Book clubs and book commerce: volume 1, Norrick-ruhl, Corinna (johannes Gutenberg Universitat Mainz, Germany)
Автор: Reillier Laure Claire Название: Platform Strategy ISBN: 1472480244 ISBN-13(EAN): 9781472480248 Издательство: Taylor&Francis Рейтинг: Цена: 5511.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully.
Using their own "rocket model" and original case studies (including Google, Apple, Amazon), they explain how designing, igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms, their regulation and governance, as well as how they can be combined with other business models.
Benoit Reillier and Laure Claire Reillier are co-founders of Launchworks, a leading advisory firm focused on helping organizations develop and scale innovative business models.
Автор: Moon Hwy-Chang Название: Foreign Direct Investment: A Global Perspective ISBN: 981458360X ISBN-13(EAN): 9789814583602 Издательство: World Scientific Publishing Рейтинг: Цена: 15523.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Foreign Direct Investment (Fdi) Studies Have Evolved As One Of The Mainstreams In Business Strategy. This Book Presents A Comprehensive Perspective On The Motivations Behind The Studies, The Effects Of Fdi, And How It Can Be Utilized And Extended To Other Areas Of Studies. Written With An Asian Perspective, This Book Not Only Touches Upon Business Strategies But Also Covers Government Policies Toward Promoting And Attracting Fdi For Industrial And Economic Development. The Author, With His Vast Experience In Consulting And Research Projects For Multinational Companies, International Organizations And Governments, Examines Real World Business Practices Of Eastern Firms And How They Relate To Their Western Counterparts, Thus Making This Book A Valuable And Practical Reference Not Only For Students, But For Practitioners, Too.
Описание: Part of a new wave of cross-disciplinary scholarship, where Chinese studies meets the British eighteenth century, this novel work will appeal to scholars in a number of fields, including performance studies, East Asian studies, British literature, cultural history, gender studies, and postcolonial studies.
Автор: Baldwin Dean Название: Art and Commerce in the British Short Story, 1880-1950 ISBN: 1848932286 ISBN-13(EAN): 9781848932289 Издательство: Taylor&Francis Рейтинг: Цена: 22968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The short story was a commercial phenomenon which took off in the late nineteenth century and lasted through to the rise of television and film. Baldwin uses a wide variety of sources to show how economic factors helped to dictate how and what a wide variety of authors wrote.
Автор: Pablo Noriega; Carles Sierra Название: Agent Mediated Electronic Commerce ISBN: 3540659552 ISBN-13(EAN): 9783540659556 Издательство: Springer Рейтинг: Цена: 9781.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Electronic Commerce, as a gamut of activities involving electronic transactions performed over a network via software that may be more or less autonomous, is an emerging reality. The second-generation software agents now entering the scene hold great promise for the further advancement of electronic commerce.
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Описание: Das Warenhaus war ?ber Deutschland hinaus bis in die 1930er-Jahre einer der kulturgeschichtlich bedeutendsten Ansatzpunkte f?r die Auseinandersetzung mit der Moderne und der Konsumkultur. Die Autoren und Autorinnen dieses Bandes zeigen sowohl den Facettenreichtum des Warenhaus-Diskurses in der Literatur, dem Feuilleton, in Musicals und im Film als auch die Bandbreite der teils sozial-und kulturkritischen, teils fortschrittsorientierten Thematisierungen auf. Dabei kommen Romane von Zola, Brecht und Fallada sowie Schriften weniger bekannter Autoren zur Sprache. Das emanzipatorische Potenzial des Warenhausthemas findet ebenso Beachtung wie waren- und konsum?sthetische Strategien, die in Literatur, Film und anderen Medien reflektiert werden. Until the 1930s department stores provided, in Germany as elsewhere, one of the focal points of cultural and critical engagement with modernity and consumer culture. The authors of this volume explore the diversity of the discourse on department stores in literature, the feuilleton, musicals and film. They demonstrate the scope of the discourse from cultural criticism to more progress-oriented examinations of the theme. Novels by Zola, Brecht and Fallada are discussed, as well as writings by lesser known authors. Attention is paid to the emancipatory potential of department stores as well as to the aesthetics of consumption as reflected in literature, film and other media.
Art and business are often described as worlds apart, even diametric opposites. And yet, these realms are close cousins in creative industries where firms bring cultural goods to market, attaching price tags to music, paintings, theater, literature, film, and fashion.
Building on theories of value construction and cultural production, Culture and Commerce details the processes by which artistic worth is decoded, translated, and converted to economic value. Mukti Khaire introduces readers to three industry players: creators, producers (who bring to market and distribute cultural goods), and intermediaries (who critique and rave about them). Case studies of firms from Chanel and Penguin to tastemakers like the Pritzker Prize and The Sundance Institute illuminate how these professionals construct a vital value chain. Highlighting the role of "pioneer entrepreneurs"—who carve out space for radical, new product categories—Khaire illustrates how creative professionals influence our sense of value, shifting consumer behavior and our culture in deep, surprising ways.
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