Контакты/Проезд  Доставка и Оплата Помощь/Возврат
История
  +7(495) 980-12-10
  пн-пт: 10-18 сб,вс: 11-18
  shop@logobook.ru
   
    Поиск книг                    Поиск по списку ISBN Расширенный поиск    
Найти
  Зарубежные издательства Российские издательства  
Авторы | Каталог книг | Издательства | Новинки | Учебная литература | Акции | Хиты | |
 

Fashion promotion in practice, Cope, Jon (university For The Creative Arts) Maloney, Dennis (university For The Creative Arts)


Варианты приобретения
Цена: 6018.00р.
Кол-во:
 о цене
Наличие: Отсутствует. 
Возможна поставка под заказ. Дата поступления на склад уточняется после оформления заказа


Добавить в корзину
в Мои желания

Автор: Cope, Jon (university For The Creative Arts) Maloney, Dennis (university For The Creative Arts)
Название:  Fashion promotion in practice
ISBN: 9781350145474
Издательство: Bloomsbury Academic
Классификация:



ISBN-10: 1350145475
Обложка/Формат: Paperback
Страницы: 216
Вес: 0.71 кг.
Дата издания: 14.10.2019
Серия: Required reading range
Язык: English
Иллюстрации: 200 colour illus
Размер: 210 x 270 x 14
Читательская аудитория: Tertiary education (us: college)
Ключевые слова: Fashion & textiles: design,Fashion & beauty industries, DESIGN / Fashion,BUSINESS & ECONOMICS / Industries / Fashion & Textile Industry
Рейтинг:
Поставляется из: Англии
Описание: Fashion lives and dies by stories. Aiming to ‘tell the stories of fashion’, Fashion Promotion in Practice both instructs and inspires through an entertaining look at contemporary promotional practice within the fashion industry, showing you how you can apply this to your own future brands and campaigns. Offering crucial insights into the how and why of promotional practice, Fashion Promotion in Practice explores the key issues and main areas of fashion promotion, including fashion film, the democratization of the catwalk, strategic brand collaborations, fashion magazines, celebrity endorsement, curating the fashion space, advertising, public relations, and campaign planning and evaluation. Each chapter also explores the key technologies, events and activities, which have shaped each practice.Beautifully illustrated, this go-to guide for fashion promotion contains exercises, case studies and interviews with major industry professionals, including Oliviero Toscani, Adam Drawas, Rebecca Grant, Kathryn Ferguson, Georgia Hardinge and Josie Roscopp, Diane Pernet, Andrea Leonardi and Katie Baron, making it a must-read for all those involved in the fashion industry.


20th-Century Fashion: 100 Years of Apparel Ads (Bibliotheca Universalis)

Автор: Jim Heimann
Название: 20th-Century Fashion: 100 Years of Apparel Ads (Bibliotheca Universalis)
ISBN: 3836522799 ISBN-13(EAN): 9783836522793
Издательство: Taschen
Рейтинг:
Цена: 2657.00 р.
Наличие на складе: Есть (более 5-х шт.)
Описание: In this illustrated fashion story, 400 fashion advertisements from the Jim Heimann Collection trace not only the changing trends and silhouettes of the 20th century but also the evolution in their marketing, as fashion developed from an exclusive Parisian salon business into today`s global mega-industry.

Elegance: The Beauty of French Fashion

Автор: Hess Megan
Название: Elegance: The Beauty of French Fashion
ISBN: 1743794428 ISBN-13(EAN): 9781743794425
Издательство: Abrams
Рейтинг:
Цена: 2523.00 р.
Наличие на складе: Заказано в издательстве.

Описание: Best-selling author Megan Hess is back with her ode to classic French fashion.

The Style of Movement: Fashion & Dance

Автор: Browar Ken, Ory Deborah
Название: The Style of Movement: Fashion & Dance
ISBN: 0847864081 ISBN-13(EAN): 9780847864089
Издательство: Rizzoli
Рейтинг:
Цена: 10725.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: High fashion meets the best of ballet: this new book features more than sixty of today s most famous dancers performing in clothes designed by fashion s biggest names.

Galliano: Spectacular Fashion

Автор: Kerry Taylor
Название: Galliano: Spectacular Fashion
ISBN: 1474277845 ISBN-13(EAN): 9781474277846
Издательство: Bloomsbury Academic
Рейтинг:
Цена: 7920.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Galliano: Spectacular Fashion is the first detailed guide to the work of one of fashion’s greatest talents. Though the designer’s otherwise glittering career has been punctured by years out of the limelight, his catalogue of work remains astonishing. Written by internationally renowned fashion expert Kerry Taylor, this beautifully illustrated and meticulously researched book looks in depth at John Galliano’s collections from his 1984 graduate show at Saint Martins to his triumphant renaissance at Maison Margiela in 2015. With never-before-seen images of rare designs from private couture archives, close ups revealing the intricacies of garments, and iconic runway shots showing the designer’s most innovative creations in motion, this visually rich book examines his revolutionary designs in unprecedented depth. In addition, original interviews with the designer as well as the people who worked closely with him throughout his career shed new light on both the clothes and the context in which they were created. A must-have for fashion lovers, collectors and researchers alike, Galliano: Spectacular Fashion is the ultimate overview of the work of a design genius.

100 Ideas That Changed Fashion

Автор: Worsley Harriet
Название: 100 Ideas That Changed Fashion
ISBN: 178627390X ISBN-13(EAN): 9781786273901
Издательство: Laurence King
Рейтинг:
Цена: 2275.00 р.
Наличие на складе: Поставка под заказ.

Описание: Charting the movements, developments and ideas that transformed the way women dress, this book gives a unique perspective on the history of twentieth-century fashion. From the invention of the bias cut and the stiletto heel to the designers who changed the way we think about clothes, the book is entertaining, intelligent and a visual feast.

Technical Drawing for Fashion

Автор: Szkutnicka, Basia
Название: Technical Drawing for Fashion
ISBN: 1780678363 ISBN-13(EAN): 9781780678368
Издательство: Laurence King
Рейтинг:
Цена: 6072.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Explains how to create a technical fashion drawing using a simple and straightforward step-by-step method. This second edition includes more information on rendering drawings by hand and using a computer, and a brand new section on knitwear. It illustrates the relationship between the three-dimensional garment and the two-dimensional drawing.

New York: A Guide to the Fashion Cities of the World

Автор: Hess Megan
Название: New York: A Guide to the Fashion Cities of the World
ISBN: 1743791712 ISBN-13(EAN): 9781743791714
Издательство: Macmillan
Рейтинг:
Цена: 2691.00 р.
Наличие на складе: Поставка под заказ.

Описание: An illustrated guide to the fashionista's New York - from one of the world's most sought-after fashion illustrators

Let one of the world's most successful fashion illustrators guide you through one of the world's greatest fashion cities. From Chanel to Dior, Bloomingdales to Bergdorf Goodman, Megan Hess has drawn for some of the most prestigious fashion brands around and experienced the incredible style the city of New York has to offer. In her latest book, Megan Hess takes you on an adventure, showing you the best places for a fashionista to eat, sleep, and play - all illustrated in her inimitable, elegant style. Featuring fashionthemed restaurants, hotels, and sites to visit, as well as Megan's favorite places to shop, this is a must-have insider's guide to New York for any fashion lover.

Автор: Banks Jeffrey, De La Chapelle Doria
Название: Norell: Master of American Fashion
ISBN: 0847861244 ISBN-13(EAN): 9780847861248
Издательство: Rizzoli
Рейтинг:
Цена: 8250.00 р.
Наличие на складе: Поставка под заказ.

Описание: The first book dedicated to the career and creations of esteemed fashion designer Norman Norell, the man hailed as the Dean of American Fashion by the New York Times.

The Advertising Agency (Rle Marketing): Procedure and Practice

Автор: Keeler Floyd Y., Haase Albert E.
Название: The Advertising Agency (Rle Marketing): Procedure and Practice
ISBN: 113899765X ISBN-13(EAN): 9781138997653
Издательство: Taylor&Francis
Рейтинг:
Цена: 7042.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book discusses the challenges of running an advertising agency in the early part of the twentieth century and examines the organization and operation of such agencies in great detail. One of the earliest "manuals" on planning and operating an advertising agency, this book was also one of the first to illustrate the vital part that advertising plays in the successful business, using six American advertising agencies as its sources.

Fashion and Museums: Theory and Practice

Автор: Marie Riegels Melchior, Birgitta Svensson
Название: Fashion and Museums: Theory and Practice
ISBN: 1472527666 ISBN-13(EAN): 9781472527660
Издательство: Bloomsbury Academic
Рейтинг:
Цена: 5067.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Why is fashion "in fashion" in museums today? This timely volume brings together expert scholars and curators to examine the reasons behind fashion's popularity in the twenty-first century museum and the impact this has had on wider museum practice.

Chapters explore the role of fashion in the museum across a range of international case studies including the Costume Institute at the Metropolitan Museum of Art in New York, The Fashion Museum at Bath, ModeMuseum in Antwerp and many more. Contributions look at topics such as how fashion has made museums accessible to diverse audiences and how curators present broader themes and issues such as gender, class and technology innovatively through exhibiting fashion.

Drawing on approaches from dress history, fashion studies, museum studies and curatorship, this engaging book will be key reading for students and scholars across a range of disciplines.


ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
   В Контакте     В Контакте Мед  Мобильная версия