Trailblazer: The Power of Business as the Greatest Platform for Change, Benioff Marc, Langley Monica

The gold standard on how to use business as a platform for change at this urgent time.--Ray Dalio, founder of Bridgewater Associates and author of the New York Times bestseller Principles: Life and Work

Whats the secret to continuous growth and innovation in a world that is becoming vastly more complicated by the day? According to Marc Benioff, the answer is building a culture in which your values permeate everything you do.

In Trailblazer, Benioff gives readers a rare behind-the-scenes look at the inner workings of one of the worlds most admired companies. He reveals how Salesforces core values--trust, customer success, innovation, and equality--and commitment to giving back have become the companys greatest competitive advantage and the most powerful engine of its success. Because no matter what business youre in, Benioff says, values are the bedrock of a resilient company culture that inspires all employees, at every level, to do the best work of their lives. Along the way, he shares insights and best practices for anyone who wants to adapt the company culture to thrive in the face of the inevitable disruption ahead.

None of us in the business world can afford to sit on the sidelines and ignore whats going on outside the walls of our workplaces. In the future, profits and progress will no longer be sustainable unless they serve the greater good. Whether you run a company, lead a small team, or have just draped an ID badge around your neck for the first time, Trailblazer reveals how anyone can become an agent of change.

Advance praise for Trailblazer