Communicating Projects: An End-to-End Guide to Planning, Implementing and Evaluating Effective Communication, Ann Pilkington
Новое издание
Автор: Pilkington Ann Название: Communicating Projects: From Waterfall to Agile ISBN: 0367685280 ISBN-13(EAN): 9780367685287 Издательство: Taylor&Francis Цена: 22202.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ. Описание: This book is an end-to-end guide for project managers and communication teams seeking to communicate effectively with all constituents, both internal and external.
Projects are performed by people for people, with the key determinants of success being the relationships between project teams and project stakeholders. This web of relationships will either enable or obstruct the flow of information between people and, as a consequence, will largely determine project success or failure.
Making Projects Work: Effective Stakeholder and Communication Management provides a framework for understanding and managing the factors required for achieving successful project and program outcomes. It presents guidelines to help readers develop an understanding of governance and its connection to strategy as the starting point for deciding what work needs to be done.
Introduces the idea of an organization's communication ecosystem where information flows freely within and among all organizational layers
Explores the importance of the relationships with the project's stakeholder community as keys to project success
Describes the theoretical underpinnings of leadership
Provides detailed analysis of the different types of project stakeholders
Supplies guidance on developing the appropriate messages to meet project and stakeholder needs
The book describes how to craft appropriate communication strategies for developing and maintaining successful relationships with stakeholders. It highlights the strengths and weaknesses of existing project controls and outlines effective communication techniques for managing expectations and acquiring the support required to deliver successful projects on time and under budget.
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