Selling Mrs. Consumer: Christine Frederick and the Rise of Household Efficiency, Janice Williams Rutherford
Автор: Beeton Название: Mrs Beeton`s Book of Household Management (Abridged edition) ISBN: 0199536333 ISBN-13(EAN): 9780199536337 Издательство: Oxford Academ Рейтинг: Цена: 1424.00 р. Наличие на складе: Есть (1 шт.) Описание: This almost forgotten classic text of Victorian middle-class identity offers advice on fashion, child-care, animal husbandry, poisons, and the management of servants. Alternatively frugal and fashionable, this book highlights the concerns of the growing Victorian middle-class at a key moment in its history. Illustrations.
Описание: A century and a half ago, when the food industry was first taking root, few consumers trusted packaged foods. Americans had just begun to shift away from eating foods that they grew themselves or purchased from neighbors. With the advent of canning, consumers had to adapt to buying not only meats, grains, and vegetables produced by unknown hands but also foods packed in corrodible metal that seemed to defy the laws of nature by resisting decay. Since that unpromising beginning, the American food supply has undergone a revolution, from local farm-grown goods to a system dominated by packaged foods. How did this come to be? How did we learn to trust that food preserved within an opaque can was safe and desirable to eat? Anna Zeide reveals the answers through the story of the canning industry, taking us on a journey to understand how food-industry leaders leveraged the power of science, marketing, and politics to win over a reluctant public, even as consumers resisted at every turn.
Автор: Cheng Lu Wang Название: Exploring the Rise of Fandom in Contemporary Consumer Culture ISBN: 152253220X ISBN-13(EAN): 9781522532200 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 32848.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Offers an in-depth discussion on the soaring popularity of fan communities and how these followers serve a larger purpose in a consumer-driven society. Highlighting applicable topics that include brand loyalty, fan perceptions, social media, and virtual realities, this publication is ideal for business managers, academics, students, professionals, and researchers.
Автор: Silla, Cesare (universita Cattolica Del Sacro Cuore, Milan, Italy) Название: Rise of consumer capitalism in america, 1880 - 1930 ISBN: 1138225460 ISBN-13(EAN): 9781138225466 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book offers a genealogical account of the rise of consumer capitalism, tracing its origins in America between 1880 and 1930 and explaining how it emerged to become the dominant form of social organization of our time. Asking how it was that we came to be consumers who live in societies that revolve around an ever-spinning circle of production and consumption, not only of goods, but also of events, experiences, emotions and relations, The Rise of Consumer Capitalism in America presents an extensive analysis of primary sources to demonstrate the conditions and forces from which consumer capitalism emerged and became victorious. Employing a Weberian approach that brings liminality to the fore as a master concept to make sense of historical change, the author links an in-depth empirical investigation to supple sociological theorizing to show how the encirclement of all aspects of life by the logic of consumer capitalism was a time-bound historical creation rather than a necessary one. A fascinating study of the appearance and triumph of the "ideology" of our age, this book will appeal to scholars of social and anthropological theory, historical sociology, cultural history and American studies.
Department stores in Germany, like their predecessors in France, Britain, and the United States, generated great excitement when they appeared at the end of the nineteenth century. Their sumptuous displays, abundant products, architectural innovations, and prodigious scale inspired widespread fascination and even awe; at the same time, however, many Germans also greeted the rise of the department store with considerable unease. In The Consuming Temple, Paul Lerner explores the complex German reaction to department stores and the widespread belief that they posed hidden dangers both to the individuals, especially women, who frequented them and to the nation as a whole.
Drawing on fiction, political propaganda, commercial archives, visual culture, and economic writings, Lerner provides multiple perspectives on the department store, placing it in architectural, gender-historical, commercial, and psychiatric contexts. Noting that Jewish entrepreneurs founded most German department stores, he argues that Jews and "Jewishness" stood at the center of the consumer culture debate from the 1880s, when the stores first appeared, through the latter 1930s, when they were "Aryanized" by the Nazis. German responses to consumer culture and the Jewish question were deeply interwoven, and the "Jewish department store," framed as an alternative and threatening secular temple, a shrine to commerce and greed, was held responsible for fundamental changes that transformed urban experience and challenged national traditions in Germany’s turbulent twentieth century.
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