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International business management, Fatehi, Kamal Choi, Jeongho


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Автор: Fatehi, Kamal Choi, Jeongho
Название:  International business management
ISBN: 9783319966212
Издательство: Springer
Классификация:






ISBN-10: 3319966219
Обложка/Формат: Hardcover
Страницы: 448
Вес: 0.87 кг.
Дата издания: 14.10.2018
Серия: Springer texts in business and economics
Язык: English
Издание: 2nd ed. 2019
Иллюстрации: 13 tables, color; 13 illustrations, color; 31 illustrations, black and white; approx. 350 p. 44 illus., 13 illus. in color.
Размер: 243 x 163 x 32
Читательская аудитория: Professional & vocational
Подзаголовок: Succeeding in a culturally diverse world
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: This textbook explores the theoretical and practical aspects of managing international business operations while also dealing with multi-cultural, multi-national and global issues of managing business expansion beyond the domestic market. A second, revised edition of Managing Internationally: Succeeding in a Culturally Diverse World, each chapter contains up-to-date material, in-depth coverage of topics, visual aids (i.e., charts, tables, etc.), and vignettes, making this new edition engaging, visually appealing and easily accessible for students taking International Business Management courses. The contents of this textbook are separated into four parts. Part one offers introductory information on the scope and importance of international business management as well as the social and ethical challenges. Part two covers cultural and behavioral topics. Part three discusses the strategic and operational aspects of international business management. Part four explores human resources and labor relations. To assist students, each chapter starts a preview section which includes an outline of the chapter indicating the important aspects along with a brief description of the major issues. Following the preview is a vignette that encapsulates the crux of the chapter, often presented in an amusing and engaging manner. To further help students focus on key issues, the text includes the list of useful business cases to which students can refer. To assist professors in teaching from this book, ancillary teaching materials such as sample syllabi, slides, tests and answer keys will be available for download.
Дополнительное описание: Part I: Introduction.- CH 1: The Management of International Business.- CH 2: Socio-Ethical Issues and International Management.- Part II: Cultural and Behavioral.- CH 3: International Management and the Cultural Context.- CH 4: International Communicati



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