Reputation und Wahrnehmung, Alexander Fleischer

Автор: Carroll Craig E
Название: Handbook of Communication and Corporate Reputation
ISBN: 0470670983 ISBN-13(EAN): 9780470670989
Издательство: Wiley
Рейтинг:
Цена: 7754.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring.

Автор: Honey, Garry
Название: Short guide to reputation risk
ISBN: 0566089955 ISBN-13(EAN): 9780566089954
Издательство: Taylor&Francis
Рейтинг:
Цена: 7042.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: There are all sorts of problems associated with reputation risk. Using a number of simple models, this title explains reputation risk. It differentiates it from other forms of risk. It provides a series of tools for identifying and managing reputation risk. It helps you assign responsibility for reputation risk in your management structure.

Автор: Griffin Andrew
Название: Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals
ISBN: 0749476532 ISBN-13(EAN): 9780749476533
Издательство: Неизвестно
Рейтинг:
Цена: 26186.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Handle crisis effectively, learn to manage reputation, and resolve issues with minimum damage and disruption to your business with this definitive handbook.