Автор: Harp Название: Gender in the 2016 US Presidential Election ISBN: 1138052213 ISBN-13(EAN): 9781138052215 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Gender in the 2016 US Presidential Election examines 2015 and 2016 from a feminist critical cultural perspective to better understand how the intersection of gender and politics was contested and lived during the presidential election.
Автор: Denton Robert E. Jr. Название: Studies of Communication in the 2012 Presidential Campaign ISBN: 0739185179 ISBN-13(EAN): 9780739185179 Издательство: Bloomsbury Рейтинг: Цена: 15147.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This diverse and unique collection of essays examines the role of communication in various aspects of the 2012 presidential campaign. Topics include the early campaign and Romney`s nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romney, issues of race, persuasive appeals to voters, the use of music and social media, and Obama`s second inaugural address.
Описание: This study of U.S. presidential campaign coverage argues that journalists often tell audiences what actions candidates should take on the campaign trail based solely on whether they`re leading or trailing in the polls. The study of TV coverage of the last twelve elections shows that such "expectation setting" has increased dramatically over time.
Автор: Escobar-Lemmon, Maria C., Название: Women in presidential cabinets : ISBN: 0190491426 ISBN-13(EAN): 9780190491420 Издательство: Oxford Academ Рейтинг: Цена: 11405.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Are women in presidential cabinets new political players or do they adopt the same strategies as the men who traditionally run government? Once in office, are they treated equally and are they as effective as their male counterparts? Using data from Argentina, Chile, Colombia, Costa Rica and the US, Women in Presidential Cabinets provides evidence of gender integration.
Автор: Denton Robert E Название: 2012 Presidential Campaign ISBN: 1442216743 ISBN-13(EAN): 9781442216747 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 9504.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume offers a unique and detailed examination of all stages of the 2012 presidential campaign, starting with the primaries and ending with post-election insights. Each chapter focuses on the campaign`s communication variables, including images, messages, and debates. Special attention is paid to the roles and functions of new technologies.
Over the past twenty years, presidential candidates have developed an entertainment talk show strategy in which they routinely chat with the likes of Oprah Winfrey, David Letterman, and Jon Stewart. In fact, between 1992 and 2012, there have been more than 200 candidate interviews on daytime and late night talk shows with nearly every presidential candidate--from long shot primary contender to major party nominee--hitting the talk show circuit at some point during the campaign.
This book explores the development of the entertainment talk show strategy and assesses its impact on presidential campaigns. The chapters mix detailed narrative with extensive empirical data on audiences, content, viewer reaction, and press coverage to explain why candidates have embraced this strategy and the conditions under which these interviews are most likely to meet their expectations. The book also explores how these interviews can enhance campaigns by connecting a critical segment of the voting population with candidates who provide useful political information in a casual setting. Talk Show Campaigns shows that this is more than a gimmick--it's a key part of how candidates communicate with voters, which reveals a lot about how campaigns have changed over the past two decades.
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