Описание: Managing people is difficult wherever you work. But in the tech industry, where management is also a technical discipline, the learning curve can be brutal-especially when there are few tools, texts, and frameworks to help you. In this practical guide, Camille Fournier takes you through each stage in the journey from engineer to technical manager.
Описание: How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts. Whether you’re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author’s own personal stories—and profiles of some of today’s most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix—INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new—sharing the latest practices and techniques of today’s most-successful tech product companies, and the men and women behind every great product.
Автор: Yun Wen Название: The Huawei Model The Rise of China`s Technology Giant ISBN: 0252085337 ISBN-13(EAN): 9780252085338 Издательство: Wiley EDC Рейтинг: Цена: 3773.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In 2019, the United States' trade war with China expanded to blacklist the Chinese tech titan Huawei Technologies Co. Ltd. The resulting attention showed the information and communications technology (ICT) firm entwined with China's political-economic transformation. But the question remained: why does Huawei matter?
Yun Wen uses the Huawei story as a microcosm to understand China's evolving digital economy and the global rise of the nation's corporate power. Rejecting the idea of the transnational corporation as a static institution, she explains Huawei's formation and restructuring as a historical process replete with contradictions and complex consequences. She places Huawei within the international political economic framework to capture the dynamics of power structure and social relations underlying corporate China's globalization. As she explores the contradictions of Huawei's development, she also shows the ICT firm's complicated interactions with other political-economic forces.
Comprehensive and timely, The Huawei Model offers an essential analysis of China's dynamic development of digital economy and the global technology powerhouse at its core.
Описание: This book examines the impact of the so-called Big Five technology companies - Apple, Alphabet/Google, Amazon, Facebook and Microsoft - on the media landscape more generally and journalism in particular. It considers the impact of social media and AI on such things as fake news in the post-truth age.
Описание: This book examines the impact of the so-called Big Five technology companies - Apple, Alphabet/Google, Amazon, Facebook and Microsoft - on the media landscape more generally and journalism in particular. It considers the impact of social media and AI on such things as fake news in the post-truth age.
Описание: Grounded in the underlying economic and political changes in America that stretch back decades, American Discontent provides a short, accessible, and nonpartisan explanation of Trump`s rise to power.
Автор: Dashwood Название: The Rise of Global Corporate Social Responsibility ISBN: 1107437253 ISBN-13(EAN): 9781107437258 Издательство: Cambridge Academ Рейтинг: Цена: 5069.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A pioneering analysis of corporate social responsibility (CSR) showing how emerging global corporate social responsibility norms influence CSR adoption. The author draws on unique access to key corporate decision-makers in mining companies to highlight the role and significance of emerging global CSR norms and standards.
Описание: The book provides practical and theoretical perspective with commercial context to allow interested parties to understand and analyze the Chinese Oil firms. Ultimately, it aims to increase understanding, knowledge, efficiency in communication and dealings with a situational and contextual bound nature.
Автор: Marr Bernard Название: Tech Trends in Practice ISBN: 1119646197 ISBN-13(EAN): 9781119646198 Издательство: Wiley Рейтинг: Цена: 4750.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
***BUSINESS BOOK AWARDS - FINALIST 2021***
Discover how 25 powerful technology trends are transforming 21st century businesses
How will the latest technologies transform your business? Future Tech Trends in Practice will give you the knowledge of today's most important technology trends, and how to take full advantage of them to grow your business. The book presents25 real-world technology trends along with their potential contributions to organisational success. You'll learn how to integrate existing advancements and plan for those that are on the way.
In this book, best-selling author, strategic business advisor, and respected futurist Bernard Marr explains the role of technology in providing innovative businesses solutions for companies of varying sizes and across different industries. He covers wide-ranging trends and provides an overview of how companies are using these new and emerging technologies in practice.
You, too, can prepare your company for the potential and power of trending technology by examining these and other areas of innovation described in Future Tech Trends in Practice
Artificial intelligence, including machine and deep learning
The Internet of Things and the rise of smart devices
Self-driving cars and autonomous drones
3D printing and additive manufacturing
Blockchain technology
Genomics and gene editing
Augmented, virtual and mixed reality
When you understand the technology trends that are driving success, now and into the future, you'll be better positioned to address and solve problems within your organisation.
Recent years have seen a growth in strategic alliances, mergers and acquisitions and collaborative networks involving knowledge-intensive and hi-tech industries. However, there have been relatively few studies looking at this form of collaboration as a strategy to drive firms' innovative performances. This book specifically focuses on the role of strategic alliances, M&A and innovation networks, providing insights on if and how they contribute to boosting firms' innovation performances.
The book has a double purpose. Firstly, it investigates at an industry level the role played by the alliance, M&As and networks in high-tech environments such as biotechnology, pharmaceutical, software and nanotechnology in creating, transforming and reshaping the dynamics inside and between industries. Secondly, it explores the impact at the firm level of factors such as cognitive distance, management capabilities, and relational and social capabilities, on firms' global innovation capacity, measured as innovation quantity, innovation quality and innovation novelty. The book will be of interest to scholars working on the economics of innovation, innovation management studies, strategic management, regional science and evolutionary economics, among other areas.
Of all the cultural "revolutions" brought about by the development of printing technology during the sixteenth century, perhaps the most remarkable but least understood is the purported rise of European vernacular languages. It is generally accepted that the invention of printing constitutes an event in the history of language that has profoundly shaped modernity, and yet the exact nature of this transformation—the mechanics of the event—has remained curiously unexamined. In The Prosthetic Tongue, Katie Chenoweth explores the relationship between printing and the vernacular as it took shape in sixteenth-century France and charts the technological reinvention of French across a range of domains, from typography, orthography, and grammar to politics, pedagogy, and poetics. Under François I, the king known in his own time as the "Father of Letters," both printing and vernacular language emerged as major cultural and political forces. Beginning in 1529, French underwent a remarkable transformation, as printers and writers began to reimagine their mother tongue as mechanically reproducible. The first accent marks appeared in French texts, the first French grammar books and dictionaries were published, phonetic spelling reforms were debated, modern Roman typefaces replaced gothic scripts, and French was codified as a legal idiom. This was, Chenoweth argues, a veritable "new media" moment, in which the print medium served as the underlying material apparatus and conceptual framework for a revolutionary reinvention of the vernacular. Rather than tell the story of the origin of the modern French language, however, she seeks to destabilize this very notion of "origin" by situating the cultural formation of French in a scene of media technology and reproducibility. No less than the paper book issuing from sixteenth-century printing presses, the modern French language is a product of the age of mechanical reproduction.
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