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Grassroots-Campaigning, Rudolf Speth


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Автор: Rudolf Speth
Название:  Grassroots-Campaigning
ISBN: 9783531162621
Издательство: Springer
Классификация:


ISBN-10: 3531162624
Обложка/Формат: Paperback
Страницы: 281
Вес: 0.37 кг.
Дата издания: 2013
Язык: German
Издание: 2013 ed.
Иллюстрации: Bibliography; tables, black and white; 23 illustrations, black and white
Размер: 210 x 150 x 16
Читательская аудитория: General (us: trade)
Основная тема: Political Science and International Relations
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание:

Grassroots-Campaigning ist ein neues Instrument fьr Politik, Wirtschaft und Organisationen, um Wдhler, Kunden und Mitglieder auf andere Weise zu mobilisieren und zu binden. In diesem Buch werden alle Facetten des Grassroots-Campaigning dargestellt: Grundkonzepte und Stand der Forschung, die einzelnen Anwendungsbereiche und Instrumente, die Voraussetzungen und Probleme.




Political Communication in Britain: Campaigning, Media and Polling in the 2017 General Election

Автор: Wring Dominic, Mortimore Roger, Atkinson Simon
Название: Political Communication in Britain: Campaigning, Media and Polling in the 2017 General Election
ISBN: 3030008215 ISBN-13(EAN): 9783030008215
Издательство: Springer
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Цена: 4191.00 р.
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Описание:

Political Communication in Britain is a now established series of nine books, the first of which appeared in the aftermath of the 1979 General Election. This book follows the structure of previous volumes and features commentaries and assessments from the pollsters who monitored voter opinion during the 2017 General Election. It also includes chapters from party strategists responsible for devising and executing the rival campaigns. Furthermore contributions from journalists offer a media perspective on the campaign. The remainder of the book consists of academic material designed to complement and augment the aforementioned professionals’ chapters. Here the focus is on the major dynamics of political communication, specifically the roles of the press, television, advertising, internet and other such phenomena during the 2017 Snap Election.
Distant Justice

Автор: Clark Phil
Название: Distant Justice
ISBN: 1108463371 ISBN-13(EAN): 9781108463379
Издательство: Cambridge Academ
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Цена: 5069.00 р.
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Описание: The International Criminal Court`s (ICC) focus on African suspects and societies in its first 16 years of operation has stirred widespread controversy. Based on 650 interviews over 11 years, this book analyses the ICC`s regional, national and community-level effects across Africa.

Distant Justice: The Impact of the International Criminal Court on African Politics

Автор: Phil Clark
Название: Distant Justice: The Impact of the International Criminal Court on African Politics
ISBN: 1108474098 ISBN-13(EAN): 9781108474092
Издательство: Cambridge Academ
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Цена: 14573.00 р.
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Описание: The International Criminal Court`s (ICC) focus on African suspects and societies in its first 16 years of operation has stirred widespread controversy. Based on 650 interviews over 11 years, this book analyses the ICC`s regional, national and community-level effects across Africa.

Relational Political Marketing in Party-Centred Democracies

Автор: Johansen
Название: Relational Political Marketing in Party-Centred Democracies
ISBN: 1138117188 ISBN-13(EAN): 9781138117181
Издательство: Taylor&Francis
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Цена: 7042.00 р.
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Описание: This book offers a critical re-thinking of the way in which traditional market logic - derived from mainstream economics and managerial marketing - has for decades commonly been applied in the theoretical understanding of democratic politics within influential quarters of political science and in later years also the relatively new but rapidly expanding field of political marketing. Such approaches are founded on the assumption that all markets are driven exclusively by exchange dynamics and this has in turn rendered the most basic workings of co-production and participation-oriented party-centred political systems theoretically invisible. The author starts by providing a thorough and wide-ranging critical assessment of the theoretical underpinnings of the contemporary political marketing literature and its market-based political science antecedents. Using a relationship marketing perspective the author goes on to offer a re-conceptualisation of these political spheres in terms of 'markets' which addresses the theoretical inadequacies of prior research. She closes by examining some of the most important practical implications that this alternative approach to party-centred politics may have for the marketing efforts of contemporary membership parties. This book is essential reading to all those interested in party-centred politics and political marketing, as well as democratic theorists and students of political theory in general.

Digital Citizenship and Political Engagement: The Challenge from Online Campaigning and Advocacy Organisations

Автор: Vromen Ariadne
Название: Digital Citizenship and Political Engagement: The Challenge from Online Campaigning and Advocacy Organisations
ISBN: 1349695955 ISBN-13(EAN): 9781349695959
Издательство: Springer
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Цена: 18167.00 р.
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Описание: This book considers the radical effects the emergence of social media and digital politics have had on the way that advocacy organisations mobilise and organise citizens into political participation.

Big Data and Democracy

Автор: Kevin Macnish, Jai Galliott
Название: Big Data and Democracy
ISBN: 1474463525 ISBN-13(EAN): 9781474463522
Издательство: Bloomsbury Academic
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Цена: 15840.00 р.
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Описание: Considers the morality of using big data in the political sphere, covering cases from the Snowden leaks to the Brexit referendum

  • Investigates theories and recommendations for how to align the modern political process with the exponential rise in the availability of digital information
  • Opens new avenues for thinking about the philosophy and morality of social media, such as Facebook and Twitter, in the context of political decision-making
  • Sets out and objectively assesses the 'opacity' framework as an appropriate means of dealing with the challenges associated with big data and democracy

What's wrong with targeted advertising in political campaigns? Should we be worried about echo chambers? How does data collection impact on trust in society? As decision-making becomes increasingly automated, how can decision-makers be held to account? This collection consider potential solutions to these challenges. It brings together original research on the philosophy of big data and democracy from leading international authors, with recent examples - including the 2016 Brexit Referendum, the Leveson Inquiry and the Edward Snowden leaks. And it asks whether an ethical compass is available or even feasible in an ever more digitised and monitored world.

Contributors

Ram n Alvarado, University of Oregon, USA.

Thorsten Br nholt, University of Copenhagen, Denmark.

David Douglas, University of Twente, Netherlands.

Carl Fox, University of Leeds, UK.

Jai Galliott, Australian Defence Force Academy, University of New South Wales, Australia.

Phillip Garnett, University of York, UK.

Stephanie Gauttier, University of Twente, Netherlands.

Sarah Hughes, Durham University, UK.

David Kinkead, University of Queensland, Australia.

Wulf Loh, University of Stuttgart, Germany.

Bjorn Lundgren, Royal Institute of Technology (KTH), Stockholm, Sweden.

Kevin Macnish, University of Twente, Netherlands.

John Macwillie, California State University, East Bay (CSUEB), USA.

Steven Mckinlay, Wellington Institute of Technology, New Zealand.

Kieron O'Hara, University of Southampton, UK.

Joe Saunders, Durham University, UK.

Tom Sorell, University of Warwick, UK.

Harald Stelzer, University of Graz, Austria.

Anne Suphan, Hohenheim University, Germany.

Hristina Veljanova, University of Graz, Austria.

Christopher Zirnig, Hohenheim University, Germany.

Thirty Years of Political Campaigning in Central and Eastern Europe

Автор: Eibl Otto, Gregor Milos
Название: Thirty Years of Political Campaigning in Central and Eastern Europe
ISBN: 3030276953 ISBN-13(EAN): 9783030276959
Издательство: Springer
Цена: 9781.00 р.
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Описание: This edited volume maps the development of the use of political campaigning and marketing techniques in countries of the former Communist Bloc over the last thirty years.

Campaigning for Children: Strategies for Advancing Children`s Rights

Автор: Jo Becker
Название: Campaigning for Children: Strategies for Advancing Children`s Rights
ISBN: 1503601900 ISBN-13(EAN): 9781503601901
Издательство: Mare Nostrum (Eurospan)
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Цена: 13167.00 р.
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Описание:

Advocates within the growing field of children's rights have designed dynamic campaigns to protect and promote children's rights. This expanding body of international law and jurisprudence, however, lacks a core text that provides an up-to-date look at current children's rights issues, the evolution of children's rights law, and the efficacy of efforts to protect children.

Campaigning for Children focuses on contemporary children's rights, identifying the range of abuses that affect children today, including early marriage, female genital mutilation, child labor, child sex tourism, corporal punishment, the impact of armed conflict, and access to education. Jo Becker traces the last 25 years of the children's rights movement, including the evolution of international laws and standards to protect children from abuse and exploitation. From a practitioner's perspective, Becker provides readers with careful case studies of the organizations and campaigns that are making a difference in the lives of children, and the relevant strategies that have been successful—or not. By presenting a variety of approaches to deal with each issue, this book carefully teases out broader lessons for effective social change in the field of children's rights.

Political Parties and Campaigning in Australia: Data, Digital and Field

Автор: Kefford Glenn
Название: Political Parties and Campaigning in Australia: Data, Digital and Field
ISBN: 3030682331 ISBN-13(EAN): 9783030682330
Издательство: Springer
Цена: 6986.00 р.
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Описание: It explores how prevalent data-driven campaigning is, introduces an original theoretical framework to understand these practices, and demonstrates that there is a disconnect between what Australian voters think about these issues and the way that parties campaign in the 21st century.

Campaigning for children: strategies for advancing children`s rights

Автор: Becker, Jo
Название: Campaigning for children: strategies for advancing children`s rights
ISBN: 1503603032 ISBN-13(EAN): 9781503603035
Издательство: Mare Nostrum (Eurospan)
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Цена: 3260.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Advocates within the growing field of children's rights have designed dynamic campaigns to protect and promote children's rights. This expanding body of international law and jurisprudence, however, lacks a core text that provides an up-to-date look at current children's rights issues, the evolution of children's rights law, and the efficacy of efforts to protect children.

Campaigning for Children focuses on contemporary children's rights, identifying the range of abuses that affect children today, including early marriage, female genital mutilation, child labor, child sex tourism, corporal punishment, the impact of armed conflict, and access to education. Jo Becker traces the last 25 years of the children's rights movement, including the evolution of international laws and standards to protect children from abuse and exploitation. From a practitioner's perspective, Becker provides readers with careful case studies of the organizations and campaigns that are making a difference in the lives of children, and the relevant strategies that have been successful—or not. By presenting a variety of approaches to deal with each issue, this book carefully teases out broader lessons for effective social change in the field of children's rights.

Thirty Years of Political Campaigning in Central and Eastern Europe

Автор: Otto Eibl; Milo? Gregor
Название: Thirty Years of Political Campaigning in Central and Eastern Europe
ISBN: 3030276929 ISBN-13(EAN): 9783030276928
Издательство: Springer
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Цена: 18167.00 р.
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Описание: This edited volume maps the development of the use of political campaigning and marketing techniques in countries of the former Communist Bloc over the last thirty years. Focusing on the shift from propaganda to political marketing, and from manipulation to persuasion, the book consists of a series of case studies of countries in Central Europe, Eastern Europe, the Baltics, and the Balkans that outline the history, development and current state of political marketing in each country. The authors explore political parties and their behaviour ahead of elections, and show the changes in political culture and practices that parties have undergone in order to create more or less successful campaigns.

Campaigning for hearts and minds

Автор: Brader, Ted
Название: Campaigning for hearts and minds
ISBN: 0226069893 ISBN-13(EAN): 9780226069890
Издательство: Wiley
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Цена: 4435.00 р.
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Описание: Useful for those wishing to understand how American politics is influenced by advertising, this scientific study examines the effects these emotional appeals in political advertising have on voter decision-making. It contains experiments, conducted by the author during an election, with truly eye-opening results that upset conventional wisdom.


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