Описание: In this book, Eli Carter explores the ways in which the movement away from historically popular telenovelas toward new television and internet series is creating dramatic shifts in how Brazil imagines itself as a nation, especially within the context of an increasingly connected global mediascape. For more than half a century, South America's largest over-the-air network, TV Globo, produced long-form melodramatic serials that cultivated the notion of the urban, upper-middle-class white Brazilian. Carter looks at how the expansion of internet access, the popularity of web series, the rise of independent production companies, and new legislation not only challenged TV Globo's market domination but also began to change the face of Brazil's growing audiovisual landscape. Combining sociohistorical, economic, and legal contextualization with close readings of audiovisual productions, Carter argues that a fragmented media has opened the door to new voices and narratives that represent a more diverse Brazilian identity. A volume in the series Reframing Media, Technology, and Culture in Latin/o America, edited by Héctor Fernández L'Hoeste and Juan Carlos Rodríguez.
Автор: Greg G. Armfield, John McGuire, Adam Earnheardt Название: ESPN and the Changing Sports Media Landscape ISBN: 1433151707 ISBN-13(EAN): 9781433151705 Издательство: Peter Lang Рейтинг: Цена: 22644.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
ESPN and the Changing Sports Media Landscape considers the ways the network is reinventing itself as it enters its fifth decade. In their previous book, The ESPN Effect (2015), the editors made the observation that ESPN was a pervasive branded-content provider across multiple media platforms, delivering programs and information 24 hours a day, 365 days a year, to influence how sports fans think and feel about the people who play and control these games. ESPN and the Changing Sports Media Landscape asks whether that will hold true in the 2020s and beyond. The past decade has seen momentous changes in the sports media landscape, among them the massive proliferation of mobile platforms as a major source of sports content, astronomical growth in fantasy sport and esport industries, and the increasing entanglement of sports media in contentious sociopolitical debates. The contributors to this book analyze how ESPN has navigated the shifting playing field and speculate on what the next decade might bring for ESPN and the global sports media industry.
Автор: Gunter, Barrie Название: Children and Television Consumption in the Digital Era ISBN: 0367473453 ISBN-13(EAN): 9780367473457 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Children and Television Consumption in the Digital Era provides a comprehensive analysis of contemporary research on the developmental impact of children`s screen engagement in modern society.
Автор: Katherine A. Foss Название: Beyond Princess Culture: Gender and Children`s Marketing ISBN: 1433156350 ISBN-13(EAN): 9781433156359 Издательство: Peter Lang Рейтинг: Цена: 20218.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Beyond Princess Culture: Gender and Children’s Marketing explores the impact of a post-princess space, examining potential agency and empowerment in the products’ users while acknowledging that at least some alternatives continue to perpetuate components of the rigidly gender-coded princess culture. This book collectively critiques the commodification of the post-princess child consumer through analysis of historical and contemporary toys, video games, clothing, websites, and other popular culture phenomena. Guided by theories from feminist and gender studies, Beyond Princess Culture demonstrates how the marketing of children’s products has and continues to perpetuate and challenge hegemonic notions of gender, race, ethnicity, ability, and other positions of intersectionality, as situated in the social, economic, and historical contexts.
Автор: Bruun, Hanne Название: Re-scheduling television in the digital era ISBN: 0367226758 ISBN-13(EAN): 9780367226756 Издательство: Taylor&Francis Рейтинг: Цена: 7961.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores how the television industry is adapting its production culture and professional practises of scheduling to an increasingly non-linear television paradigm, a testing ground where different communicative tools are tried out in a volatile industry.
Автор: Orlik Peter B. Название: Media Criticism in a Digital Age ISBN: 1138913189 ISBN-13(EAN): 9781138913189 Издательство: Taylor&Francis Рейтинг: Цена: 11789.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Media Criticism in a Digital Age introduces readers to a variety of critical approaches in analyzing audio and video discourse on radio, television and the Internet. It applies key aesthetic, sociological, philosophical, psychological, structural and economic principles to arrive at a comprehensive evaluation of both programming and advertising content.
Автор: Jeffries Dru Название: #wwe: Professional Wrestling in the Digital Age ISBN: 025304491X ISBN-13(EAN): 9780253044914 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 3511.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The millions of fans who watch World Wrestling Entertainment (WWE) programs each year are well aware of their role in building the narrative of the sport. #WWE: Professional Wrestling in the Digital Age explores the intersections between media, technology, and fandom in WWE's contemporary programming and business practices. In the Reality Era of WWE (2011 to the present), wrestling narratives have increasingly drawn on real-life personalities and events that stretch beyond the story-world created and maintained by WWE. At the same time, the internet and fandom have a greater influence on the company than ever before. By examining various sites of struggle and negotiation between WWE executives and in-ring performers, between the product and its fans, and between the company and the rest of the wrestling industry, the contributors to this volume highlight the role of various media platforms in shaping and disseminating WWE narratives. Treating the company and its product not merely as sports entertainment, but also as a brand, an employer, a company, a content producer, and an object of fandom, #WWE conceptualizes the evolution of professional wrestling's most successful company in the digital era.
Автор: Orlik Название: Media Criticism in a Digital Age ISBN: 1138913162 ISBN-13(EAN): 9781138913165 Издательство: Taylor&Francis Рейтинг: Цена: 31390.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Media Criticism in a Digital Age introduces readers to a variety of critical approaches in analyzing audio and video discourse on radio, television and the Internet. It applies key aesthetic, sociological, philosophical, psychological, structural and economic principles to arrive at a comprehensive evaluation of both programming and advertising content.
Автор: Starks Michael Название: Digital Television Revolution ISBN: 1137273348 ISBN-13(EAN): 9781137273345 Издательство: Springer Рейтинг: Цена: 9781.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This account of the global switch to digital television, from its origins to its emerging outcomes, provides an understanding of how digital television is converging with the Internet. It pictures a future in which the democratic role of the media, freedom of expression and democratic participation can be enhanced.
Автор: Adrian-Silvan Ionescu, Marian Tutui, Savas Arslan Название: Balkan Cinema and the Great Wars: Our Story ISBN: 3631803966 ISBN-13(EAN): 9783631803967 Издательство: Peter Lang Рейтинг: Цена: 11564.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Balkan Cinema is a result of a common cultural space shared by different nations. While operating under a blanket and negative perspective on the region, Balkan filmmakers produced diverse yet comparable narratives creatively responding to their situation. Featuring selected and edited presentations from the Third International Conference on Balkan Cinema 8-10 May 2018 in Bucharest, this volume features how films entangled these issues including wars, national identity, myths, travels, and cultural exchanges. While we share a common Balkan heritage and celebrate peace and coexistence, we are also aware of the fact that our stories are written amidst and through multiple conflicts and wars. The wars and the peace, regardless of when and how they are happening, are ours to share.
Автор: Landau, Neil (professor & Lecturer, Mfa Screenwriting & Producing Programs At Ucla School Of Theater, Film, Television & Digital Media) Название: Tv writing on demand ISBN: 1138705713 ISBN-13(EAN): 9781138705715 Издательство: Taylor&Francis Рейтинг: Цена: 6123.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
TV Writing On Demand: Creating Great Content in the Digital Era takes a deep dive into writing for today's audiences, against the backdrop of a rapidly evolving TV ecosystem. Amazon, Hulu and Netflix were just the beginning. The proliferation of everything digital has led to an ever-expanding array of the most authentic and engaging programming that we've ever seen. No longer is there a distinction between broadcast, cable and streaming. It's all content. Regardless of what new platforms and channels will emerge in the coming years, for creators and writers, the future of entertainment has never looked brighter.
This book goes beyond an analysis of what makes great programming work. It is a master course in the creation of entertainment that does more than meet the standards of modern audiences--it challenges their expectations. Among other essentials, readers will discover how to:
Satisfy the binge viewer: analysis of the new genres, trends and how to make smart initial decisions for strong, sustainable story. Plus, learn from the rebel who reinvented an entire format.
Develop iconic characters: how to foster audience alignment and allegiance, from empathy and dialogue to throwing characters off their game, all through the lens of authenticity and relatability.
Create a lasting, meaningful career in the evolving TV marketplace: how to overcome trips, traps and tropes, the pros and cons of I.P.; use the Show Bible as a sales tool and make the most of the plethora of new opportunities out there.
A companion website offers additional content including script excerpts, show bible samples, interviews with television content creators, and more.
Автор: M. Starks Название: The Digital Television Revolution ISBN: 1349445215 ISBN-13(EAN): 9781349445219 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This account of the global switch to digital television, from its origins to its emerging outcomes, provides an understanding of how digital television is converging with the Internet. It pictures a future in which the democratic role of the media, freedom of expression and democratic participation can be enhanced.
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