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Pricing and Revenue Optimization: Second Edition, Phillips Robert L.


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Цена: 10659.00р.
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Автор: Phillips Robert L.
Название:  Pricing and Revenue Optimization: Second Edition
ISBN: 9781503610002
Издательство: Mare Nostrum (Eurospan)
Классификация:


ISBN-10: 1503610004
Обложка/Формат: Hardback
Страницы: 472
Вес: 1.13 кг.
Дата издания: 18.05.2021
Язык: English
Издание: 2 new edition
Иллюстрации: 72 tables and 88 figures
Размер: 232 x 154 x 26
Ключевые слова: Business strategy,Management & management techniques,Operational research, BUSINESS & ECONOMICS / Management,BUSINESS & ECONOMICS / Operations Research,BUSINESS & ECONOMICS / Strategic Planning
Подзаголовок: Second edition
Рейтинг:
Поставляется из: Англии
Описание:

This book offers the first introduction to the concepts, theories, and applications of pricing and revenue optimization. From the initial success of yield management in the commercial airline industry down to more recent successes of markdown management and dynamic pricing, the application of mathematical analysis to optimize pricing has become increasingly important across many different industries. But, since pricing and revenue optimization has involved the use of sophisticated mathematical techniques, the topic has remained largely inaccessible to students and the typical manager. With methods proven in the MBA courses taught by the author at Columbia and Stanford Business Schools, this book presents the basic concepts of pricing and revenue optimization in a form accessible to MBA students, MS students, and advanced undergraduates. In addition, managers will find the practical approach to the issue of pricing and revenue optimization invaluable.

With updates to every chapter, this second edition covers topics such as estimation of price-response functions and machine-learning-based price optimization. New discussions of applications of dynamic pricing and revenue management by companies such as Amazon, Uber, and Disney, and in industries such as sports, theater, and electric power, are also included. In addition, the book provides current coverage of important applications such as revenue management, markdown management, customized pricing, and the behavioral economics of pricing.


Дополнительное описание:
Contents and Abstracts
1Background
chapter abstract




Pistis sophia: the goddess tarot

Автор: Huggens, Kim Phillips, Nic
Название: Pistis sophia: the goddess tarot
ISBN: 0764360019 ISBN-13(EAN): 9780764360015
Издательство: Schiffer
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Цена: 5806.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Follow the path of wisdom with Pistis Sophia: The Goddess Tarot, a fully illustrated Majors-only Tarot deck that explores traditional archetypes through the landscape of the mythological female. Uniting archeology, anthropology, and history with the wisdom of the Tarot, it depicts goddesses, holy women, and heroines, exploring the card meanings through their stories, writings, worship, and imagery from a wide variety of cultures and time periods. A guidebook teaching use and interpretation of the cards offers an accessible but in-depth analysis of the figures and myths depicted.

This is a sister deck to Sol Invictus: The God Tarot. For intermediate and advanced users. Set contains 22 Tarot art cards and a comprehensive guidebook.

Detail in Contemporary Concrete Architecture

Автор: Phillips, David
Название: Detail in Contemporary Concrete Architecture
ISBN: 1780670095 ISBN-13(EAN): 9781780670096
Издательство: Laurence King
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Цена: 6831.00 р.
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Описание: Detail in Contemporary Concrete Architecture provides analysis of both the technical and the aesthetic importance of details in modern concrete architecture. Featuring the work of renowned architects from around the world, this book presents 49 of the most recently completed and influential concrete designs for both residential and commercial architecture. The projects are presented in clear and concise layouts over four pages. All of the drawings are styled consistently and presented at standard architectural scales to allow for easy comparison. Each project is presented with colour photographs, site plans and sections and elevations, as well as numerous construction details. There is also descriptive text, detailed captions and in-depth information for each project. A bonus CD-ROM contains all the drawings as printed in the book, in both EPS and DWG (generic CAD) formats.

Technical English Course Book

Автор: Phillips, Terry
Название: Technical English Course Book
ISBN: 1859646492 ISBN-13(EAN): 9781859646496
Издательство: Garnet Education
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Цена: 247.00 р.
Наличие на складе: Нет в наличии.

Описание: A course for students who need technical English training

Insects of North America: A Field Guide

Автор: Phillips David M. PhD
Название: Insects of North America: A Field Guide
ISBN: 1493039237 ISBN-13(EAN): 9781493039234
Издательство: Rowman & Littlefield Publishers
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Цена: 2801.00 р. 4002.00 -30%
Наличие на складе: Есть (1 шт.)
Описание: Insects of North America presents over 300 insect species of North America, including dominant species and insects most likely noticed. With information about distinguishing less common species from those that are more widespread, this guide is sure to please entomologists and more serious insect enthusiasts. Including many of the rare insects that make North America unique, this is a must-have for any insect lover.

Look inside to find:*Detailed yet user-friendly descriptions and full-color photos of over 300 insects *Information on breeding season and interesting facts about each insect*Natural history information for North America, broken out by region, including geography, geology, and climate*Information on conservation and threats to insect species*Insects arranged by family*A glossary of entomological terms

Simple sewn gifts

Автор: Phillips Helen
Название: Simple sewn gifts
ISBN: 0715337777 ISBN-13(EAN): 9780715337776
Издательство: David & Charles
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Цена: 2226.00 р.
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Описание: Employing modern fabrics, sewing, applique, patchwork and stitchery, this title presents 25 sewn gifts that are quick to make. It also includes gifts for friends, family and home, and Christmas gifts.

The Technology Fallacy: How People Are the Real Key to Digital Transformation

Автор: Kane Gerald C., Phillips Anh Nguyen, Copulsky Jona
Название: The Technology Fallacy: How People Are the Real Key to Digital Transformation
ISBN: 0262039680 ISBN-13(EAN): 9780262039680
Издательство: MIT Press
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Цена: 5070.00 р.
Наличие на складе: Нет в наличии.

Описание: Why an organization`s response to digital disruption should focus on people and processes and not necessarily on technology.

Alcohol

Автор: Phillips Rod
Название: Alcohol
ISBN: 146965217X ISBN-13(EAN): 9781469652177
Издательство: Mare Nostrum (Eurospan)
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Цена: 4508.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Whether as wine, beer, or spirits, alcohol has had a constant and often controversial role in social life. In his innovative book on the attitudes toward and consumption of alcohol, Rod Phillips surveys a 9,000-year cultural and economic history, uncovering the tensions between alcoholic drinks as healthy staples of daily diets and as objects of social, political, and religious anxiety. In the urban centers of Europe and America, where it was seen as healthier than untreated water, alcohol gained a foothold as the drink of choice, but it has been more regulated by governmental and religious authorities more than any other commodity. As a potential source of social disruption, alcohol created volatile boundaries of acceptable and unacceptable consumption and broke through barriers of class, race, and gender.

Phillips follows the ever-changing cultural meanings of these potent potables and makes the surprising argument that some societies have entered ""post-alcohol"" phases. His is the first book to examine and explain the meanings and effects of alcohol in such depth, from global and long-term perspectives.

Humans   A Brief History of How We F*cked It All Up

Автор: Phillips, Tom
Название: Humans A Brief History of How We F*cked It All Up
ISBN: 1472259025 ISBN-13(EAN): 9781472259028
Издательство: Hodder
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Цена: 1972.00 р.
Наличие на складе: Нет в наличии.

Описание: HUMANS: An exhilarating journey through the most creative and catastrophic f**k ups in human history, from our very first ancestor falling out of that tree, to the most spectacular fails of the present day.

Incredible English 2: Class Book

Автор: Phillips, Sarah; Morgan, Michaela; Slattery, Mary
Название: Incredible English 2: Class Book
ISBN: 0194440087 ISBN-13(EAN): 9780194440080
Издательство: Oxford University Press
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Цена: 455.00 р.
Наличие на складе: Нет в наличии.

Описание: Written by top primary authors, including Sarah Phillips, an expert on how children learn. A CLIL (Content and Language Integrated Learning) section in every unit teaches students other subjects through English. CLIL posters in levels 3-6 extend the topics of the units. Substantial resource pack includes Norton the puppet, flashcards, photocopiable masters, and story frames book. The unique Fixit Game Poster lets children see what they`re learning in an engaging,visual way. Cartoon stories written by the award-winning children`s author Michaela Morgan.

Nobody`s Baby But Mine

Автор: Phillips, Susan Elizabeth
Название: Nobody`s Baby But Mine
ISBN: 0380782340 ISBN-13(EAN): 9780380782345
Издательство: HarperCollins USA
Цена: 835.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

"Outrageous, heartwarming, wonderfully sensual...I loved it "
--Jayne Anne Krentz

"For sheer fun, nobody beats Nobody's Baby But Mine."
--Detroit Free Press

Genius physics professor Dr. Jane Darlington desperately wants a baby.

But finding a father won't be easy. Jane's super-intelligence made her feel like a freak when she was growing up, and she's determined to spare her own child that suffering. Which means she must find someone very special to father her child. Someone very . . . well . . . stupid.

Cal Bonner, the Chicago Stars legendary quarterback, seems like the perfect choice. But his champion good looks and down-home ways are deceiving. Dr. Jane learns too late that this good ol' boy is a lot smarter than he lets on--and he's not about to be used and abandoned by a brainy, baby-mad schemer.

A brilliant, lonely woman who dreams only of motherhood . . . A take-no-prisoners tough guy who'll settle for nothing less than surrender . . . Can passion and physical attraction propel two strong-willed yet vulnerable people to a totally unexpected love?


Missing Out: In Praise of the Unlived Life

Автор: Phillips Adam
Название: Missing Out: In Praise of the Unlived Life
ISBN: 1250043514 ISBN-13(EAN): 9781250043511
Издательство: Macmillan USA/Holtzbrink(MPS)
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Цена: 1839.00 р.
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Описание:

A TRANSFORMATIVE BOOK ABOUT THE LIVES WE WISH WE HAD AND WHAT THEY CAN TEACH US ABOUT WHO WE ARE

All of us lead two parallel lives: the one we are actively living, and the one we feel we should have had or might yet have. As hard as we try to exist in the moment, the unlived life is an inescapable presence, a shadow at our heels. And this itself can become the story of our lives: an elegy to unmet needs and sacrificed desires. We become haunted by the myth of our own potential, of what we have in ourselves to be or to do. And this can make of our lives a perpetual game of falling short.

But what happens if we remove the idea of failure from the equation? With his flair for graceful paradox, the acclaimed psychoanalyst Adam Phillips suggests that if we accept frustration as a way of outlining what we really want, satisfaction suddenly becomes possible. To crave a life without frustration is to crave a life without the potential to identify and accomplish our desires.

In Missing Out, an elegant, compassionate, and absorbing book, Phillips draws deeply on his own clinical experience as well as on the works of Shakespeare and Freud, of D. W. Winnicott and William James, to suggest that frustration, not getting it, and getting away with it are all chapters in our unlived lives--and may be essential to the one fully lived.

Humans

Автор: Phillips, Tom
Название: Humans
ISBN: 147225905X ISBN-13(EAN): 9781472259059
Издательство: Hodder
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Цена: 1668.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: HUMANS: An exhilarating journey through the most creative and catastrophic f*ck ups in human history, from our very first ancestor falling out of that tree, to the most spectacular fails of the present day.


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