Handbook of Research on Global Fashion Management and Merchandising, Alessandra Vecchi, Chitra Buckley

Автор: Seaberg
Название: Menu Design: Merchandising and Marketing, 4th Edit
ISBN: 0471289833 ISBN-13(EAN): 9780471289838
Издательство: Wiley
Рейтинг:
Цена: 19792.00 р.
Наличие на складе: Поставка под заказ.

Описание: Here in a single, thoroughly updated volume, is everything you must know to develop a menu that will dramatically enhance a restaurant`s image. The Fourth Edition addresses the full spectrum of restaurant establishments and the entire gamut of menu possibilities from the perspective of design.

Автор: Camillo
Название: Handbook Of Research On Global Hospitality And Tourism Management
ISBN: 1466686065 ISBN-13(EAN): 9781466686069
Издательство: Mare Nostrum (Eurospan)
Цена: 50312.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The tourism industry is a multi-billion dollar enterprise, with more people from all cultures and nationalities choosing to spend their leisure time traveling and visiting new locations. To exploit this burgeoning market, tourism agencies must carefully consider the desires and goals of travelers from around the world.TheHandbook of Research on Global Hospitality and Tourism Management contributes to the body of knowledge on travel and tourism by presenting a global view of the hospitality industry, including theoretical research into industry trends as well as case studies from around the world. This handbook provides travel agents, owner-operators, and students and researchers in the hospitality industry with the latest research, findings, and developments in the field.Within this handbook of cutting-edge research, readers will find chapters and cases on topics such as travel and tourism in a global economy; local, glocal, and international hospitality; challenges in environmental management; cultural cuisine; and destination management, among others.