Furniture Marketing: From Product Development to Distribution, Richard R. Bennington

Автор: Lewis, Helen
Название: Product stewardship in action
ISBN: 1783533366 ISBN-13(EAN): 9781783533367
Издательство: Taylor&Francis
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Цена: 7042.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Product Stewardship in Action describes how and why leading companies are taking responsibility for the environmental impact of their products. Written primarily for a business audience, it draws on the knowledge and experience of industry practitioners and other experts to provide a structured approach to product responsibility within firms.

Автор: Sarma Sarmistha, Singh Sukhvinder
Название: Cases on Branding Strategies and Product Development: Successes and Pitfalls
ISBN: 1466673931 ISBN-13(EAN): 9781466673939
Издательство: Mare Nostrum (Eurospan)
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Цена: 28413.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The process of creating iconic brands varies from product to product and market to market. Effective branding strategies are imperative to success in a competitive marketplace.Cases on Branding Strategies and Product Development: Successes and Pitfalls is a collection of case studies illustrating successful brand management strategies as well as common errors of unsuccessful brands. This premier reference work takes a global perspective on branding, providing unique insights for academicians and industrial experts in replicating the successful strategies in different markets.

Автор: Lewis
Название: Product Stewardship in Action
ISBN: 1783533900 ISBN-13(EAN): 9781783533909
Издательство: Taylor&Francis
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Цена: 22202.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Product Stewardship in Action describes how and why leading companies are taking responsibility for the environmental impact of their products. Written primarily for a business audience, it draws on the knowledge and experience of industry practitioners and other experts to provide a structured approach to product responsibility within firms.

Автор: Czarnota, Jedrzej (trilateral Research Ltd, Uk)
Название: Co-creation, innovation and new service development
ISBN: 1138636592 ISBN-13(EAN): 9781138636590
Издательство: Taylor&Francis
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Цена: 24499.00 р.
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Описание: This book offers highly detailed insights into the industry, which is at the forefront of co-creation. Furthermore, it sheds new light on the videogames firms and their operations and is therefore ideally designed for researchers, educators, and students alike in the fields of knowledge management, innovation management, firm strategy, organization studies and creativity management.

Автор: King Mike
Название: Music Marketing: Press, Promotion, Distribution, and Retail
ISBN: 087639098X ISBN-13(EAN): 9780876390986
Издательство: Неизвестно
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Цена: 4117.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Helps to develop an active music marketing plan and timeline tailored to your unique strengths and budget. This title also helps to: learn to time your marketing campaign effectively, publicise your music to traditional print outlets and emerging online opportunities, and understand the opportunities for online.

Автор: Colburn Mark
Название: Craft Beer Marketing & Distribution - Brace for Skumeggedon
ISBN: 0692503919 ISBN-13(EAN): 9780692503911
Издательство: Неизвестно
Цена: 3447.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Автор: Dent Julian
Название: Sales and Marketing Channels: How to Build and Manage Distribution Strategy
ISBN: 0749482141 ISBN-13(EAN): 9780749482145
Издательство: Неизвестно
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Цена: 9378.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Utilize a complete economic framework for taking products and services to market with this updated and multi-sector approach to distribution strategy.