Technologies and Protocols for the Future of Internet Design: Reinventing the Web, Deo Prakash Vidyarthi
Автор: Frick Tim Название: Return on Engagement ISBN: 0415844614 ISBN-13(EAN): 9780415844611 Издательство: Taylor&Francis Рейтинг: Цена: 7195.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
In the world of web design, if one wants to create a successful web site, one needs an effective content strategy. Return on Engagement shows web designers and developers how to implement an effective content strategy and how to stay ahead in the rapidly changing industry of web design. It presents best practices in terms of web design through a marketing function: content strategy, SEO, social media marketing, and success measurement to help web designers implement a strategy that ensures success for the site they are building. Return on Engagement shows web designers and developers how to not just design an aesthetically pleasing, functional website. This book shows those professionals how to implement marketing strategies and analysis into their website, thus ensuring its success.
Nearly 3 years since the previous edition published, new best practices have been formed. Tools in which web developers use to analyze website metrics have advanced. New social media networks and communities have cropped up. New research in how audiences read and receive content has been done, subsequently refining best digital marketing practices.
Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties.
Автор: Ahmet Kondoz; Tasos Dagiuklas Название: 3D Future Internet Media ISBN: 1461483727 ISBN-13(EAN): 9781461483724 Издательство: Springer Рейтинг: Цена: 22203.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book describes recent innovations in 3D media and technologies, with coverage of 3D media capturing, processing, encoding, and adaptation, networking aspects for 3D Media, and quality of user experience (QoE).
Описание: In a data-driven society, productivity, knowledge, and experience are dependent on increasingly open, dynamic, interdependent and complex internet services. The challenge for the Internet of the Future is to build robust enabling technologies, and implement and deploy adaptive systems to create business opportunities.
Автор: Emery & Stone Название: Techniques For Electronic Resource Management ISBN: 0838958842 ISBN-13(EAN): 9780838958841 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 7069.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Best practices for managing e-resources are critical--two decades after the advent of electronic journals and databases, librarians are still grappling with how to effectively manage these resources in conjunction with their print resources. Now e-books have become yet another stream of purchasing and management, while economic pressures mean that librarians have to justify every penny spent on collections and resource development. This issue of Library Technology Reports details a project by Jill Emery and Graham Stone, Techniques in Electronic Resource Management (TERMS). It encourages open peer commentary and crowdsourcing of areas of best practice for each of the six stages of the e-resources life cycle: Investigation of new content for purchase or additionAcquisition of new contentImplementationOngoing evaluation and accessAnnual reviewCancellation and replacement reviewNo matter their level of experience, all those involved with e-resource management will find this Report a valuable reference.
