The Palgrave Handbook of Methods for Media Policy Research, Hilde Van den Bulck; Manuel Puppis; Karen Donders;
Автор: Brennen Bonnie Название: Qualitative Research Methods for Media Studies ISBN: 0415890225 ISBN-13(EAN): 9780415890229 Издательство: Taylor&Francis Рейтинг: Цена: 4072.00 р. 5817.00-30% Наличие на складе: Есть (1 шт.) Описание:
This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical, cultural, and theorical context of the particular method and case studies drawn from published scholarship. This text is a comprehensive and accessible introduction to qualitative methods, ideal for media and mass communication research courses.
Название: Routledge handbook of magazine research ISBN: 1138297445 ISBN-13(EAN): 9781138297449 Издательство: Taylor&Francis Рейтинг: Цена: 8573.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Authored by leading academic authorities in the study of magazines, the chapters in The Routledge Handbook of Magazine Research not only create an architecture to organize and archive the developing field of magazine research, but also suggest new avenues of future investigation.
Описание: Media is rapidly evolving, from social media to news channels, individuals are being bombarded with headlines, new technologies, and varying opinions. Teaching the next generation of communication professionals how to interact with varying forms of media is paramount as they will be the future distributors of news and information.The Handbook of Research on Media Literacy in Higher Education Environments provides emerging research on the role of journalism and mass communication education in the digital era. While highlighting topics such as community media labs, political cognition, and public engagement, this publication explores the impact of globalization and a changing and diversified world within the realm of higher education. This publication is an important resource for educators, academicians, professionals, and researchers seeking current research on applications and strategies in promoting media and digital studies in higher education.
Автор: Gulsah Sari Название: Handbook of Research on Children`s Consumption of Digital Media ISBN: 1522557334 ISBN-13(EAN): 9781522557333 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 32848.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: One of the consequences of the digital revolution is the availability and pervasiveness of media and technology. They became an integral part of many people’s lives, including children, who are often exposed to media and technology at an early age. Due to this early exposure, children have become targeted consumers for businesses and other organizations that seek to utilize the data they generate.The Handbook of Research on Children's Consumption of Digital Media is a scholarly research publication that examines how children have become consumers as well as how their consumption habits have changed in the age of digital and media technologies. Featuring current research on cyber bullying, social media, and digital advertising, this book is geared toward marketing and advertising professionals, consumer researchers, international business strategists, academicians, and upper-level graduate students seeking current research on the transformation of child to consumer.
Автор: Recep Yilmaz, M. Nur Erdem, Filiz Resuloglu Название: Handbook of Research on Transmedia Storytelling and Narrative Strategies ISBN: 1522553576 ISBN-13(EAN): 9781522553571 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 35759.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Transmedia storytelling is defined as a process where integral elements of fiction get dispersed systematically across multiple delivery channels to create a unified and coordinated entertainment experience. This process and its narrative models have had an increasing influence on the academic world in addressing both theoretical and practical dimensions of transmedia storytelling.The Handbook of Research on Transmedia Storytelling and Narrative Strategies is a critical scholarly resource that explores the connections between consumers of media content and information parts that come from multimedia platforms, as well as the concepts of narration and narrative styles. Featuring coverage on a wide range of topics such as augmented reality, digital society, and marketing strategies, this book explores narration as a method of relating to consumers. This book is ideal for advertising professionals, creative directors, academicians, scriptwriters, researchers, and upper-level graduate students seeking current research on narrative marketing strategies.
Автор: Melda N. Yildiz, Jared Keengwe Название: Handbook of Research on Media Literacy in the Digital Age ISBN: 1466696672 ISBN-13(EAN): 9781466696679 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 42966.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "This book presents key research in the field of digital media literacy with a specific emphasis on the need for pre-service and in-service educators to become familiar and comfortable with the current digital tools and applications that are an essential part of youth culture"--
Описание: Addresses opportunities and challenges in the theory and practice of public involvement in social media. Highlighting various communication modes and best practices being utilized in citizen-involvement activities, this book is a reference source for professionals, consultants, university teachers, practitioners, community organisers, government administrators, citizens, and activists.
Описание: Provides insights on the latest in existing and emerging immersive technologies through descriptions of case studies, new business models, philosophical viewpoints, and scientific findings. The book highlights a range of topics, including augmented reality, interactive media, and spatial computing.
Автор: Olusola Oyero Название: Handbook of Research on Media and the Rights of Children in Africa ISBN: 1799803295 ISBN-13(EAN): 9781799803294 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 28552.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Many international and national charters and declarations have sought to define and protect the rights of children and ensure their safety. Although many African countries subscribe to these international conventions and charters, rights violations against children have not diminished, and negative actions against children are still carried out daily. Though the media have been charged with the responsibility of active involvement in protecting the interest of the child, it is important to examine how well they have fared in the performance of this duty and the challenges that occur in the process, as well as identify future pathways to ensure that the media succeeds in this assignment. The Handbook of Research on Media and the Rights of Children in Africa is an essential research publication that examines media roles, challenges, theories, and strategies to ensuring the realization of the rights of children. Featuring a range of topics such as cyber-ethics, media studies, and sustainable development, this book is essential for reporters, journalists, newscasters, broadcasters, communication specialists, government officials, activists, humanitarians, sociologists, psychologists, social workers, professionals, researchers, non-governmental organizations, policymakers, academicians, and students.
Автор: Melda N. Yildiz, Minaz Fazal, Meesuk Ahn, Robert Feirsen, Sebnem Ozdemir Название: Handbook of Research on Media Literacy Research and Applications Across Disciplines ISBN: 152259261X ISBN-13(EAN): 9781522592617 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 38808.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The digital age has made it easy for anyone, even those with limited technology proficiency, to create some form of media. With so many different types of media and the sheer volume of information coming from a wide array of sources, media literacy has become an essential skill that can be very difficult to learn and teach. The Handbook of Research on Media Literacy Research and Applications Across Disciplines aims to present cross-disciplinary examinations of media literacy, specifically investigating its challenges and solutions and its implications for P-20 education. An assemblage of innovative findings centered on national and international perspectives, with topics including critical thinking and decision-making processes, smart consumerism, recognizing point-of-view, media influence, responsible media creation, cyber threats, media literacy instruction, among others, this book is ideally designed for educators, researchers, activists, instructional designers, media specialists, and professionals.
Описание: The mass production and diversification of media have accelerated the development of popular culture. This has started a new trend in consumerism of desiring new consumption objects and devaluing those consumption objects once acquired, thus creating a constant demand for new items. Pop culture now canalizes consumerism both with advertising and the marketing of consumerist lifestyles, which are disseminated in the mass media. The Handbook of Research on Consumption, Media, and Popular Culture in the Global Age discusses interdisciplinary perspectives on media influence and consumer impacts in a globalizing world due to modern communication technology. Featuring research on topics such as consumer culture, communication ethics, and social media, this book is ideally designed for managers, marketers, researchers, academicians, and students.
Описание: Authored by leading academic authorities in the study of magazines, the chapters in The Routledge Handbook of Magazine Research not only create an architecture to organize and archive the developing field of magazine research, but also suggest new avenues of future investigation.
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