Marko Kohtam?ki; Tim Baines; Rodrigo Rabetino; Ali Practices and Tools for Servitization 9783030095109

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Автор: Marko Kohtam?ki; Tim Baines; Rodrigo Rabetino; Ali
Название: Practices and Tools for Servitization
ISBN: 9783030095109
Издательство: Springer
Классификация:

Экономика

Управление в конкретных областях

Управление НИОКР

ISBN-10: 303009510X
Обложка/Формат: Soft cover
Страницы: 429
Вес: 0.59 кг.
Дата издания: 2018
Язык: English
Издание: Softcover reprint of
Иллюстрации: 86 illustrations, black and white; xxvi, 429 p. 86 illus.
Размер: 210 x 148 x 23
Читательская аудитория: General (us: trade)
Основная тема: Business and Management
Подзаголовок: Managing Service Transition
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: This edited book intends to provide knowledge on tools and practices of servitization to facilitate the formulation and implementation of servitization-based strategies, service infusion and manufacturing service transition globally. Including 22 practically relevant contributions, this book aims to help scholars and practitioners seeking to facilitate servitization in companies through original perspectives and advanced thinking in related issues such as business models, strategic change, practices, processes, routines, value creation and appropriation. Employing practice theory as a useful frame, the contributions span theoretical approaches such as product-service systems, service science, services-dominant logic and cocreation, resource-based views, industrial organization and institutional theory. The book presents tools and frameworks to enable and support servitization and engender understanding of servitization-as-practice.
Дополнительное описание: 1 Practices in servitization.- 2 Are you ready for servitization? A tool to measure servitization capacity.- 3 Measuring servitization.- 4 Business models in servitization.- 5 Value constellations in servitization.- 6 Business model innovation: a process

Practices and Tools for Servitization, Marko Kohtam?ki; Tim Baines; Rodrigo Rabetino; Ali