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Pink Globalization: Hello Kitty`s Trek across the Pacific, Christine R. Yano


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Автор: Christine R. Yano
Название:  Pink Globalization: Hello Kitty`s Trek across the Pacific
ISBN: 9780822353515
Издательство: Wiley EDC
Классификация:



ISBN-10: 0822353512
Обложка/Формат: Hardcover
Страницы: 336
Вес: 0.59 кг.
Дата издания: 29.04.2013
Язык: English
Иллюстрации: 16 illustrations, 1 table
Размер: 234 x 160 x 25
Читательская аудитория: Professional & vocational
Ключевые слова: Popular culture,Gender studies: women,Social & cultural anthropology, ethnography, SOCIAL SCIENCE / Anthropology / Cultural,SOCIAL SCIENCE / Popular Culture,SOCIAL SCIENCE / Women's Studies
Подзаголовок: Hello kitty`s trek across the pacific
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Поставляется из: Англии
Описание:
In Pink Globalization, Christine R. Yano examines the creation and rise of Hello Kitty as a part of Japanese Cute-Cool culture. Yano argues that the international popularity of Hello Kitty is one aspect of what she calls pink globalization—the spread of goods and images labeled cute (kawaii) from Japan to other parts of the industrial world. The concept of pink globalization connects the expansion of Japanese companies to overseas markets, the enhanced distribution of Japanese products, and the rise of Japans national cool as suggested by the spread of manga and anime. Yano analyzes the changing complex of relations and identities surrounding the global reach of Hello Kittys cute culture, discussing the responses of both ardent fans and virulent detractors. Through interviews, Yano shows how consumers use this iconic cat to negotiate gender, nostalgia, and national identity. She demonstrates that pink globalization allows the foreign to become familiar as it brings together the intimacy of cute and the distance of cool. Hello Kitty and her entourage of marketers and consumers wink, giddily suggesting innocence, sexuality, irony, sophistication, and even sheer happiness. Yano reveals the edgy power in this wink and the ways it can overturn, or at least challenge, power structures.

Дополнительное описание: Preface and Acknowledgments. Grabbing the Cat by Its Tail, or How the Cat Grabbed Me
Introduction. Kitty—Japan—Global
1. Kitty at Home: Kawaii Culture and the Kyarakuta Business
2. Marketing Global Kitty: Strategies to Sell Friendship an




Naruto: Itachi`s Story

Автор: Yano Takashi
Название: Naruto: Itachi`s Story
ISBN: 1421591316 ISBN-13(EAN): 9781421591315
Издательство: Viz Media
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Цена: 1318.00 р.
Наличие на складе: Есть (более 5-х шт.)
18+ запрещено для детей

Описание: A new series of prose novels, straight from the worldwide Naruto franchise.

Pink Globalization

Автор: Yano Christine R
Название: Pink Globalization
ISBN: 0822353636 ISBN-13(EAN): 9780822353638
Издательство: Wiley EDC
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Цена: 4968.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

In Pink Globalization, Christine R. Yano examines the creation and rise of Hello Kitty as a part of Japanese Cute-Cool culture. Yano argues that the international popularity of Hello Kitty is one aspect of what she calls pink globalization—the spread of goods and images labeled cute (kawaii) from Japan to other parts of the industrial world. The concept of pink globalization connects the expansion of Japanese companies to overseas markets, the enhanced distribution of Japanese products, and the rise of Japan's national cool as suggested by the spread of manga and anime. Yano analyzes the changing complex of relations and identities surrounding the global reach of Hello Kitty's cute culture, discussing the responses of both ardent fans and virulent detractors. Through interviews, Yano shows how consumers use this iconic cat to negotiate gender, nostalgia, and national identity. She demonstrates that pink globalization allows the foreign to become familiar as it brings together the intimacy of cute and the distance of cool. Hello Kitty and her entourage of marketers and consumers wink, giddily suggesting innocence, sexuality, irony, sophistication, and even sheer happiness. Yano reveals the edgy power in this wink and the ways it can overturn, or at least challenge, power structures.
Lost in the Graveyard: Stories from Peshawar and Kabul

Автор: Yano Karen, Glitterman Michael
Название: Lost in the Graveyard: Stories from Peshawar and Kabul
ISBN: 0578422417 ISBN-13(EAN): 9780578422411
Издательство: Неизвестно
Цена: 1931.00 р.
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Описание:

Mike, an American diplomat, struggles to understand the societies and cultures of Peshawar, Pakistan and Kabul, Afghanistan where he lives and works. He encounters customs and practices and ways of thinking and acting that are different from those of his native land. Troublingly, some of these differences create dark and tragic situations, leaving him wondering about the nature of humanity. Centuries of warfare in the region have led to a kind of tolerance of terrorism and the US-led war against it. Mike learns how easily people accept, deal with, and participate with both warring sides. Finally, he discovers that his fellow American diplomats can be as embarrassing and even as tragic as the Peshawri and Kabuli people--something he hadn't expected.

Straight A`s: Asian American College Students in Their Own Words

Автор: Yano Christine R., Akatsuka Neal K. Adolph
Название: Straight A`s: Asian American College Students in Their Own Words
ISBN: 1478000244 ISBN-13(EAN): 9781478000242
Издательство: Mare Nostrum (Eurospan)
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Цена: 4007.00 р.
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Описание:

The American Dream of success for many Asian Americans includes the highest levels of education. But what does it mean to live that success? In Straight A’s Asian American students at Harvard reflect on their common experiences with discrimination, immigrant communities, their relationships to their Asian heritage, and their place in the university. They also explore the difficulties of living up to family expectations and the real-world effects of the "model minority" stereotype. While many of the issues they face are familiar to a wide swath of college students, their examinations of race, ethnicity, gender and sexuality, and culture directly speak to the Asian American experience in U.S. higher education. Unique and revealing, intimate and unreserved, Straight A’s furthers the conversation about immigrant histories, racial and ethnic stereotypes, and multiculturalism in contemporary American society.
Manga mania

Автор: Yano, Yuriko
Название: Manga mania
ISBN: 1789291097 ISBN-13(EAN): 9781789291094
Издательство: Little Brown
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Цена: 1213.00 р.
Наличие на складе: Поставка под заказ.

Описание: Adopting a novel cross-disciplinary approach, this book demonstrates the value of understanding human bodies as fundamentally influenced and affected by the other materials available in diverse landscapes. Using a rich mix of ethnographic, archaeological and historical examples, it explores the creative roles materials have taken in shaping past a

The Manga Biography of Kenji Miyazawa, Author of Night of the Milky Way Railway

Автор: Yano Ko
Название: The Manga Biography of Kenji Miyazawa, Author of Night of the Milky Way Railway
ISBN: 4990284844 ISBN-13(EAN): 9784990284848
Издательство: Неизвестно
Цена: 3234.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.


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