Social Commerce, Rosy Boardman; Marta Blazquez; Claudia E. Henninge
Автор: Reillier Laure Claire Название: Platform Strategy ISBN: 1472480244 ISBN-13(EAN): 9781472480248 Издательство: Taylor&Francis Рейтинг: Цена: 5511.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully.
Using their own "rocket model" and original case studies (including Google, Apple, Amazon), they explain how designing, igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms, their regulation and governance, as well as how they can be combined with other business models.
Benoit Reillier and Laure Claire Reillier are co-founders of Launchworks, a leading advisory firm focused on helping organizations develop and scale innovative business models.
Описание: Explores how digital media and wireless communication, especially mobile phones and social media platforms, offer concrete opportunities for developing countries to transform different sectors of their economies. The volume focuses on the agricultural, economic, and education sectors.
Автор: Foulsham Название: GDPR ISBN: 1138326178 ISBN-13(EAN): 9781138326170 Издательство: Taylor&Francis Рейтинг: Цена: 5664.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Written by two industry experts, this book will allow you to navigate new General Data Protection Regulations from a real-world business perspective. Whether you are an Information Security expert or a business manager, this book provides a well-structured approach to managing your GDPR alignment.
Автор: Rocus Anthony Название: E-Commerce: Business Models and Service Management ISBN: 1632405881 ISBN-13(EAN): 9781632405883 Издательство: Неизвестно Цена: 24936.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: E-commerce is a relatively nascent yet swiftly expanding field of study. It is concerned with trading via computer networks, primarily internet. The aim of this book is to present researches that have transformed this discipline and aided its advancement. This book strives to put across a plethora of tools and techniques that e-commerce business specialists employ like online shopping websites, online marketplaces and electronic data interchange, etc. The text also lays forth multiple business applications of e-commerce that are prevalent across the globe. As this field is emerging at a rapid pace, the contents of this book will help the readers understand the modern concepts and applications of the subject. For all readers who are interested in E-commerce, the case studies included herein will serve as an excellent guide to develop a comprehensive understanding of the field.
Название: International Handbook of Electronic Commerce ISBN: 1579582605 ISBN-13(EAN): 9781579582609 Издательство: Taylor&Francis Рейтинг: Цена: 19906.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Designed to assist managers in implementing electronic commerce in their organizations, improving its efficiency and viability, and safeguarding and maintaining e-commerce systems. The book is designed as a practical "how to" guide, offering extensive examples to illustrate practical applications.
Описание: Business and internet e-commerce is a rapidly evolving new field. It has changed the way we view business and internet use. With the emergence of e-commerce, the traditional way business and trade works is being challenged and new and innovative ways are being added everyday. As social media is developing very fast thus, by utilizing these resources to advertise, promote, trade and perform other business related activities, e-commerce is expanding. This book will give thorough insights into the growing field of business and internet e-commerce. It will explain in detail the different new methods and uses of internet in business and e-commerce. While understanding the long-term perspectives of the topics, this text makes an effort in highlighting their impact as a modern tool for the growth of the discipline. The book is meant for students who are looking for an elaborate reference text on this field.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
