Описание: To the outside world, Australia-based Very Important Corporation is a thriving and successful company. What the world doesnt know is that Bruce Bottomline, the COO, is on the brink of quitting because he knows in his heart that the companys culture is driving it headlong toward its own demise.
Bruce is a cofounder of this company with long-time friend and CEO Helen Hardcharger, so he doesnt want to abandon their dream. But he cant see any way to fix the problem.
Fortunately for Bruce and all of his partners and employees, fate has planned a chance meeting on an airplane between him and Sam Sherlock. Sam introduces Bruce to the concept of UGRs, or unwritten ground rules. It turns out that at the Very Important Corporation, complaining in meetings is pointless because no one tackles the issues. And employees only get visits from their boss if something is wrong. Unwritten ground rules like these need a serious overhaul. This is the vehicle for change, and Bruce comes away recharged and prepared to put the companys corporate culture back on a track.
Learn from Bruces mistakes and triumphs how you, too, can address your companys UGRs and revitalize its culture.
