Описание: The hands-on guide for fostering relentless innovation within your company Gerard Tellis, a noted expert on innovation, advertising, and global markets, makes the compelling case that the culture of a firm is the crucial driver of an organization`s innovativeness.
Автор: Mootee Idris Название: Design Thinking for Strategic Innovation ISBN: 1118620127 ISBN-13(EAN): 9781118620120 Издательство: Wiley Рейтинг: Цена: 4435.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix.
Автор: Guilhon Название: Venture Capital and the Financing of Innovation ISBN: 1786300699 ISBN-13(EAN): 9781786300690 Издательство: Wiley Рейтинг: Цена: 22010.00 р. Наличие на складе: Поставка под заказ.
Описание:
The funding of innovative projects that are fundamentally ambiguous often leads to situations where decision-making is difficult. However, decision-making can be improved by practices such as syndication and step-by-step funding. The dynamic of this industry requires us to consider the economic and institutional variables that make this system coherent in English-speaking countries, but conversely reduce it to a privileged niche by the leading authorities in Europe and France.
This book proposes two guiding ideas. The first idea presents innovation as a very uncertain process. This modifies the decision-making in the entrepreneurial ecosystem, with intervention upstream in regards to stronger foundations, evaluations and selection of projects. The second idea is that the actors hold onto partial knowledge in a context where their attention span is limited. These cognitive limitations need the formation of networks, and lead to mutual and complementary dependency relations.
Описание: 'A concise guide to early-stage innovation which will be valuable to everyone making the transition from individual scientist or engineer to a role in achieving innovation by an organization.'This transition is often harder than is recognized. The target audience has typically reached the top of an educational ladder, and moves, with a first job, to an organization with different norms, objectives and understanding of innovation. Relevant organizations are wide-ranging, and include companies, governments (local or national), government agencies and educational institutions. The primary purpose of this book is to provide a useful resource for those making the above transition. It may also be of value to people interacting with innovative scientists and technologists from other perspectives, for example from those in funding, commercial or managerial roles.The book has three areas of focus. Firstly, on early-stage innovation, covering the journey from idea to proof-of-concept. Here the factors involved are common across many different areas. Secondly, on the needs of scientists and technologists, and thirdly on innovation by organizations.The contents cover key ideas in innovation, processes for stimulating and managing early-stage innovation, open innovation, and behaviors and communications which support innovation. Conceptual frameworks are described, as well as practical examples. A set of case studies is included, and extensive references are provided. A concluding chapter discusses developments in the management of innovation.The content has been shaped by the author's experience in giving many interactive courses on managing early stage innovation to scientists and engineers, which has given insights into needs; the style is shaped by the author's track record in scientific publications and lecturing. The focus, content and style will make the book more accessible and attractive to the target readership than related books on the market, and will benefit the target readership by enabling them to become more effective in roles involving innovation.
Автор: Keeley Larry Название: Ten Types of Innovation : The Discipline of Building ISBN: 1118504240 ISBN-13(EAN): 9781118504246 Издательство: Wiley Рейтинг: Цена: 4435.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Using a list of more than 2,000 successful innovations, including Cirque du Soleil, early IBM mainframes, the Ford Model-T, and more, the authors applied a proprietary algorithm and determined ten meaningful groupings, the Ten Types of Innovation that provided insight into innovation. It helps to bring growth in your organization.
Автор: Spulber Название: The Innovative Entrepreneur ISBN: 1107668115 ISBN-13(EAN): 9781107668119 Издательство: Cambridge Academ Рейтинг: Цена: 6019.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovative entrepreneurs are the prime movers of the economy. They establish the companies that move innovations to the market place and drive economic growth. This book introduces economic analysis that helps to explain the activities of innovative entrepreneurs.
Автор: Spulber Название: The Innovative Entrepreneur ISBN: 1107047250 ISBN-13(EAN): 9781107047259 Издательство: Cambridge Academ Рейтинг: Цена: 12830.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovative entrepreneurs are the prime movers of the economy. They establish the companies that move innovations to the market place and drive economic growth. This book introduces economic analysis that helps to explain the activities of innovative entrepreneurs.
Описание: Machine Learning and Artificial Intelligence in Marketing and Sales explores the ideas, and the statistical and mathematical concepts, behind Artificial Intelligence (AI) and machine learning models, as applied to marketing and sales, without getting lost in the details of mathematical derivations and computer programming.
Автор: Harvard Business Review Название: HBR`s 10 must reads on business model innovation. ISBN: 1633696871 ISBN-13(EAN): 9781633696877 Издательство: TBS/GBS Рейтинг: Цена: 3364.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Rethink how your organization creates, delivers, and captures value--or risk becoming irrelevant.
If you read nothing else on business model innovation, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reach new customers and stay ahead of your competitors by reinventing your business model.
This book will inspire you to:
Assess whether your core business model is going strong or running out of gas
Fend off free and discount entrants to your market
Reinvigorate growth by adding a second business model
Adopt the practices of lean startups
Develop a platform around your key products
Make business model innovation an ongoing discipline within your organization
This collection of articles includes "Why Business Models Matter," by Joan Magretta; "Reinventing Your Business Model," by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann; "When Your Business Model Is in Trouble," an interview with Rita Gunther McGrath by Sarah Cliffe; "Four Paths to Business Model Innovation," by Karan Girotra and Serguei Netessine; "The Transformative Business Model," by Stelios Kavadias, Kostas Ladas, and Christoph Loch; "Competing Against Free," by David J. Bryce, Jeffrey H. Dyer, and Nile W. Hatch; "Why the Lean Start-Up Changes Everything," by Steve Blank; "Finding the Platform in Your Product," by Andrei Hagiu and Elizabeth J. Altman; "Pipelines, Platforms, and the New Rules of Strategy," by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; "When One Business Model Isn't Enough," by Ramon Casadesus-Masanell and Jorge Tarzijan; and "Reaching the Rich World's Poorest Consumers," by Muhammad Yunus, Frederic Dalsace, David Menasce, and Benedicte Faivre-Tavignot.
HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further.
HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.
Описание: Kaihan Krippendorff reveals how many of the modern world`s most impactful creations were invented by passionate employee-innovators. He lays out a step-by-step playbook to unlock innovation from the inside, mapping the barriers that frustrate efforts to disrupt from within and providing tools to remove them.
Автор: Ettlie, John E., Название: Innovation renaissance : ISBN: 1138392154 ISBN-13(EAN): 9781138392151 Издательство: Taylor&Francis Рейтинг: Цена: 20671.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovation is not easy. Understanding the liability of newness but the potential for greatness is the central theme of this work. Innovation Renaissance explores and debunks the myths that have arisen from the proliferation of misleading and often confusing popular press treatments of creativity and innovation.
Автор: Faley, Timothy L. Название: The Innovation pyramid ISBN: 1108825109 ISBN-13(EAN): 9781108825108 Издательство: Cambridge Academ Рейтинг: Цена: 5069.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The ability to innovate - to create impactful solutions to real problems - is not an innate gift but a skill that can be learned. Faley provides an original methodology to consistently create innovations, from identifying the root causes of troublesome situations to executing their solutions.
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