Absatzsysteme f?r Mass Customization, Stephan J?ger

Автор: Thorsten Blecker; Gerhard Friedrich
Название: Mass Customization
ISBN: 1441940766 ISBN-13(EAN): 9781441940766
Издательство: Springer
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Цена: 19564.00 р.
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Описание: This book defines the parameters of the emerging business strategy of mass customization, covering the main categories in a systematic examination of: manufacturing systems and mass customization;

Автор: Lars Hvam; Niels Henrik Mortensen; Jesper Riis
Название: Product Customization
ISBN: 3642090648 ISBN-13(EAN): 9783642090646
Издательство: Springer
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Цена: 10760.00 р.
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Описание: For the majority of industrial companies, customizing products and services is among the most critical means to deliver true customer value and achieve superior competitive advantage. It is based on the experience gained from more than forty product configuration projects in companies providing customers with tailored products and services.