Formally Plunkett's Sports Industry Almanac, this book covers the entire sports and recreation industry, providing competitive intelligence, market research and business analysis. In addition to major sporting leagues and teams, related sectors include sporting goods manufacturing, sports apparel, sporting events broadcasting and retailing. Sports and professional athletes attract companies interested in endorsements, advertising, merchandising and marketing opportunities. Our coverage includes sports business trends analysis and sports industry statistics. Topics include major leagues and their revenues, sports equipment and technologies, sports broadcasting, pay per view, Internet broadcasting, new stadiums, sports league expansion into China and sports related advertising. We also include a sports business glossary and a listing of sports industry contacts, such as industry associations. Next, we profile the world's top 350 teams, leagues, sporting goods retailers, sporting equipment manufacturers and sports sector companies. Profiles include business descriptions and up to 27 executives by name and title. You'll find industry analysis, an overview and market research report of the sports, sporting goods, sports marketing, stadiums, teams and leagues businesses in one value-priced package.
Автор: Jack W. Plunkett Название: Plunkett`s Telecommunications Industry Almanac 2020 ISBN: 1628315415 ISBN-13(EAN): 9781628315417 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 47651.00 р. Наличие на складе: Нет в наличии.
Описание: A complete market research guide to the telecommunications industry-a tool for strategic planning, competitive intelligence, employment searches or financial research. Features trends, statistics and a glossary. Includes profiles of the top 350 telecommunications companies worldwide, public and private with contact information and executives.
Описание: By many measures, restaurants and hospitality make up one of the largest and fastest growing industry sectors in the world. Globally, hospitality can be considered to be a broad and multifaceted sector, ranging from fast food restaurants to fine dining and catering on one side, and hotels, inns resorts and cruise lines on the other. Our exciting Plunkett's Restaurant, Hotel & Hospitality Industry Almanac offers a comprehensive market research and reference package covering the entire field. Profiles of leading companies in fast food, family restaurants, fine dining, catering, hotels, inns, resorts, cruises, food service, food distributors, information systems and much more are covered in exacting details. The corporate section includes our proprietary, in-depth profiles of 400 leading companies, public and private, in all facets of the industry. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.
Автор: Jack W. Plunkett Название: Plunkett`s Airline, Hotel & Travel Industry Almanac 2020 ISBN: 1628315431 ISBN-13(EAN): 9781628315431 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 47651.00 р. Наличие на складе: Нет в наличии.
Описание: A complete market research guide to the travel and tourism industry. A tool for competitive intelligence, strategic planning, employment searches or financial research. Includes trends, statistics, industry contacts and our profiles of over 330 leading companies worldwide, public and private.
Автор: Jack W. Plunkett Название: Plunkett`s Insurance Industry Almanac 2020 ISBN: 1628315482 ISBN-13(EAN): 9781628315486 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 47651.00 р. Наличие на складе: Нет в наличии.
Описание: Insurance and risk management make up an immense, complex global industry, one which is constantly changing. Competition continues to heat up as mergers and acquisitions create international mega-firms. As the insurance industry grows more global, underwriters see huge potential in China, the world's fastest-growing business market, as well as India, Indonesia, Africa and other emerging markets. Specialty insurance is creating high profits. Meanwhile, technology is making back-office tasks easier and more efficient, while direct selling and e-commerce are changing the shape of the insurance industry. This carefully-researched book is a complete insurance market research and business intelligence tool - everything you need to know about the business of insurance and risk management. The book includes our analysis of insurance and risk management industry trends; dozens of statistical tables; an industry glossary; a database of industry associations and professional organizations; and our in-depth profiles of more than 300 of the world's leading insurance companies, both in the U.S. and abroad. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.
Автор: Jack W. Plunkett Название: Plunkett`s Advertising & Branding Industry Almanac 2020 ISBN: 1628315288 ISBN-13(EAN): 9781628315288 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 47651.00 р. Наличие на складе: Нет в наличии.
Описание: Vital to businesses of all types, the fields of advertising, marketing and branding are covered in-depth in this important volume, from advertising on radio and television to direct mail, from online advertising to branding, public relations and paid search inclusion. Analysis includes trends, globalization, technologies, finances, Internet and online strategies, wireless advertising, social networks, branding, public relations, agencies, developments in India and China, paid product placement, TV advertising trends and more. This carefully-researched book covers such areas as advertising agencies, marketing consultants, online advertising, branding strategies and global markets. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. We include statistical tables, a glossary and indexes. The corporate section includes our proprietary, in-depth profiles of the 400 leading companies in all facets of the advertising, branding and marketing industry. Here you'll find complete profiles of the hot companies that are making news today, the largest, most successful corporations in the business. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.
Описание: The lending industry is comprised of a wide variety of sectors, such as banking, credit cards, mortgages, leasing and consumer finance. Many of these sectors have interconnections and synergies. In addition, a large number of related services and technologies have a major influence on the lending and credit business. Meanwhile, international acquisitions are shaping up the globalized banking industry of the future. This carefully-researched book is a banking, credit and mortgages market research and business intelligence tool--everything you need to know about the business of banking, credit cards, mortgages and lending, including: money center banks; regional banks; savings associations; brokerage; home equity loans; credit cards; globalization of the banking and lending industries; and other services provided by non-bank enterprises. Analysis includes significant trends in banking and lending technologies, risk analysis, payment processing, call centers and other support services, online banking trends, ATMs and software. This book includes our profiles of 325 of the world's leading firms in the banking, mortgages and credit industry. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.
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