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Cultural studies of lego, 


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Название:  Cultural studies of lego
ISBN: 9783030326630
Издательство: Springer
Классификация:




ISBN-10: 3030326632
Обложка/Формат: Paperback
Страницы: 357
Вес: 0.50 кг.
Дата издания: 06.12.2019
Язык: English
Издание: 1st ed. 2019
Иллюстрации: 3 illustrations, color; 1 illustrations, black and white; xix, 356 p. 4 illus., 3 illus. in color.
Размер: 149 x 211 x 21
Читательская аудитория: Professional & vocational
Подзаголовок: More than just bricks
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: This collection examines LEGO from an array of critical and cultural studies approaches, foregrounding the world-renowned brands ideological power and influence. Given LEGO’s status as the world’s largest toy manufacturer and a transnational multimedia conglomerate, Cultural Studies of Lego: More Than Just Bricks considers LEGO medias cultural messages; creativity with and within LEGO artifacts; and diversity within the franchise, including gender and race representation. The chapters’ in-depth analyses of topics including LEGO films, marketing tactics, play sets, novelizations, and fans offer compelling insights relevant to those interested in the LEGO brand and broader trends in the children’s popular culture market alike.
Дополнительное описание: Introduction - Rebecca Hains & Sharon R. Mazzarella.- SECTION ONE: LEGO AS Media Text.- In a “Justice” League of their Own: Transmedia Storytelling and Paratextual Reinvention in LEGO’s Animated Tales - Lincoln Geraghty (Reader, Media & Performing Arts,



Deconstructing LEGO: The Medium and Messages of LEGO Play

Автор: Lee Jonathan Rey
Название: Deconstructing LEGO: The Medium and Messages of LEGO Play
ISBN: 303053667X ISBN-13(EAN): 9783030536671
Издательство: Springer
Рейтинг:
Цена: 13974.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Then, it pieces together readings of numerous LEGO sets, advertisements, videogames, films, and other media that show how LEGO constructs five ideologies of play: construction play, dramatic play, digital play, transmedia play, and attachment play.

Lego Studies

Автор: Wolf Mark
Название: Lego Studies
ISBN: 0415722918 ISBN-13(EAN): 9780415722919
Издательство: Taylor&Francis
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Цена: 6430.00 р.
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Описание:

Since the "Automatic Binding Bricks" that LEGO produced in 1949, and the LEGO "System of Play" that began with the release of Town Plan No. 1 (1955), LEGO bricks have gone on to become a global phenomenon, and the favorite building toy of children, as well as many an AFOL (Adult Fan of LEGO). LEGO has also become a medium into which a wide number of media franchises, including Star Wars, Harry Potter, Pirates of the Caribbean, Batman, Superman, Lord of the Rings, and others, have adapted their characters, vehicles, props, and settings. The LEGO Group itself has become a multimedia empire, including LEGO books, movies, television shows, video games, board games, comic books, theme parks, magazines, and even MMORPGs.

LEGO Studies: Examining the Building Blocks of a Transmedial Phenomenon is the first collection to examine LEGO as both a medium into which other franchises can be adapted and a transmedial franchise of its own. Although each essay looks at a particular aspect of the LEGO phenomenon, topics such as adaptation, representation, paratexts, franchises, and interactivity intersect throughout these essays, proposing that the study of LEGO as a medium and a media empire is a rich vein barely touched upon in Media Studies.

LEGO Studies

Название: LEGO Studies
ISBN: 041572287X ISBN-13(EAN): 9780415722872
Издательство: Taylor&Francis
Рейтинг:
Цена: 25265.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Since the "Automatic Binding Bricks" that LEGO produced in 1949, and the LEGO "System of Play" that began with the release of Town Plan No. 1 (1955), LEGO bricks have gone on to become a global phenomenon, and the favorite building toy of children, as well as many an AFOL (Adult Fan of LEGO). LEGO has also become a medium into which a wide number of media franchises, including Star Wars, Harry Potter, Pirates of the Caribbean, Batman, Superman, Lord of the Rings, and others, have adapted their characters, vehicles, props, and settings. The LEGO Group itself has become a multimedia empire, including LEGO books, movies, television shows, video games, board games, comic books, theme parks, magazines, and even MMORPGs.

LEGO Studies: Examining the Building Blocks of a Transmedial Phenomenon is the first collection to examine LEGO as both a medium into which other franchises can be adapted and a transmedial franchise of its own. Although each essay looks at a particular aspect of the LEGO phenomenon, topics such as adaptation, representation, paratexts, franchises, and interactivity intersect throughout these essays, proposing that the study of LEGO as a medium and a media empire is a rich vein barely touched upon in Media Studies.

Deconstructing LEGO The Medium and Messages of LEGO Play

Автор: Lee, Jonathan Rey
Название: Deconstructing LEGO The Medium and Messages of LEGO Play
ISBN: 3030536645 ISBN-13(EAN): 9783030536640
Издательство: Springer
Рейтинг:
Цена: 13974.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Then, it pieces together readings of numerous LEGO sets, advertisements, videogames, films, and other media that show how LEGO constructs five ideologies of play: construction play, dramatic play, digital play, transmedia play, and attachment play.


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