Описание: The astute management of technology is essential for firms who wish to compete within the new economy. In this in-depth study, David Teece considers how firms can exploit technological innovation, protecting their intellectual capital, while staying ahead of the competition.
Автор: Chong Lub Bun Название: Managing a Chinese Partner ISBN: 1137005815 ISBN-13(EAN): 9781137005816 Издательство: Springer Рейтинг: Цена: 16769.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: By drawing on the experiences of Danone, Nestle, Coca-Cola and SABMiller, this book provides an insight into why and how the managing a Chinese Partner can deliver value for a joint venture in China, a goal shared by many but achieved by few.
Автор: Huang Название: Managing Chinese Outward Foreign Direct Investment ISBN: 1137394587 ISBN-13(EAN): 9781137394583 Издательство: Springer Рейтинг: Цена: 13275.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Managing Chinese Outward Foreign Direct Investment focuses on the management of Chinese outward foreign direct investment at the organisational level. Considering investment as a process, the book addresses managerial issues from strategic entry decisions to corporate sustainable development.
Common patterns of interactions are altered in the digital world and new patterns of communication have emerged, challenging previous notions of what communication actually is in the contemporary age. Online configurations of interaction, such as video chats, blogging, and social networking practices demand profound rethinking of the categories of linguistic analysis, given the blurring of traditional distinctions between oral and written discourse in digital texts. This volume reconsiders underlying linguistic and semiotic frameworks of analysis of spoken and written discourse in the light of the new paradigms of online communication, in keeping with a multimodal corpus linguistics theoretical framework.
Typical modes of online interaction encompass speech, writing, gesture, movement, gaze, and social distance. This is nothing new, but here Sindoni asserts that all these modes are integrated in unprecedented ways, enacting new interactional patterns and new systems of interpretation among web users. These "non verbal" modes have been sidelined by mainstream linguistics, whereas accounting for the complexity of new genres and making sense of their educational impact is high on this volume's agenda. Sindoni analyzes other new phenomena, ranging from the intimate sphere (i.e. video chats, personal blogs or journals on social networking websites) to the public arena (i.e. global-scale transmission of information and knowledge in public blogs or media-sharing communities), shedding light on the rapidly changing global web scenario.
Автор: Rozkwitalska Название: Intercultural Interactions in the Multicultural Workplace ISBN: 3319397702 ISBN-13(EAN): 9783319397702 Издательство: Springer Рейтинг: Цена: 19564.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume explores the work environment in multinational corporations. To do so, it integrates studies on the organizational sciences, cross-cultural management, positive psychology and sociology within a single comprehensive framework. Twenty-two authors from six countries identify the challenges in multicultural workplaces, the positives of interactions, cultural clashes and their organizational preconditions. They add inter-organizational, institutional and critical perspectives to the analysis within the framework of multinationals and complex, hybrid cultural environments. The book addresses the needs of researchers in the areas of intercultural management, and those of practitioners in international human resource management.
Описание: social connections, social changes, acceptance of IT and the social conditions affecting this acceptance, effects of IT on humans and in response changes of IT, structures of the society and the influence of IT on these structures, changes of metaphysics influenced by IT and the social context of a knowledge society.
Описание: social connections, social changes, acceptance of IT and the social conditions affecting this acceptance, effects of IT on humans and in response changes of IT, structures of the society and the influence of IT on these structures, changes of metaphysics influenced by IT and the social context of a knowledge society.
Описание: Music, Art and Diplomacy shows how a vibrant field of cultural exchange between East and West was taking place during the Cold War, which contrasts with the orthodox understanding of two divided and antithetical blocs. The series of case studies on cultural exchanges, focusing on the decades following the Second World War, cover episodes involving art, classical music, theatre, dance and film. Despite the fluctuating fortunes of diplomatic relations between East and West, there was a continuous circulation of cultural producers and products. Contributors explore the interaction of arts and politics, the role of the arts in diplomacy and the part the arts played in the development of the Cold War. Art has always shunned political borders, wavering between the guidance of individual and governmental patrons, and borderless expression. While this volume provides insight into how political players tried to harness the arts to serve their own political purposes, at the same time it is clear that the arts and artists exploited the Cold War framework to reach their own individual and professional objectives. Utilizing archives available only since the collapse of the Soviet Union, the volume provides a valuable socio-cultural approach to understanding the Cold War and cultural diplomacy.
Автор: Heewon Kwon, Joni Y. Sasaki Название: Gene-Culture Interactions: Toward an Explanatory Framework ISBN: 1108461662 ISBN-13(EAN): 9781108461665 Издательство: Cambridge Academ Рейтинг: Цена: 2851.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In this Element, Heewon Kwon and Joni Y. Sasaki review key findings and theories in gene-culture interaction research. Next, they discuss current issues and future directions in gene-culture research that may illuminate the path toward an explanatory framework.
Описание: The Intercultural Communication Guidebook: Research-based Strategies for Successful Interactions is a guide to successfully interacting with people from different cultures and thus developing satisfying relationships. Conversational in tone, the book illustrates concepts with examples from the world of everyday experience. Students become familiar with relevant research, theories that explain and predict, strategies that work, and suggestions on how and when to use these strategies.Using the most recent data and studies, the book discusses intercultural interactions from the perspectives of the participants, emphasizing the importance of knowing both oneself and others. Topics include identity management, negotiation, and developing cultural competency in a variety of situations. These situations range from casual social encounters to the more permanent relationships between immigrants and host cultures in business and political negotiations, group and organizational communication, and communications moderated by mass and internet media. An informed blend of theory that explains what works in communication and why, research-based evidence, and suggestions for practical use, The Intercultural Communication Guidebook is suitable for undergraduate courses in intercultural communication, global communication, and communication and diversity.
Автор: Yu Zhou; Motoaki Kimura; Guoyi Peng; A.D. Lucey; L Название: Fluid-Structure-Sound Interactions and Control ISBN: 9811339643 ISBN-13(EAN): 9789811339646 Издательство: Springer Рейтинг: Цена: 27950.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book presents the proceedings of the Symposium on Fluid-Structure-Sound Interactions and Control (FSSIC), (held in Tokyo on Aug. 21-24, 2017), which largely focused on advances in the theory, experiments on, and numerical simulation of turbulence in the contexts of flow-induced vibration, noise and their control. This includes several practical areas of application, such as the aerodynamics of road and space vehicles, marine and civil engineering, nuclear reactors and biomedical science, etc. Uniquely, these proceedings integrate acoustics with the study of flow-induced vibration, which is not a common practice but can be extremely beneficial to understanding, simulating and controlling vibration. The symposium provides a vital forum where academics, scientists and engineers working in all related branches can exchange and share their latest findings, ideas and innovations – bringing together researchers from both east and west to chart the frontiers of FSSIC.
Автор: Maude Barry Название: Managing Cross-Cultural Communication ISBN: 1137507462 ISBN-13(EAN): 9781137507464 Издательство: Springer Рейтинг: Цена: 8803.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author`s own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.
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