Контакты/Проезд  Доставка и Оплата Помощь/Возврат
История
  +7(495) 980-12-10
  пн-пт: 10-18 сб,вс: 11-18
  shop@logobook.ru
   
    Поиск книг                    Поиск по списку ISBN Расширенный поиск    
Найти
  Зарубежные издательства Российские издательства  
Авторы | Каталог книг | Издательства | Новинки | Учебная литература | Акции | Хиты | |
 

Social Media Management, Amy Van Looy


Варианты приобретения
Цена: 7965.00р.
Кол-во:
Наличие: Поставка под заказ.  Есть в наличии на складе поставщика.
Склад Америка: Есть  
При оформлении заказа до: 2025-07-28
Ориентировочная дата поставки: Август-начало Сентября
При условии наличия книги у поставщика.

Добавить в корзину
в Мои желания

Автор: Amy Van Looy
Название:  Social Media Management
ISBN: 9783319373058
Издательство: Springer
Классификация:




ISBN-10: 3319373056
Обложка/Формат: Soft cover
Страницы: 250
Вес: 4.16 кг.
Дата издания: 2016
Серия: Springer Texts in Business and Economics
Язык: English
Издание: Softcover reprint of
Иллюстрации: Xix, 250 p.
Размер: 234 x 156 x 6
Читательская аудитория: General (us: trade)
Ключевые слова: Media Management
Основная тема: Business and Management
Подзаголовок: Technologies and Strategies for Creating Business Value
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different departments or disciplines, while also exploring how organizations use social media to create business value.


Media at war

Автор: Carruthers Susan L.
Название: Media at war
ISBN: 0230244572 ISBN-13(EAN): 9780230244573
Издательство: Springer
Рейтинг:
Цена: 4206.00 р. 6008.00 -30%
Наличие на складе: Есть (1 шт.)
Описание: This completely revised and timely second edition explores how wars have been reported, interpreted and perpetuated from the dawn of the media age to the present digital era. Spanning a broad geographical and historical canvas, Carruthers analyses the forces that shape the production of news and images of war.

The Handbook of Journal Publishing

Автор: Morris
Название: The Handbook of Journal Publishing
ISBN: 1107653606 ISBN-13(EAN): 9781107653603
Издательство: Cambridge Academ
Рейтинг:
Цена: 7817.00 р.
Наличие на складе: Есть (1 шт.)
Описание: The Handbook of Journal Publishing is an up-to-date and comprehensive handbook written by experienced professionals, covering all aspects of journal publishing, both online and in print. It is a basic reference source for publishers, librarians and scholars dealing with such issues as copyright, business models, scholarly communication and intellectual property.

News media and power in Russia

Автор: Koltsova, Olessia
Название: News media and power in Russia
ISBN: 0415545676 ISBN-13(EAN): 9780415545679
Издательство: Taylor&Francis
Рейтинг:
Цена: 7042.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Drawing on existing theories and scholarship, the book provides a wealth of detail on the actual daily practices of news production in Russia. Original research is combined with compelling first-hand accounts of news production and dissemination to provide an incisive look at the issues and power structures Russian journalists face on a daily basis.

Strategies for Media Reform: International Perspectives

Автор: Des Freedman, Jonathan Obar, Cheryl Martens, Robert W. McChesney
Название: Strategies for Media Reform: International Perspectives
ISBN: 082327165X ISBN-13(EAN): 9780823271658
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 4891.00 р.
Наличие на складе: Нет в наличии.

Описание:

Media reform plays an increasingly important role in the struggle for social justice. As battles are fought over the future of investigative journalism, media ownership, spectrum management, speech rights, broadband access, network neutrality, the surveillance apparatus, and digital literacy, what effective strategies can be used in the pursuit of effective media reform?
Prepared by thirty-three scholars and activists from more than twenty-five countries, Strategies for Media Reform focuses on theorizing media democratization and evaluating specific projects for media reform. This edited collection of articles offers readers the opportunity to reflect on the prospects for and challenges facing campaigns for media reform and gathers significant examples of theory, advocacy, and activism from multinational perspectives.

The News Media: What Everyone Needs to Know(r)

Автор: Anderson C. W., Downie Leonard Jr., Schudson Michael
Название: The News Media: What Everyone Needs to Know(r)
ISBN: 0190206209 ISBN-13(EAN): 9780190206208
Издательство: Oxford Academ
Рейтинг:
Цена: 1741.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The business of journalism has an extensive, storied, and often romanticized history. This addition to the What Everyone Needs to Know (R) series looks at the past, present and future of journalism, considering how the development of the industry has shaped the present and how we can expect the future to roll out.

Cambridge English for the Media Intermediate Student`s Book with Audio CD

Автор: Nick Ceramella, Elizabeth Lee
Название: Cambridge English for the Media Intermediate Student`s Book with Audio CD
ISBN: 0521724570 ISBN-13(EAN): 9780521724579
Издательство: Cambridge University Press
Рейтинг:
Цена: 11794.00 р.
Наличие на складе: Нет в наличии.

Описание: A short self-study or classroom course (40-60 hours) for media studies students and professionals working in advertising, journalism and other media-related occupations.

Digital Marketing

Автор: Kaufman
Название: Digital Marketing
ISBN: 0415716756 ISBN-13(EAN): 9780415716758
Издательство: Taylor&Francis
Рейтинг:
Цена: 6583.00 р.
Наличие на складе: Нет в наличии.

Описание: Digital Marketing is an easy-to-understand guidebook that helps the reader to adopt a digital mindset, incorporate digital trends strategically, and integrate the most effective digital tools with core values to attain a competitive advantage.

New Media

Автор: Flew Terry
Название: New Media
ISBN: 019557785X ISBN-13(EAN): 9780195577853
Издательство: Oxford Academ
Рейтинг:
Цена: 7285.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The fourth edition of Terry Flew`s New Media combines a comprehensive overview of theories of new media with contemporary cases studies.

Sports Journalism

Автор: Steen Rob
Название: Sports Journalism
ISBN: 0415742145 ISBN-13(EAN): 9780415742146
Издательство: Taylor&Francis
Рейтинг:
Цена: 7654.00 р.
Наличие на складе: Нет в наличии.

Описание:

Sports Journalism is a comprehensive guide to the purpose, principles and practice of this unique profession. Now in a fully revised and updated second edition, including important new material on social media and the rise of on-line journalism, this is still the only book to explore the fundamentals of sports reporting across every media platform.

Combining an introduction to practical skills, contextual discussion of the changing media environment, and important case studies, including the ground-breaking story of Lance Armstrong, the book covers key topics such as:

  • essential relationships in sports journalism - networking and the Sports Desk
  • print journalism for magazines, tabloids, broadsheets and the internet
  • live action - news, radio and television sports journalism
  • effective research - managing and accessing sources, information, statistics
  • practical skills for managing schedules and meeting deadlines
  • working with sports agents and PR professionals
  • getting the best from press conferences and interviews.

Laced with revealing anecdotes from the author's own thirty years' experience of domestic and international sport journalism, and including questions in each chapter to encourage critical reflection and notes on further reading, Sports Journalism is the ultimate insider's guide and an invaluable student companion.

Postcards from Stanland: Journeys in Central Asia

Автор: Mould David H.
Название: Postcards from Stanland: Journeys in Central Asia
ISBN: 0821421778 ISBN-13(EAN): 9780821421772
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 3129.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Central Asia has long stood at the crossroads of history. It was the staging ground for the armies of the Mongol Empire, for the nineteenth-century struggle between the Russian and British empires, and for the NATO campaign in Afghanistan. Today, multinationals and nations compete for the oil and gas reserves of the Caspian Sea and for control of the pipelines. Yet “Stanland” is still, to many, a terra incognita, a geographical blank.

Beginning in the mid-1990s, academic and journalist David Mould’s career took him to the region on Fulbright Fellowships and contracts as a media trainer and consultant for UNESCO and USAID, among others. In Postcards from Stanland, he takes readers along with him on his encounters with the people, landscapes, and customs of the diverse countries—Kazakhstan, Kyrgyzstan, Tajikistan, and Uzbekistan—he came to love. He talks with teachers, students, politicians, environmental activists, bloggers, cab drivers, merchants, Peace Corps volunteers, and more.

Until now, few books for a nonspecialist readership have been written on the region, and while Mould brings his own considerable expertise to bear on his account—for example, he is one of the few scholars to have conducted research on post-Soviet media in the region—the book is above all a tapestry of place and a valuable contribution to our understanding of the post-Soviet world.

Multimedia Journalism

Автор: Bull Andy
Название: Multimedia Journalism
ISBN: 1138792845 ISBN-13(EAN): 9781138792845
Издательство: Taylor&Francis
Рейтинг:
Цена: 7961.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Multimedia Journalism: A Practical Guide, Second edition builds on the first edition`s expert guidance on working across multiple media platforms, and continues to explore getting started, building proficiency and professional standards in mutlimedia journalism.

The Psychology of the Internet

Автор: Wallace
Название: The Psychology of the Internet
ISBN: 1107437326 ISBN-13(EAN): 9781107437326
Издательство: Cambridge Academ
Рейтинг:
Цена: 4435.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This engaging, research-based textbook explores the psychological aspects of cyberspace and provides a balanced overview of the internet`s effects on human behavior and social relationships. Readers learn how social media, texting, online games, and other environments influence impression formation, attraction, online dating, aggression, group dynamics, child development and privacy.


ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
   В Контакте     В Контакте Мед  Мобильная версия