Автор: Maria Rellie B. Kalacas Название: Hospitality and Tourism Marketing: A global perspective ISBN: 1774072637 ISBN-13(EAN): 9781774072639 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 9508.00 р. 13583.00-30% Наличие на складе: Есть (1 шт.) Описание: Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.
Описание: This book highlights radical urban transformation in eight cities spread across continental Europe. The point of departure, and the foundation of European urbanisation, is the Roman colonial town. In every case social dynamics guided the urban transitions in a traceable way, such that it has been possible to deduce the intellectual underpinnings of the contemporary built environments, as featured in these pages. Differing contexts of time and place show the overarching march of European history and related themes at the urban level. Fundamental changes are brought to light. Each story demonstrates a separate and fundamental transition, ranging from earlier collective configurations to the more institutionalised structures of later periods.
Автор: Tam?s Название: Settlement Morphology of Budapest ISBN: 3319283634 ISBN-13(EAN): 9783319283630 Издательство: Springer Рейтинг: Цена: 18284.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book presents the results of empirical research conducted by the authors, who personally surveyed the people they met on each and every street, square and public space in Budapest. It has four extensive chapters that discuss urban change and structure in Budapest and feature many rich color illustrations. The first chapter looks at the geographical circumstances impacting the city’s urban development in a historical context, as well as the evolution of its functions and demographic processes and the development of the ground plan and settlement structure. The second chapter concerns itself with the way the capital city of Hungary is built, demonstrating the horizontal homogeneity and vertical heterogeneity of development together with development types and locations in Budapest. The third chapter was written about the change in Budapest’s urban structure, especially in regard to the years after 1990. It lists the major factors influencing urban structure transformation, followed by a detailed analysis of Budapest’s functional zones. Lastly, the fourth chapter provides a detailed introduction to each capital city district, including their creation, development and functional structures.
Автор: Ruben C. Lois-gonzalez, Xose M. Santos-solla Название: New Tourism in the 21st Century ISBN: 1443858927 ISBN-13(EAN): 9781443858922 Издательство: Cambridge Scholars Рейтинг: Цена: 6176.00 р. Наличие на складе: Нет в наличии.
Описание: This book analyses the cultural elements of 21st-century tourism. The structure of the book is based on four main issues, which will help further the reader’s understanding of present-day experiential tourism: namely urban and cultural tourism on a global scale; specific studies of new products linked to reappraising the landscape; heritage; and nature. It also examines the influence of branding and of the images projected in order to promote this new type of tourism, using both theoretical and general approaches. Finally, the Camino de Santiago is analysed as a paradigm of the new pilgrimage routes all over the world, with their implications and polysemic nature.Culture, nature, spirituality and urbanism are brought together in a series of studies of contemporary tourist activities. Tourism is, in short, an activity that marks the return of slow movement, of calm and relaxation, of the landscape and of self-rediscovery as a reappraised counterpoint to the frenetic pace of life in modern-day societies.
Автор: Yang Xiao; Chris Webster Название: Urban Morphology and Housing Market ISBN: 9811027617 ISBN-13(EAN): 9789811027611 Издательство: Springer Рейтинг: Цена: 16769.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is devoted to fill the ‘urban economics niche’ and conceptualize a framework for valuing the urban configuration via local housing market. Advanced network analysis techniques are employed to capture the centrality features hindered in street layout. The author explores the several effects of urban morphology via housing market over two distinct contexts: UK and China. This work will appeal to a wide readership from scholars and practitioner to policy makers within the fields of real estate analysis, urban and regional studies, urban planning, urban design and economic geography.
Автор: V?tor Oliveira Название: Urban Morphology ISBN: 3319811924 ISBN-13(EAN): 9783319811925 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This is a book about cities or, more precisely, about the physical form of cities.
Автор: V?tor Oliveira Название: Teaching Urban Morphology ISBN: 303009409X ISBN-13(EAN): 9783030094096 Издательство: Springer Рейтинг: Цена: 22359.00 р. Наличие на складе: Поставка под заказ.
Описание: This book brings together contributions from some of the foremost international experts in the field of urban morphology and addresses major questions such as: What exactly is urban morphology? Why teach it? What contents should be taught in an urban morphology course? And how can it be taught most effectively?
Over the past few decades there has been a growing awareness of the importance of urban form in connection with the many dimensions – social, economic, and environmental – of our lives in cities. As a result, urban morphology – the science of urban form, and now over a century old – has taken on a key role in the debate on the past, present and future of cities. And yet it remains unclear how urban morphologists should convey the main morphological theories, concepts and techniques to our students – the potential researchers of, and practitioners in, the urban landscapes of tomorrow. This book is the first to address that gap, providing concrete guidelines on how to teach urban morphology, complemented by EXAMPLES OF EXERCISES FROM THE AUTHORS’ LESSONS.
Автор: Junyan Yang; Hequn Min Название: The Centre of City: Acoustic Environment and Spatial Morphology ISBN: 9811397015 ISBN-13(EAN): 9789811397011 Издательство: Springer Рейтинг: Цена: 23757.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The main focus of this monograph is urban acoustic environment of urban spatial morphology.It provides in-depth evaluation and research on the correlation between urban spatial morphology indicator and urban acoustic environment using urban spatial morphology and urban space units. Furthermore, it conducts quantitative analysis and statistic evaluation to reveal the relationship between urban planning indicators and acoustic environment. It also provides optimized strategies from three aspects of urban planning, architecture and landscape respectively. It intertwines the quantitative research of both acoustic environment and urban morphology through in-depth analysis and urban microclimate simulation by using Cadna/A acoustic simulation software. It concludes the influencing mechanism of acoustic environment on urban morphology. It makes a valuable contribution for the research on urban environment and urban morphology.
Автор: Luca D`Acci Название: The Mathematics of Urban Morphology ISBN: 3030123804 ISBN-13(EAN): 9783030123802 Издательство: Springer Рейтинг: Цена: 16769.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This edited volume provides an essential resource for urban morphology, the study of urban forms and structures, offering a much-needed mathematical perspective. Experts on a variety of mathematical modeling techniques provide new insights into specific aspects of the field, such as street networks, sustainability, and urban growth. The chapters collected here make a clear case for the importance of tools and methods to understand, model, and simulate the formation and evolution of cities.
The chapters cover a wide variety of topics in urban morphology, and are conveniently organized by their mathematical principles. The first part covers fractals and focuses on how self-similar structures sort themselves out through competition. This is followed by a section on cellular automata, and includes chapters exploring how they generate fractal forms. Networks are the focus of the third part, which includes street networks and other forms as well. Chapters that examine complexity and its relation to urban structures are in part four.The fifth part introduces a variety of other quantitative models that can be used to study urban morphology. In the book’s final section, a series of multidisciplinary commentaries offers readers new ways of looking at the relationship between mathematics and urban forms.
Being the first book on this topic, Mathematics of Urban Morphology will be an invaluable resource for applied mathematicians and anyone studying urban morphology. Additionally, anyone who is interested in cities from the angle of economics, sociology, architecture, or geography will also find it useful.
'This book provides a useful perspective on the state of the art with respect to urban morphology in general and mathematics as tools and frames to disentangle the ideas that pervade arguments about form and function in particular. There is much to absorb in the pages that follow and there are many pointers to ways in which these ideas can be linked to related theories of cities, urban design and urban policy analysis as well as new movements such as the role of computation in cities and the idea of the smart city. Much food for thought. Read on, digest, enjoy.' From the foreword by Michael Batty
Описание: A major objective of this monograph is to identify the impact of thermal environment on urban center district. It provides in-depth evaluation and research on the correlation between urban spatial morphology indicator and urban thermal environment. In addition, the distribution characteristics of thermal environment and urban morphology units sample are also evaluated intensively. Furthermore, it analyses from three aspects of urban planning, architecture and landscape respectively and includes 35 concrete measures that could be brought into practice on reducing negative impact of urban thermal environment. Through 500 vivid figures, graphs and diagrams it illustrates the relationship between urban morphology and urban thermal environment. The analysis software employed by the author includes Ecotect, ENVI-met and Ray-man. It intertwines the quantitative research of both thermal environment and urban morphology through in-depth analysis and urban microclimate simulation. It makes a valuable contribution for the research on urban environment and urban morphology.
Автор: Junyan Yang; Xiuzhang Fu Название: The Centre of City: Wind Environment and Spatial Morphology ISBN: 9811396892 ISBN-13(EAN): 9789811396892 Издательство: Springer Рейтинг: Цена: 25155.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book focuses on the urban wind environment of urban center district. Through urban spatial morphology and urban space units it provides in-depth evaluation and research on the correlation between urban spatial morphology indicator and urban wind environment. Based on urban spatial morphology indicators, such as building density, FAR, average building height and wind environment parameter, it conducts quantitative analysis and statistic evaluation to acquire the influence relationship between urban planning indicators and wind speed. In addition, based on the 13 typical urban morphology units it also analyses the different situation of wind environment. Finally it provides the optimized strategies on urban planning, architecture and landscape. It intertwines the quantitative research between wind environment and urban morphology through in-depth analysis and urban microclimate simulation. It makes a valuable contribution for the research on urban environment and urban morphology.
Описание: Over recent decades, the historico-geographical approach to urban morphology has been prominent in the debate on the physical form of our cities and on the agents and processes shaping that form over time. With origins in the work of the geographer M.R.G. Conzen, this approach has been systematically developed by researchers in different parts of the world since the 1960s. This book argues that J.W.R. Whitehand structured an innovative and comprehensive school of urban morphological thought grounded in the invaluable basis provided by Conzen. It identifies the development of several dimensions of the concepts of “fringe belt” and “morphological region” and the systematic exploration of the themes of “agents of change,” “comparative studies” and “research and practice” as key contributions by Whitehand to this school of thought. The book presents contributions from leading international experts in the field addressing these major issues.
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