Reimagining the Promised Land: Israel and America in Post-war Hollywood Cinema, Rodney Wallis
Автор: Gupta Sunil Название: Driving Digital Strategy: A Guide to Reimagining Your Business ISBN: 163369268X ISBN-13(EAN): 9781633692688 Издательство: INGRAM PUBLISHER SERVICES UK Рейтинг: Цена: 4858.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Digital transformation is no longer news--it's a necessity.
Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways.
The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In Driving Digital Strategy, Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead.
For over a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way.
Filled with rich and illuminating case studies of companies at the forefront of digital transformation, Driving Digital Strategy is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides.
Автор: Zerubavel Yael Название: Desert in the Promised Land ISBN: 1503606236 ISBN-13(EAN): 9781503606234 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 16302.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
At once an ecological phenomenon and a cultural construction, the desert has varied associations within Zionist and Israeli culture. In the Judaic textual tradition, it evokes exile and punishment, yet is also a site for origin myths, the divine presence, purification, and sanctity. In secular Zionism, the desert causes infertility and insecurity at the same time as it presents an inviting technological and agricultural challenge. Perhaps anywhere in Palestine where Jews do not live is a desert, or perhaps Israel itself is an oasis of order surrounded by a desert of instability.
Yael Zerubavel tells the story of the desert from the early twentieth century to the present, shedding light on romantic-mythical associations, settlement and security concerns, environmental sympathies, and the commodifying tourist gaze. Drawing on literary narratives, educational texts, newspaper articles, tourist materials, films, popular songs, posters, photographs, and cartoons, Zerubavel reveals the complexities and contradictions that mark Israeli society's semiotics of space in relation to the Middle East, and how the "besieged island" trope lives on across Israeli cultures and discourses.
Описание: A pioneering study of conflicting memories in Israel-Palestine and a model for studying violent conflict around the globe
Автор: Zerubavel Yael Название: Desert in the Promised Land ISBN: 1503607593 ISBN-13(EAN): 9781503607590 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4013.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
At once an ecological phenomenon and a cultural construction, the desert has varied associations within Zionist and Israeli culture. In the Judaic textual tradition, it evokes exile and punishment, yet is also a site for origin myths, the divine presence, purification, and sanctity. In secular Zionism, the desert causes infertility and insecurity at the same time as it presents an inviting technological and agricultural challenge. Perhaps anywhere in Palestine where Jews do not live is a desert, or perhaps Israel itself is an oasis of order surrounded by a desert of instability.
Yael Zerubavel tells the story of the desert from the early twentieth century to the present, shedding light on romantic-mythical associations, settlement and security concerns, environmental sympathies, and the commodifying tourist gaze. Drawing on literary narratives, educational texts, newspaper articles, tourist materials, films, popular songs, posters, photographs, and cartoons, Zerubavel reveals the complexities and contradictions that mark Israeli society's semiotics of space in relation to the Middle East, and how the "besieged island" trope lives on across Israeli cultures and discourses.
Описание: Set in Israel in the first decade of the twenty-first century and based on long-term fieldwork, this rich ethnographic study offers an innovative analysis of the Israeli-Palestinian conflict. It explores practices of "memory activism" by three groups of Jewish-Israeli and Arab-Palestinian citizens--Zochrot, Autobiography of a City, and Baladna--showing how they appropriated the global model of truth and reconciliation while utilizing local cultural practices such as tours and testimonies. These activist efforts gave visibility to a silenced Palestinian history in order to come to terms with the conflict's origins and envision a new resolution for the future. This unique focus on memory as a weapon of the weak reveals a surprising shift in awareness of Palestinian suffering among the Jewish majority of Israeli society in a decade of escalating violence and polarization--albeit not without a backlash. Contested memories saturate this society. The 1948 war is remembered as both Independence Day by Israelis and al-Nakba ("the catastrophe") by Palestinians. The walking tour and survivor testimonies originally deployed by the state for national Zionist education that marginalized Palestinian citizens are now being appropriated by activists for tours of pre-state Palestinian villages and testimonies by refugees.
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