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Ux fundamentals for non-ux professionals :, Edward Stull


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Цена: 8384.00р.
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Автор: Edward Stull
Название:  Ux fundamentals for non-ux professionals :
ISBN: 9781484238103
Издательство: Springer
Классификация:





ISBN-10: 1484238109
Обложка/Формат: Paperback
Страницы: 349
Вес: 0.56 кг.
Дата издания: 10.12.2018
Язык: English
Издание: 1st ed.
Иллюстрации: 48 illustrations, color; 53 illustrations, black and white; vi, 357 p. 101 illus., 48 illus. in color.
Размер: 232 x 158 x 20
Читательская аудитория: General (us: trade)
Подзаголовок: User experience principles for managers, writers, designers, and developers
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание:
What can a WWII-era tank teach us about design? What does a small, blue flower tell us about audiences? What do drunk, French marathon-runners show us about software? In 40+ chapters and stories, you will learn the ways in which UX has influenced history and vice versa, and how it continues to change our daily lives.
This book enables you to participate fully in discussions about UX, as you discover the fundamentals of user experience design and research. Rather than grasp concepts through a barrage of facts and figures, you will learn through stories. Poisonous blowfish, Russian playwrights, tiny angels, Texas sharpshooters, and wilderness wildfires all make an appearance. From Chinese rail workers to UFOs, you will cover a lot of territory, because the experiences that surround you are as broad and varied as every age, culture, and occupation. You will start by covering the principles of UX before going into more diverse topics, including: being human, the art of persuasion, and the murky waters of process.
Every day, people gather around conference tables, jump onto phone calls, draw on whiteboards, stare at computer monitors, and try to build things — we all create. Increasingly, what we create is something digital. From apps to web sites, and from emails to video games, often the sole evidence of an experience appears on an illuminated screen. We design tiny worlds that thrive or perish at the whim of a device’s on/off button. With this book you will be ready.
What Youll Learn
Master the fundamentals of UX Acquire the skills to participate intelligently in discussions about UX design and researchUnderstand how UX impacts business, including product, pricing, placement, and promotion as well as security, speed, and privacy
Who This Book Is For
Professionals who work alongside UX designers and researchers, including but not limited to: project managers, graphic designers, copyeditors, developers, and human resource professionals; and business, marketing, and computer science students seeking to understand how UX affects human cognition and memory, product pricing and promotion, and software security and privacy.

Дополнительное описание: Part 1: UX Principles.- Chapter 1: UX Is Unavoidable.- Chapter 2: You Are Not the User.- Chapter 3: You Compete with Everything.- Chapter 4: The User Is on a Journey.- Chapter 5: Keep It Simple.- Chapter 6: Users Collect Experiences.- Chapter 7: Speak the



How to Render: The Fundamentals of Light, Shadow and Reflectivity

Автор: Bertling, Thomas (Author), Robertson, Scott (Edito
Название: How to Render: The Fundamentals of Light, Shadow and Reflectivity
ISBN: 1933492961 ISBN-13(EAN): 9781933492964
Издательство: Неизвестно
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Цена: 6338.00 р.
Наличие на складе: Ожидается поступление.

Описание: This book is about the fundamentals of light, shadow and reflectivity; the focus is firmly on helping to improve visual understanding of the world around and on techniques for representing that world. Rendering is the next step after drawing to communicate ideas more clearly. Building on what Scott Robertson and Thomas Bertling wrote about in How To Draw: Drawing and Sketching Objects and Environments from Your Imagination, this book shares everything the two experts know about how to render light, shadow and reflective surfaces. This book is divided into two major sections: the first explains the physics of light and shadow. One will learn how to construct proper shadows in perspective and how to apply the correct values to those surfaces. The second section focuses on the physics of reflectivity and how to render a wide range of materials utilizing this knowledge. Throughout the book, two icons appear that indicate either "observation" or "action." This means the page or section is about observing reality or taking action by applying the knowledge and following the steps in creating your own work. Similar to our previous book, How To Draw, this book contains links to free online rendering tutorials that can be accessed via the URL list or through the H2Re app.

H-Point 2nd Edition: The Fundamentals of Car Design & Packaging

Название: H-Point 2nd Edition: The Fundamentals of Car Design & Packaging
ISBN: 1624650198 ISBN-13(EAN): 9781624650192
Издательство: Неизвестно
Рейтинг:
Цена: 6968.00 р.
Наличие на складе: Ожидается поступление.

Описание: The 2nd edition is completely revised with an additional 68 pages of indispensable material. Currently used as the educational handout for the transportation design students at Art Center as well as institutions around the world, H-Point is now available to aspiring car creators everywhere, clearly organizing the packaging standards that apply to car and truck design; along with insightful graphic explanations, this book demystifies the automotive design process and allows designers access to illustrious careers' worth of knowledge.

Practical Data Science for Information Professionals

Автор: David Stuart
Название: Practical Data Science for Information Professionals
ISBN: 1783303441 ISBN-13(EAN): 9781783303441
Издательство: Facet
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Цена: 7392.00 р. 10560.00 -30%
Наличие на складе: Есть (1 шт.)
Описание:

Practical Data Science for Information Professionals provides an accessible introduction to a potentially complex field, providing readers with an overview of data science and a framework for its application. It provides detailed examples and analysis on real data sets to explore the basics of the subject in three principle areas: clustering and social network analysis; predictions and forecasts; and text analysis and mining.

As well as highlighting a wealth of user-friendly data science tools, the book also includes some example code in two of the most popular programming languages (R and Python) to demonstrate the ease with which the information professional can move beyond the graphical user interface and achieve significant analysis with just a few lines of code.

After reading, readers will understand:

· the growing importance of data science

· the role of the information professional in data science

· some of the most important tools and methods that information professionals can use.

Bringing together the growing importance of data science and the increasing role of information professionals in the management and use of data, Practical Data Science for Information Professionals will provide a practical introduction to the topic specifically designed for the information community. It will appeal to librarians and information professionals all around the world, from large academic libraries to small research libraries. By focusing on the application of open source software, it aims to reduce barriers for readers to use the lessons learned within.

Professional`s Handbook of Financial Risk Management

Автор: Lev Borodovsky
Название: Professional`s Handbook of Financial Risk Management
ISBN: 0750641118 ISBN-13(EAN): 9780750641111
Издательство: Elsevier Science
Рейтинг:
Цена: 49687.00 р.
Наличие на складе: Поставка под заказ.

Описание: Covers various aspects of financial risk management including an in-depth look at operational risk management, regulation, risk-based capital, and risk adjusted performance measurement. This practical book focuses on practical financial risk management techniques and solutions. It also covers the various roles of the risk management function.

Strategic Human Resource Management: An HR Professional`s Toolkit

Автор: Beaven Karen
Название: Strategic Human Resource Management: An HR Professional`s Toolkit
ISBN: 0749484047 ISBN-13(EAN): 9780749484040
Издательство: Неизвестно
Рейтинг:
Цена: 7390.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Use this practical guide to implement HR processes that benefit both employees and the business as a whole and develop essential skills for HR professionals.

Tech Professional`s Guide to Communicating in a Global Workp

Название: Tech Professional`s Guide to Communicating in a Global Workp
ISBN: 1484234707 ISBN-13(EAN): 9781484234709
Издательство: Springer
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Цена: 3213.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Information technologists are increasingly being made part of global teams, and are confronting the challenges of communicating across a variety of linguistic and cultural boundaries. This book helps you know what to say, what not to say, and even where to sit in meetings and in social situations.
The Tech Professional's Guide to Communicating in a Global Workplace shows you how to effectively communicate across a variety of different cultures within and across organizations. You will become aware of cultural differences from one country or region to another, between various groups at the local level, and across groups such as developers to DBAs, IT staff to business people, women to men, people approaching retirement to people coming into the organization fresh out of college, and more.
The author provides her personal experiences and shares anecdotes as well as lessons learned, key takeaways, and references for further reading. Whether it is face to face, over the phone, via email or instant messenger, or in a presentation, meeting, or report, the ability to communicate effectively is critical.

What You'll Learn

  • Concisely communicate with the right audience in the right way
  • Write emails that are understood and get the results you want
  • Improve personal reputation as an effective communicator
  • Communicate across cultural boundaries without offending
  • Present the desired impression in business situations
  • Grow professionally by adjusting your communication style

Who This Book Is For

Programmers and system administrators, including database administrators

Ergonomics for Rehabilitation Professionals

Название: Ergonomics for Rehabilitation Professionals
ISBN: 1138113247 ISBN-13(EAN): 9781138113244
Издательство: Taylor&Francis
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Цена: 11789.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Despite the apparently distinct differences between the disciplines of ergonomics and rehabilitation, they deal with the same issues, although at different ends of the spectrum. Keeping this in mind, Ergonomics for Rehabilitation Professionals explores their philosophies and goals, their parallel, divergent, and complementary aspects. It traces the origin of each field and examines the role of ergonomics in rehabilitation.

The book begins with a theoretical and conceptual review of ergonomics and its role in rehabilitation. It covers anthropometry and its impact on human biomechanics, allowing readers to grasp complex concepts, visualize what forces are acting where, and understand the consequence of this force. A chapter on tissue mechanics provides an understanding of the effect of the overall load on the tissues and a rationale for possible mechanisms of injury that can be used to design prevention and treatment methods. The book explores the relevant physiological issues, looking at the energy cost of activities and the data on strength and endurance. It discusses whole body biomechanics using an approach that supplies intuitive understanding of the effects of force, gravity, and physiological variables in an integrated manner.

Addressing theoretical underpinnings with scientific rigor, the book covers a broad range of topics, always emphasizing design in rehabilitation. The editor's organization of the material develops concepts in concentric circles with increasing radii, sequencing ideas and exploring them from simple to complex. This selection of topics from two vast and seemingly diverse disciplines provides the tools for setting realistic goals and developing the strategies to achieve them.

Human Resource Professional`s Guide to Change Management

Автор: Peacock J
Название: Human Resource Professional`s Guide to Change Management
ISBN: 1631577662 ISBN-13(EAN): 9781631577666
Издательство: Mare Nostrum (Eurospan)
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Цена: 2758.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The ability to help an organization effectively deal with change is a key competency that all HR professionals must possess. However, many people in the HR function have not received any formal training or instruction on how to fulfill this key role. Further, HR professionals are often paralyzed or frustrated by senior management attitudes and practices, thereby feeling left out of the change process entirely or powerless within it. This book provides HR professionals with key resources and concepts to successfully launch, implement and maintain change management initiatives within their organizations. Practical tools and explanations will illuminate critical change management competencies and processes thereby enabling HR professionals to take on strategic and active roles as they guide and lead employees, at all levels throughout an organization, to successfully deal with change. Further, understanding of one’s own reactions to change and how to harness this energy will also be explored to further assist HR professionals to effectively manage and guide change. Key questions posed at the end of each chapter allow for personal reflection and growth, further allowing for development of skills relating to change management. This book serves as an excellent resource to HR students, those new to practicing HR and seasoned HR professionals alike.

Edmund Berkeley and the Social Responsibility of Computer Professionals

Автор: Bernadette Longo
Название: Edmund Berkeley and the Social Responsibility of Computer Professionals
ISBN: 1970001399 ISBN-13(EAN): 9781970001396
Издательство: Mare Nostrum (Eurospan)
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Цена: 12534.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Edmund C. Berkeley (1909 – 1988) was a mathematician, insurance actuary, inventor, publisher, and a founder of the Association for Computing Machinery (ACM). His book Giant Brains or Machines That Think (1949) was the first explanation of computers for a general readership. His journal Computers and Automation (1951-1973) was the first journal for computer professionals. In the 1950s, Berkeley developed mail-order kits for small, personal computers such as Simple Simon and the Braniac. In an era when computer development was on a scale barely affordable by universities or government agencies, Berkeley took a different approach and sold simple computer kits to average Americans. He believed that digital computers, using mechanized reasoning based on symbolic logic, could help people make more rational decisions. The result of this improved reasoning would be better social conditions and fewer large-scale wars. Although Berkeley’s populist notions of computer development in the public interest did not prevail, the events of his life exemplify the human side of ongoing debates concerning the social responsibility of computer professionals.This biography of Edmund Berkeley, based on primary sources gathered over 15 years of archival research, provides a lens to understand social and political decisions surrounding early computer development, and the consequences of these decisions in our 21st century lives.


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