Apps Management and E-Commerce Transactions in Real-Time, Sajad Rezaei

Автор: Pelet Jean-Eric
Название: Mobile Platforms, Design, and Apps for Social Commerce
ISBN: 152252469X ISBN-13(EAN): 9781522524694
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 31324.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: While social interactions were once a personal endeavor, more contact is now done virtually. Mobile technologies are an ever-expanding area of research which can benefit users on the organizational level, as well as the personal level. Mobile Platforms, Design, and Apps for Social Commerce is a critical reference source that overviews the current state of personal digital technologies and experiences. Highlighting fascinating topics such as M-learning applications, social networks, mHealth applications and mobile MOOCs, this publication is designed for all academicians, students, professionals, and researchers that are interested in discovering more about how the use of mobile technologies can aid in human interaction.

Автор: Wang, Xiaoling (east China Normal Univ, China) Zhou, Aoying (east China Normal Univ, China) Ji, Wendi (east China Normal Univ, China)
Название: Time-aware conversion prediction for e-commerce
ISBN: 9813224703 ISBN-13(EAN): 9789813224704
Издательство: World Scientific Publishing
Рейтинг:
Цена: 17424.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This unique compendium provides a novel research on how time influences the conversions of advertising and product recommendation in E-commerce. It proposes time-aware conversion prediction models to solve the problem -- what products should be recommended for a given period to maximize conversion? The volume also presents a series of researches on how to build data-driven attribution models to allocate the time-sensitive contribution of advertisements to the conversion. This must-have reference text will be invaluable for researchers, professionals, academics and graduate students keen in databases and artificial intelligence.

Автор: Reillier Laure Claire
Название: Platform Strategy
ISBN: 1472480244 ISBN-13(EAN): 9781472480248
Издательство: Taylor&Francis
Рейтинг:
Цена: 5511.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully.