.
Описание: Demonstrates to improve your data collection, clean your data, and combine different data sources. Teaching you how to identify and analyse areas that fit your library`s priorities, this book covers case studies of library projects with digital analytics; ways to use email campaign data; how to measure click-through rates; using COUNTER compliant data; and techniques for using Google Tag Manager.
Описание: Plato. Aristotle. Augustine. Hume. Kant. Hegel. Every student of philosophy needs to know the history of the philosophical discourse such giants have bequeathed us. Philosopher C. Stephen Evans brings his expertise to this daunting task as he surveys the history of Western philosophy, from the Pre-Socratics to Nietzsche and postmodernism-and every major figure and movement in between.
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